The Role
The Paid Media Specialist will develop and execute paid media strategies, manage campaigns on various platforms, and analyze performance metrics to optimize results.
Summary Generated by Built In
OUR JOB IS TO REVOLUTIONIZE THE STRATEGIC COMMUNICATION
We are another.co, a global communications agency founded in 2004. we have been transforming the way things are done. Revolution is in our DNA, and it guides every project we undertake.
Our mission is clear: to create inspirational, powerful, and creative storytelling that is always culturally relevant, leveraging the integration of our expert teams who can work across any channel, anywhere.
Our vision is ambitious: we believe the right stories have the power to change everything. Every campaign, piece of content, and idea that comes from another aims to make a real impact.
If you want to join a place where creativity has no limits and impact is real, this is your space.
Why Join Us?
This is your chance to be part of the another Community, an innovative and multicultural team that’s redefining the rules of communication. If you're passionate about strategy, creativity, and results, this is the place for you.
WE ARE HIRING:
Paid Media SpecialistRequerimientos
- 2–4 años de experiencia en campañas PPC
- Experiencia en agencia (deseable)
- Conocimiento en paid media (Google Ads y Meta Ads mínimo)
- Manejo de métricas de performance (CPA, ROAS, CTR, etc.)
- Conocimiento en tracking y conversiones
- Entendimiento de funnels de conversión
- Pensamiento analítico
- Orientación a resultados
- Proactividad
- Toma de decisiones basada en data
- Desarrollar y ejecutar estrategias de paid media alineadas a los objetivos del cliente (leads, conversiones, awareness).
- Configurar y gestionar campañas en plataformas como:
- Google Ads (Search, Display, YouTube)
- Meta Ads (Facebook / Instagram)
- TikTok Ads (según la cuenta)
- Definir segmentación de audiencias, keywords y estructuras de campaña.
- Administrar y optimizar presupuestos para maximizar resultados (ROAS, CPA, CPL).
- Monitorear el desempeño de campañas de forma diaria/semanal.
- Realizar optimizaciones continuas en:
- Copies
- Creatividades
- Segmentación
- Pujas
- Analizar métricas clave como:
- CTR
- CPC
- CPA
- ROAS
- Conversion rate
- Generar reportes de resultados con insights y recomendaciones accionables.
- Presentar resultados y estrategias a clientes.
- Coordinar con equipos internos:
- Content (copies y mensajes)
- Diseño (creativos)
- Cuentas (seguimiento con cliente)
- Implementar y validar tracking de conversiones (Google Tag Manager, píxeles, GA4).
- Realizar pruebas A/B para optimizar campañas y creativos.
- Identificar oportunidades de mejora y escalabilidad en campañas.
- Mantenerse actualizado en tendencias, herramientas y cambios en plataformas de paid media.
- Liderazgo
- Trabajo en equipo
- Comunicación
- Resolución de problemas
- Servicio al cliente
- Enfoque en resultados
At another Group we respect and celebrate diversity. As part of our commitment to promoting a diverse and inclusive workplace and environment, all of our staff have the opportunity to develop and reach their potential, regardless of religion, race, sexual orientation, gender expression and identity, nationality, or any other difference or condition.
Ready to join us?
Apply now and let’s build the future of communication together.
Skills Required
- 2-4 years of experience in PPC campaigns
- Experience in agency (desirable)
- Knowledge in paid media (Google Ads and Meta Ads minimum)
- Experience with performance metrics (CPA, ROAS, CTR)
- Knowledge in tracking and conversions
- Understanding of conversion funnels
- Analytical thinking
- Results-oriented
- Proactivity
- Data-driven decision making
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The Company
What We Do
Another Company is a global agency with a creative mindset, founded in 2004 to fill a gap in the market for strategic brand building. They specialize in integrated communication strategies, including public relations, digital marketing, branding, influencer collaborations, and event management. Their mission is to help brands stand out by creating meaningful bonds with influential keystones in society and the press, ultimately driving impact and engagement with target audiences across Latin America.
