Paid Media Manager

Posted 2 Days Ago
Be an Early Applicant
Hiring Remotely in United States
Remote
Mid level
Digital Media • News + Entertainment
The Role
Manage planning, execution, optimization, and reporting of paid campaigns across programmatic, social, video, and search. Handle tagging/tracking in GTM, daily optimizations to meet KPIs, audience research, budget recommendations, performance reporting, and cross-team collaboration with social, creative, content, and partnerships.
Summary Generated by Built In

Men in Blazers is the No. 1 Soccer Media Network in the U.S. With a wide reach and a diverse, vocal fan base, we engage with teams, players, celebrity fans, and brands we love, to share our passion for soccer across the nation. Using humor, emotion, intelligence, and to-the-minute pop cultural aptitude, we provide fans with unique content that breaks down the biggest stories in the game in ways that are authentic, meaningful, and compulsively entertaining. 

We are looking for a Paid Media Manager that will support the planning, execution, optimization, and reporting of paid campaigns across programmatic, social, video, and search. This role is ideal for someone who is experienced with hands-on media buying and is comfortable managing multiple campaigns simultaneously, and eager to develop deeper strategic skills.. You’ll support paid initiatives to help increase visibility during key moments across the soccer calendar, and contribute to broader marketing and partnership efforts across the network’s content and commercial ecosystem.

Job Title: Paid Media Manager

Location: United States, Remote 

What you’ll do:

  • Support the setup and management of campaigns within DSP’s, helping execute programmatic buys across display, video, and connected TV inventory.
  • Assist in building and launching paid campaigns across TikTok, Meta, YouTube and Google Ads.
  • Manage daily optimizations to hit performance KPIs (Reach, Video Views, CPA, ROAS, CPM, etc.).
  • Ensure accurate tagging, tracking, and pixel setups in Google Tag Manager.
  • Contribute to audience research, channel selection, and budget allocation recommendations.
  • Assist in developing paid media plans that incorporate a mix of programmatic channels, social, search and video, including inventory sourcing through open exchange, private marketplace, or direct deals where applicable.
  • Track competitive insights, platform benchmarks, and learnings to inform future strategy.
  • Build performance reports for internal stakeholders and partners and contribute to campaign readouts and post-mortems.
  • Pull data from DSPs, Ads Managers, YouTube Studio, Google Analytics, Hubspot, reporting interfaces and any third-party tracking tools.
  • Work closely with Social, Marketing, Creative, Content, and Partnerships teams to align paid campaigns with organic and partner initiatives.

What you need:

  • 3+ years of experience in digital media buying, paid social, paid video, or growth marketing, preferably within sports or entertainment.
  • Hands-on experience launching and optimizing campaigns in major digital platforms (programmatic channels, Meta, TikTok, Google/YouTube).
  • Strong analytical ability working with data and dashboards.
  • Ability to work collaboratively across departments and manage cross-functional projects
  • Excellent organizational and project management skills, with the ability to prioritize and meet deadlines in a fast-paced environment.
  • Ability to adapt to evolving industry trends and technologies.
  • An unresting passion for the game of soccer, and an understanding of the history of the game.

Men In Blazers LLC is an equal opportunity employer.

Skills Required

  • 3+ years of experience in digital media buying, paid social, paid video, or growth marketing
  • Hands-on experience launching and optimizing campaigns in programmatic channels, Meta, TikTok, and Google/YouTube
  • Strong analytical ability working with data and dashboards
  • Experience ensuring accurate tagging, tracking, and pixel setups using Google Tag Manager
  • Experience pulling and building reports from DSPs, Ads Managers, YouTube Studio, Google Analytics, HubSpot, and third-party tracking tools
  • Excellent organizational and project management skills, ability to prioritize and meet deadlines
  • Ability to work collaboratively across departments and manage cross-functional projects
  • Passion for soccer and understanding of the game's history
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The Company
HQ: New York, New York
74 Employees
Year Founded: 2014

What We Do

Men in Blazers Media Network is the largest independent soccer-focused media company in North America, covering the sport year-round, focusing on Premier League, Champions League, the US National Teams, NWSL, and other top leagues around the globe. With a wide reach and a diverse, vocal fan base, the Men in Blazers Media Network offers a wide range of programming including podcasts, TV shows, digital series, newsletters, daily posts, Twitch livestreams and live tours. Men in Blazers has partnered with many of the most recognizable brands in sports including Anheuser Busch InBev, Allstate, Camarena Tequila, PrizePicks, and Volkswagen.

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