Description:
Entravision’s US Digital business unit is quickly growing its digital agency service business and is looking for a Team Lead, Facebook, LinkedIn and TikTok Ads to help execute their client’s paid social media efforts. This role will manage a small team responsible for trafficking and managing our local client’s paid social ad campaigns.
Our ideal candidate has a passion for and past experience in paid social media. We’re seeking someone with an entrepreneurial spirit, has strong attention to detail, is a self-starter who isn't afraid of taking initiative , and excited about helping clients meet their goals and objectives through strategic executions and analysis.
Responsibilities
- Perform daily management of paid social media campaigns which include: campaign launches, budget management, bid management, analytic tracking and reporting, and optimizations.
- Identify, research and determine best course of action to execute on clients marketing goals through paid social media opportunities
- Report on various client’s paid social media campaigns and understand what performed well and how campaigns can be optimized efficiently
- Help guide creative based on performance and results if required
- Monitor and proactively optimize on-going campaigns for various clients
- Assign work to your team of traffickers
- Coach your team on how to become better paid social campaign managers and teach them how to identify clients’ goals and work to achieve them.
- Keep up with the latest policies and innovations in paid social media tactics and feature releases in Meta Business Manager and TikTok Business Manager
- Ensure all deliverables meet our service level agreements
- 3-4 years of relevant, diverse media experience with a strong knowledge of online media – including media properties, online advertising, paid search, paid social, ad-serving systems, programmatic buying and/or media integration.
- Exhibit strong attention to detail and comprehensive follow through
- Possess above-average math skills, analytically strong with proven ability to demonstrate data interpretation capabilities
- Proven experience creating and implementing offline media, social media / real-time marketing campaigns
- Experience optimizing or reporting on social media paid advertising campaigns including Facebook, Instagram, TikTok, LinkedIn.
- Work efficiently, are dependable and have an entrepreneurial spirit.
- Team player who helps contribute wherever needed
- Ability to thrive in fast paced, dynamic environment
- Experience with Leadbridge
- Strong communication skills in English - Professional level
- Facebook Blueprint Media Buying Professional Certification required by month 3 of employment
Entravision Communications Corporation participates in the E-Verify system operated by the US Department of Homeland Security and the Social Security Administration and will use E-Verify to confirm work eligibility for all new hire employees.
Entravision Communications is an Equal Opportunity Employer.
We encourage women and minorities to apply.
Top Skills
What We Do
We are a leading global advertising, media, and ad-tech solutions company connecting brands to consumers by representing top platforms and publishers.
Our services are anchored by a world-class sales operation, healthy financials, and unique commercial partnerships with industry leaders such as TelevisaUnivision, Facebook, Twitter, Spotify, LinkedIn, TikTok, and Grab, among others. Our service portfolio enables high-performance campaigns while using highly competitive audience reach, cutting-edge mobile programmatic solutions, machine-learned bidding algorithms, and demand-side platforms on a global scale.
Entravision’s global commercial footprint is anchored by strategic regional operations in the US, Latin America, Europe, and Asia. These branches forge strong client relationships, robust sales operations, and a common globalized corporate culture.
We serve more than 4,500 technology and consumer brand clients, targeting more than 3 billion consumers around the world with a combined GDP of $36 trillion dollars.
Headquartered in Santa Monica, California, USA. shares of Entravision Class A Common Stock trade on The New York Stock Exchange under the ticker symbol: EVC.
