The Role
Write and optimize VSLs, sales pages, video scripts, and ad copy focused on conversion. Collaborate with media buyers and strategists, iterate based on performance data and testing, use AI to accelerate research and ideation, and meet launch deadlines.
Summary Generated by Built In
Direct Response Copywriter
We’re hiring a Direct Response Copywriter.
This role is about writing copy that converts, not brand storytelling, not fluff, not “voice explorations.”
If your work lives in VSLs, sales pages, video scripts, and paid ads — this will feel familiar.
What We’re Looking For- 3+ years of direct response copywriting experience
- Proven experience writing:
- Video Sales Letters (VSLs)
- Sales pages and long-form copy
- Video scripts and paid ad copy
- Strong understanding of persuasion principles and conversion psychology
- Comfortable using AI tools to speed up research, ideation, and iteration
- Clear communicator who hits deadlines and follows direction
- Experience writing for financial services or other regulated industries
- Familiarity with compliance-driven environments
- Experience collaborating closely with media buyers or performance teams
- Write and optimize VSLs, sales pages, and funnel copy
- Create short-form and long-form video scripts and ad copy
- Collaborate with media buyers and strategists to improve performance
- Iterate copy based on feedback, performance data, and testing insights
- Use AI as a leverage tool, not a substitute for copy skill
- Monday to Friday availability
- Occasional weekend work when needed
- Willing to work essential hours around launches and deadlines
- Paid Time Off (Vacation, Sick & Public Holidays)
- Training & Development
- Work From Home
- Flexible Schedule
- Performance Bonus
Skills Required
- 3+ years of direct response copywriting experience
- Proven experience writing Video Sales Letters (VSLs)
- Proven experience writing sales pages and long-form copy
- Proven experience writing video scripts and paid ad copy
- Strong understanding of persuasion principles and conversion psychology
- Comfortable using AI tools to speed up research, ideation, and iteration
- Clear communicator who hits deadlines and follows direction
- Monday to Friday availability with occasional weekend and essential hours around launches
- Experience writing for financial services or other regulated industries
- Familiarity with compliance-driven environments
- Experience collaborating closely with media buyers or performance teams
Am I A Good Fit?
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The Company
What We Do
Clients Blackbox, Inc. is a boutique performance marketing agency specializing in Meta advertising for Registered Investment Advisors (RIAs) and fiduciary retirement planning firms. They design high-performance, education-based demand generation campaigns to help financial advisors acquire high-net-worth clients while empowering pre-retirees and retirees to make smarter financial decisions.
