Paid Media Manager

Posted 2 Days Ago
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Cape Town, Western Cape, ZAF
In-Office
Mid level
eCommerce • Retail
The Role
Manage, optimize and report on paid advertising channels (Search, Shopping, Display/DV360, YouTube, App campaigns). Allocate and manage budgets to achieve KPIs, support internal teams with advertising strategy and implementation, run tests on new digital features, and develop mobile app acquisition and retention strategies.
Summary Generated by Built In

takealot.com, South Africa's leading online retailer, is looking for a highly talented Paid Media Manager to join our Marketing team in Cape Town.

We are a young, dynamic, hyper growth company looking for smart, creative, hard-working people with integrity to join us. We offer a market related, Total Remuneration Package which allows full flexibility according to your needs, a great work environment and a promise that you won’t be bored as long as you are prepared for a challenge and want to build something great.

This position reports to the Head of Performance & Projects

Your responsibilities will include:

  • Manage, Run, Optimize and Report back on Paid Advertising channels on a daily, weekly and monthly basis to the internal and external stakeholders, these include but are not limited to: 
    • SEM (Google Search & Google Shopping).
    • Display & Video 360 (Acquisition & Remarketing).
    • App Install & App Engagement (Acquisition & Retention).
    • Video (YouTube).
  • Managing paid advertising budgets optimally to achieve business KPI’s.
  • Assist business departments with paid advertising requirements, reporting, analysis and strategies.
  • Help other business departments understand and how best to implement their digital advertising requests.
  • Keep up to date of changes in the digital industry and setting up tests to implement and determine the viability of these new changes on our internal paid advertising.
  • Develop and drive a mobile app acquisition and retention strategy.

Qualification & Experience:

  • A Degree is required within Marketing, Statistics, Mathematics or Computer Science.
  • 2-4 years’ experience in a Paid Advertising role.
  • Certifications: Google Ads (Required):
    • Google Analytics (Required).
    • DoubleClick (Beneficial).
  • Experience on the following platforms: Google Ads (Required) - Across App, Display, Search, and Shopping.
  • Google Analytics (Required).
  • Web + App Google Marketing Platform (Beneficial) - SA360, DV360.
  • Campaign Manager Facebook Business (Beneficial).
  • Facebook and Instagram Mobile App Marketing (Beneficial) - App Acquisition and Retention.

Attributes Required:

  • Attention to detail e-commerce experience across paid advertising.
  • Strong Data Analysis, Manipulation and Reporting Skills.
  • Strong Problem-Solving Skills and Solutions Orientated.
  • To work under pressure in a time sensitive environment.
  • To work with all levels of management.

The Environment

  • takealot.com employees are entrepreneurial and dynamic, smart, customer- centric, fun and have the shared ambition of takealot.com being the leading e- commerce company in Africa. 
  • We have fun, work hard, take ownership, work in teams to create solutions, and are always open to direct feedback/new ideas on where we can improve. 
  • We are short on ego and high on output. 
  • We are doers and not only thinkers, its all in the execution after all. 
  • We love what we do and what we are creating.
  • We seek to employ an Extra Ordinary Mind who is Smart, has Integrity, and is Hardworking. 

If you meet the above you are an Extraordinary Mind so come and join us! 

Takealot Group is an Equal Opportunity Employer. We encourage applicants from the previously disadvantaged groups and people with disabilities, to apply.

Skills Required

  • Degree in Marketing, Statistics, Mathematics or Computer Science
  • 2-4 years' experience in a Paid Advertising role
  • Google Ads certification
  • Google Analytics certification
  • Experience managing Google Ads across App, Display, Search and Shopping
  • E-commerce paid advertising experience and attention to detail
  • Strong data analysis, manipulation and reporting skills
  • Strong problem-solving skills and solutions orientation
  • Ability to work under pressure in time-sensitive environments
  • Ability to work with all levels of management
  • DoubleClick (beneficial)
  • Web + App Google Marketing Platform (SA360, DV360)
  • Campaign Manager / Facebook Business experience
  • Facebook and Instagram mobile app marketing (app acquisition and retention)

takealot.com Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about takealot.com and has not been reviewed or approved by takealot.com.

  • Fair & Transparent Compensation Pay is considered aligned with qualifications in select office and tech functions. This indicates pockets where compensation matches role expectations despite broader variability.
  • Wellbeing & Lifestyle Benefits Employee discounts and company-supported learning opportunities are available to some permanent staff. These perks add non-cash value that can help offset leaner core benefits in certain teams.
  • Leave & Time Off Breadth Paid sick leave, holidays, and flexible scheduling appear in some roles. Such time-off and flexibility elements contribute positively where offered.

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The Company
HQ: Cape Town
5,026 Employees
Year Founded: 2011

What We Do

Takealot.com is the leading eCommerce retailer in South Africa and one of the largest, most innovative eCommerce retailers on the African continent. Our mission is to be the most customer-centric online shopping destination in Africa, built around the simple concept that our customer comes first. Need help or have a question? Reach out to us via our Help Center for assistance https://www.takealot.com/help-centre Our focus is dedicated to improving the customer experience, from the moment they arrive on our website to the moment they receive their order. By aligning ourselves to this philosophy, we believe Takealot will be the #1 shopping destination across Africa.

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