We are seeking a Paid Media Strategist to lead the paid and organic social growth of SUPERCINEMA’s (https://supercinema.film) pre-launch social brand. You will shape high-level strategy across Instagram, TikTok, and other relevant platforms to build a large, engaged audience of cinephiles while advising on creative, targeting, and paid media campaigns.
Responsibilities- Develop audience growth strategies across Instagram, TikTok, and other relevant platforms.
- Define content themes and positioning for a standout social brand.
- Advise on Reels and short-form video content strategy.
- Recommend community-building and audience engagement approaches.
- Provide high-level paid media recommendations (Meta and other relevant platforms).
- Guide audience targeting, growth opportunities, and performance optimization.
- Translate strategy into actionable insights for the client.
Requirements
- Proven experience growing creator accounts or media brands on Instagram, TikTok, and Meta.
- Strong understanding of Reels, short-form video, and social content strategy.
- Experience with audience targeting, segmentation, and paid media strategy.
- Familiarity with entertainment, film, or creator-focused campaigns is preferred.
- Ability to work independently in a freelance capacity, providing strategic guidance rather than day-to-day execution.
- Excellent communication and presentation skills.
Skills Required
- Senior experience running paid Instagram / Meta campaigns for creators or entertainment brands.
- Track record growing engaged creator accounts.
- Strong knowledge of the U.S. film industry.
- Hands-on with Instagram Reels and audience building (lookalikes, retargeting).
- Experience marketing to Persian-American or U.S. film/cinephile communities.
- Availability for part-time freelance work.
What We Do
Hire Digital helps enterprises and high-growth startups build and enhance their digital capabilities with a world-class network of digital marketers, developers, and designers. We have enabled companies like Philips, 3M, Roche, AXA, Unilever, and many more to reduce overheads and boost efficiency. Our rigorous screening process enables us to curate top talents in as little as 48 hours with a first match success rate of 96%, helping our clients to accelerate time to market and achieve their business goals. Handpick talents and build your on-demand teams to gain control of your key priorities, plan seasonal resources, and launch pilots to success.
