Paid Social Executive

Posted 2 Days Ago
Be an Early Applicant
Dublin, Leinster, IRL
Hybrid
Junior
AdTech • Marketing Tech • SEO
The Role
Manage, launch and optimise paid social campaigns across Meta, TikTok and Pinterest. Monitor performance via Google Analytics and platform ad managers, develop creative concepts, use AI-driven prompt engineering for ideation, report to clients, and collaborate with creative and strategy teams to improve ROAS and campaign outcomes.
Summary Generated by Built In

Wolfgang Digital is one of Ireland’s and Europe’s most decorated performance digital marketing agencies, winning Best Large Integrated Agency 2 years in a row at the Global Search Awards. Our mission is to continually deliver exceptional digital marketing that drives extraordinary business growth for our 100+ clients.


We are seeking a Paid Social Executive who balances analytical precision with a passion for creative storytelling. 

You will primarily sit on our Performance Social team but will work closely with our creative and strategy teams.  There is a team of videographers and editors to bring ideas to life, while you manage the distribution, optimisation and reporting of your campaigns across Meta, TikTok & Pinterest. 

Our culture is one of ongoing learning and development. We invest a lot of time each month in upskilling & development to ensure our team’s technical & communication skills are constantly improving. Our client relationships are long-lasting and we’re lucky to work with some of the most exciting brands in the world. 

Responsibilities

  • In-Platform Management: You will be responsible for setting up, launching, and managing campaigns within Meta & TikTok Ads Manager. 
  • Reporting: You’ll monitor metrics to kill underperforming ads and scale winners. Proficiency in Google Analytics, Meta and TikTok Ads Manager is required to monitor and interpret key conversion data.
  • Performance Ideation: Creative is important for all of our clients, you will be required to develop creative concepts for social channels. 
  • Client Relationship Management: happy to attend client meetings and analyse, review and report on effectiveness of campaigns to continually improve results. 

What We’re Looking For

Must haves

  • Hands-on Experience: You have managed paid campaigns and can navigate TikTok and Meta Business Managers. 
  • The Performance Brain: You understand what hook rates, hold rates, and ROAS actually mean.
  • Short-Form Mastery: You have a deep, intuitive understanding of the language of social video 
  • AI-Forward: You view AI as a partner. You are proficient in using prompt engineering to audit competitors or brainstorm creative angles.

Nice to have but not essential..

  • Bonus points If you can pick up a camera and shoot some short form native social content 

Qualifications

  • Experience: 2+ years in a related role 
  • Proven Track Record: A portfolio with case studies with specific performance wins.
  • Education/Training: A degree in Marketing or Advertising

Wolfgang Digital is:

  • We are the First Irish Company to Transition to Employee Owned
  • After 1 year with us, you’ll be eligible for Employee Ownership Profit share
  • Certified Great Place to Work (Ranked #7 Best Workplaces In Ireland™ 2026 - Mid-Size)
  • Paying a market-rate salary with the opportunity for performance bonuses
  • Bike to Work Scheme and Tax Saver Travel Schemes available
  • Wellbeing perks including massages, counselling, and medical checks
  • An inclusive, equitable and diverse workplace
  • Hybrid work model (we are in the office three days a week)
  • Flexi-Time
  • Training and development opportunities
  • Continuous professional development through the Wolfgang Academy
  • Team social events every quarter
  • Annual tree planting events with Wolfgang Reforest
  • Big on winning awards -  you'll be challenged to become World-Leading (Our Awards)

Please apply at the link and provide a CV and cover letter. Thank you!

Skills Required

  • 2+ years experience in a related paid social or performance role
  • Hands-on experience managing paid campaigns and navigating TikTok and Meta Business Managers
  • Proficiency in Google Analytics, Meta Ads Manager and TikTok Ads Manager to monitor and interpret conversion data
  • Experience managing campaigns across Meta, TikTok and Pinterest
  • Understanding of performance metrics (hook rates, hold rates, ROAS) and optimisation methods
  • Deep understanding of short-form social video language and creative best practices
  • Proficiency using AI and prompt engineering for competitor audits and creative ideation
  • Proven track record with a portfolio and case studies showing specific performance wins
  • Degree in Marketing or Advertising
  • Ability to shoot short-form native social content
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The Company
HQ: Dublin
Year Founded: 2007

What We Do

Wolfgang Digital is a multi-award-winning Digital Marketing Agency which specialises in SEO-Content, PPC, Social Media and Email Marketing. Our dedicated team are specialists in their chosen fields and as a result, Wolfgang Digital has more than 50 international awards to its name including most reently, Best Large PPC Agency at the European Search Awards 2023 and Best Large Agency at the Global Social Media Awards 2023. In addition to this, our campaigns have been featured as official Success Stories by Google, TikTok, Twitter and Facebook. We are also in the Top 10 fastest growing tech companies in Ireland.

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