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This strategic sales position is responsible for evangelizing Samba's solutions across the world's largest platforms where advertising is bought, sold, and measured. You will own the full partnership lifecycle with these platforms and, critically, connect their seller organizations to Samba's own brand and agency sellers so that demand moves through the channel rather than around it. Candidates must be highly motivated, possess outstanding communication skills, have demonstrated knowledge of the digital and TV advertising ecosystem, and be willing to work in a fast-paced, dynamic and growing environment. There will be opportunities to influence the direction of the product roadmap and the sales & marketing organization.
What You'll Do
Act as a thought partner on behalf of Samba with the world's largest platforms — as they evolve how data powers their targeting, activation, and measurement offerings.
Evangelize Samba's suite of data, advertising, and TV research/analytics solutions across platform partners, building fluency in Samba's value proposition among their sales, product, and partnership teams.
Build and run a channel motion: enable platform partner sellers to bring Samba into their own client conversations, and connect those sellers directly to Samba's brand and agency AEs so joint opportunities are worked together rather than in parallel.
Prospect, qualify, close and scale revenue-generating partnerships with platforms within a defined portfolio or vertical.
Persuasively communicate Samba's offerings and unique value proposition to platform partners via email, phone, and in-person presentations and discussions.
Serve as the connective tissue between platform partners and Samba's brand and agency sellers — routing demand, running joint account planning, and making sure both sides know where the revenue is.
Collaborate with account management, product, and partner solutions to deliver proposals and integrations that exceed partner objectives and expectations.
Develop and maintain relationships at all personnel levels within platform partners, demonstrating a thorough understanding of each partner's organization, roadmap, needs, and revenue potential.
Meet or exceed quarterly sales and partner-sourced revenue targets against the portfolio and account list.
Work with cross-functional teams internally to ensure partnership launches, integrations, and campaigns succeed and grow.
Help develop marketing and enablement initiatives and participate in industry events, ultimately becoming a knowledge leader on how platforms and data intersect across the ad ecosystem.
Who You Are
Demonstrated ability to perform against quota and excel in a highly competitive market
Currently requiring 4 days a week on-site in office.
Bachelor's Degree
Proven sales or partnership success with a minimum of 3+ years total experience in advertising, digital media, adtech, or internet technology — platform, channel, or partnership experience strongly preferred
Demonstrated strategic, consultative and analytical approach with a focus on building durable partnerships rather than one-off transactions
Experience enabling and selling through partner sales organizations, not just to them
Customer-focused leadership with excellent communication, networking and negotiation skills
Comfort working across technical and commercial conversations — data integrations, clean rooms, identity, and measurement
Willingness to travel to outside markets
Knowledge of the TV/online/mobile advertising industry and data a plus
Willingness to entertain partners during evenings and occasionally weekends
Strong references with partners, customers and colleagues
Existing, current relationships with platform decision makers favored
Skills Required
- Bachelor's degree
- At least 3 years of experience in advertising, digital media, adtech, or internet technology
- Proven sales or partnership success with quota attainment
- Experience with platform, channel, or partnership sales
- Experience enabling and selling through partner sales organizations
- Strategic, consultative, and analytical approach to partnerships
- Excellent communication, networking, and negotiation skills
- Comfort with technical and commercial discussions involving data integrations, clean rooms, identity, and measurement
- Knowledge of the TV, online, and mobile advertising industry
- Willingness to travel to outside markets
- Willingness to entertain partners during evenings and occasionally weekends
- Strong references with partners, customers, and colleagues
- Existing relationships with platform decision-makers
- Work onsite four days per week
What We Do
Television remains a vibrant cultural influence and an essential source of entertainment and information worldwide. Tremendous growth in content choices, and viewing platforms that allow us to watch anything, anytime, on any screen, has actually made it harder for viewers to discover and keep up with all the great programming available. It’s also more competitive for content providers to keep your attention, and for marketers to make strong, measurable connections with their target consumers. Technology that improves the viewing experience, enables content discovery, and addresses audience fragmentation across screens will strengthen television’s business model and relevance to consumers. Data is at the center of any solution to make TV better. Samba TV's technology is built into Smart TVs and easily maps to smart phones and tablets. By recognizing what's on screen, Samba TV learns what viewers like and using machine learning algorithms, enables discovery of shows and actors in a whole new way. Likewise, our data and measurement products are transforming the way stakeholders across the media landscape are thinking about their business. Given the dramatic growth in streaming services, connected devices, time-shifting, and multi-screen viewership, our data products solve real problems and create a meaningful competitive advantage for our clients.
