Off-Site SEO Team Lead

Reposted 3 Days Ago
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Yerevan
In-Office
Senior level
AdTech • Marketing Tech • Software
The Role
Lead a team of Off-Page SEO specialists, develop link-building strategies, and enhance website authority through effective campaigns.
Summary Generated by Built In

We are seeking an experienced and proactive Off-Site SEO Team Lead.
As the Off-Site SEO Team Lead, you will be responsible for leading and managing our link-building team, developing effective strategies, and driving impactful campaigns to enhance website authority, improve search rankings, and generate targeted organic traffic for our clients.

Responsibilities:

  • Lead and manage a team of Off-Site SEO specialists, providing guidance, coaching, and support.
  • Assign tasks and responsibilities, set clear objectives, and ensure the team meets or exceeds performance targets.
  • Foster a collaborative and productive work environment.
  • Mentor team members and support their skill development and growth.
  • Encourage knowledge sharing, best practices, and cross-functional learning.
  • Identify training needs and promote professional development.
  • Develop and implement comprehensive link-building strategies aligned with SEO goals and business objectives.
  • Conduct in-depth research to identify high-quality, relevant link opportunities.
  • Stay up-to-date with the latest link-building techniques, industry trends, and algorithm updates.
  • Oversee outreach efforts to website owners, bloggers, influencers, and industry professionals to establish relationships and secure quality backlinks.
  • Guide the creation of persuasive outreach emails and pitches that communicate the value of link partnerships.
  • Nurture and maintain ongoing relationships with link partners.
  • Collaborate with content creators to develop link-worthy content assets aligned with SEO best practices and relevant topics.
  • Monitor and analyze link profiles to identify risks and opportunities.
  • Track and report on key performance metrics, such as acquired backlinks, referral traffic, and keyword rankings.
  • Provide actionable insights and recommendations based on data analysis.
  • Prepare regular reports to communicate progress and strategic updates to stakeholders.
  • Collaborate effectively with other internal teams.
  • Ensure compliance with ethical SEO practices, search engine guidelines, and industry regulations.
  • Stay informed of legal and ethical considerations related to SEO and adjust strategies accordingly.

Requirements:

  • Proven experience as an Off-Site SEO Manager or in a similar leadership role.
  • Strong leadership and team management skills with the ability to inspire and motivate.
  • In-depth knowledge of link-building techniques and SEO best practices.
  • Excellent written and verbal communication skills in English.
  • Strong outreach and relationship-building abilities, including negotiation skills.
  • Proficiency in SEO tools and analytics platforms.
  • Analytical mindset with the ability to interpret data and make informed decisions.

If you are a proactive Off-Site SEO professional with strong leadership skills and a proven track record of successful link-building campaigns, we’d love to hear from you. 

Top Skills

Analytics Platforms
Seo Tools
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The Company
Glendale, CA
48 Employees
Year Founded: 2009

What We Do

We are a full-service marketing agency and part of the TOP 3% of digital marketing agencies with the Google Premier Partner status.

Our mission is simple: to help your business fulfill its goal – to generate revenue, communicate your value, and outrank the competition.

We are here to break the “Maybe” and “I Guess” tactics with our “Certainly” and “For Sure” Strategies when it comes to marketing.

Our vision of marketing is:

📌 Strategy backed with data
📌 Creativity backed with measurements
📌 Results all the way through

Join our LinkedIn community, gain marketing insights, and invest in the future of your business.

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