Paid Media Coordinator

Posted 7 Hours Ago
Be an Early Applicant
2 Locations
In-Office or Remote
Entry level
Consumer Web • Marketing Tech • Design
The Role
Execute, monitor, and report paid social campaigns across Meta, Instagram, TikTok, and Snapchat. Optimize targeting, budgets, and creative, prepare weekly performance reports, and collaborate with brand and content teams while managing multiple concurrent brand setups.
Summary Generated by Built In

Start your paid media career at ZURU: hands-on with real paid social campaigns for our Edge brands, with a fast track to becoming a data-driven media buyer.

Position Overview
The Paid Media Coordinator is where a digital marketing career begins: a fast learner, a hands-on owner, obsessed with getting the details right.

Day to day, you'll build, check, and report on paid social campaigns across Meta, Instagram, TikTok, and Snapchat for ZURU's Edge brands. No platform experience needed, just the drive to learn it fast.

As you grow, so does the role: from execution into analysis and optimisation, using data to drive real, measurable impact, working closely with our brand and content teams.

About ZURU
ZURU exists to disrupt industries and challenge the status quo through radical innovation and automation. ZURU Toys reimagines play, ZURU Tech is building the next construction revolution, and ZURU Edge pioneers next-generation FMCG brands for modern consumers.

Founded in 2003 by Nick and Mat Mowbray (EY Entrepreneur of the Year, World Entrepreneur Hall of Fame), ZURU has grown to a team of over 5,000 across more than 30 countries.

Our toy brands, including Bunch O Balloons, Mini Brands, X-Shot, Rainbocorns, and Smashers, are some of the most recognised in the world. Our FMCG brands include MONDAY Haircare, Rascals, NOOD, BONKERS, and Gumi Yum Surprise.

Roles & Responsibilities

  • Campaign setup & buying – Build and launch paid social campaigns (Meta, Instagram, TikTok, Snapchat) for assigned brands, from setup through to go-live.

  • Campaign optimisation – Monitor live campaigns daily, adjusting targeting, budgets, and creative to improve performance.

  • Reporting & analysis – Prepare weekly performance reports, flagging trends and informing next steps.

  • Cross-functional collaboration – Align paid media execution with brand strategy and creative direction, working closely with the brand and content teams.

  • Ownership & quality – Take full ownership of assigned campaigns, catching issues early and resolving them fast.

  • Platform knowledge – Build working knowledge of Meta Ads Manager, TikTok Ads, and Snapchat Ads, and stay current on platform changes.

  • Workload management – Handle a high volume of concurrent brand setups, prioritising as new briefs come in.

Skills & Experience

  • Entry-level opportunity: open to recent graduates and candidates with up to a year's experience.

  • Meticulous and detail-driven, with pride in getting the small things right.

  • Comfortable working at pace across multiple brands without missing a beat.

  • Bachelor's degree preferred, with strong written and verbal communication skills.

  • Platform experience not required, but familiarity with Meta Ads Manager, TikTok Ads Manager, or similar is a strong plus.

LIFE@ZURU

ZURU is on a quest to reimagine tomorrow. Founded in 2003, ZURU Group has rapidly grown and now spans three core divisions: ZURU Toys, ZURU Edge (consumer goods) and ZURU Tech (construction).

At ZURU, we have cultivated a high-performing culture that encourages excellence. Our team works towards ambitious goals, learning, performing, and improving together, all while having fun. We empower talented individuals to do their best work every day.

At ZURU, you get out what you put in. You are responsible for driving your own career and we provide the platform to achieve it. As ZURU is on such a fast growth trajectory, there are opportunities here that you won't find anywhere else.

Get to know us a little better by checking out @lifeatzuru on Instagram or www.zuru.com.

WHAT WE OFFER

  • 🌱 Culture for Growth

  • 🧘 Health Benefits

  • 🌎 Global Opportunities

  • 💡 Surrounded by an A Player Team

  • 🍓 Lots of fresh fruit, coffee, pals fridge and more

ZURU – Reimagining tomorrow 🚀

#LI-OS1

 

Skills Required

  • Entry-level: recent graduate or up to 1 year of experience
  • Meticulous and detail-driven
  • Comfortable working at pace across multiple brands and handling high volume concurrent setups
  • Strong written and verbal communication skills
  • Bachelor's degree
  • Familiarity with Meta Ads Manager, TikTok Ads Manager, or similar platforms
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The Company
HQ: Shenzhen
220 Employees
Year Founded: 2002

What We Do

ZURU is a disruptive and award-winning company that designs, manufactures and markets innovative toys and consumer products. Inspired by kids and imaginative play, ZURU is one of the fastest growing toy companies in the world and is known for their agility, creativity and new-age manufacturing techniques. The company that started in New Zealand now employs more than 5,000 staff across 18 offices, produces 600,000 toys a day and distributes to most major retailers in over 120 countries. ZURU has delighted millions of families all over the world with brands such as Bunch O Balloons™, X-Shot™, Rainbocorns™, Robo Alive™, Smashers™, 5 Surprise™ and Metal Machines™ as well as through partnerships with entertainment properties, including Nickelodeon, Disney, Universal Studios and DreamWorks. With a strong commitment to the community, ZURU supports Captivating International, local China orphanages and also student development programs in Asia and in New Zealand. ZURU will continue to pave new ways for kids to play and focuses on reimagining what this looks like every day.

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