Outbound Growth Marketing manager

Posted 5 Days Ago
Be an Early Applicant
Hiring Remotely in Latvia
Remote
Mid level
Information Technology
The Role
Design and execute signal‑based ABM/outbound programs targeting companies evaluating SAP initiatives. Build and manage target account lists, multi‑touch email sequences, and outbound infrastructure (domains, inboxes, deliverability). Maintain CRM/data quality, build lead scoring and routing processes, automate prospect routing to SDRs, and analyze funnel performance to improve conversions.
Summary Generated by Built In

REQUIREMENTS

  • 3+ years of experience in B2B outbound, demand generation, revenue operations, growth marketing, or sales operations.
  • Hands-on experience with outbound campaign platforms such as Smartlead, Instantly, Outreach, Salesloft, Apollo, or similar.
  • Strong experience with HubSpot CRM.
  • Experience with ZoomInfo or similar B2B data platforms.
  • Experience building account-based marketing (ABM) or account-based outbound programs.
  • Understanding of email deliverability, domain reputation, SPF, DKIM, DMARC, and inbox management.
  • Experience building lead qualification and routing processes.
  • Strong analytical skills and ability to make decisions based on funnel metrics and conversion data.

PREFERRED EXPERIENCE

  • Experience with Clay or similar enrichment and signal-monitoring platforms.
  • Experience selling or marketing enterprise software, ERP, SaaS, or consulting services.
  • Understanding of SAP ecosystem.
  • Experience targeting C-level prospects

RESPONSIBILITIES

  • Define and continuously refine company’s ICPs for product matrix.
  • Build and manage target account lists using ZoomInfo, LinkedIn Sales Navigator, and other data sources.
  • Design and execute signal-based outbound programs targeting companies actively evaluating SAP initiatives.
  • Identify and monitor buying signals, and embed them into personalized messaging strategy
  • Build and optimize multi-touch outbound email sequences.
  • Manage outbound infrastructure, including domains, inboxes, deliverability, and campaign performance.
  • Maintain data quality, segmentation, enrichment, and CRM synchronization.
  • Develop lead scoring and qualification workflows.
  • Create automated processes that route engaged prospects to SDRs.
  • Analyze campaign performance and continuously improve conversion rates throughout the funnel.
  • Collaborate with Marketing, SDRs, and SAP subject matter experts to improve messaging and targeting.

Skills Required

  • 3+ years experience in B2B outbound, demand generation, revenue operations, growth marketing, or sales operations
  • Hands-on experience with outbound campaign platforms (Smartlead, Instantly, Outreach, Salesloft, Apollo, or similar)
  • Strong experience with HubSpot CRM
  • Experience with ZoomInfo or similar B2B data platforms
  • Experience building account-based marketing (ABM) or account-based outbound programs
  • Understanding of email deliverability, domain reputation, SPF, DKIM, DMARC, and inbox management
  • Experience building lead qualification and routing processes
  • Strong analytical skills and ability to make decisions based on funnel metrics and conversion data
  • Experience with Clay or similar enrichment and signal-monitoring platforms
  • Experience selling or marketing enterprise software, ERP, SaaS, or consulting services
  • Understanding of SAP ecosystem
  • Experience targeting C-level prospects
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The Company
HQ: Latvia
196 Employees
Year Founded: 2012

What We Do

We specialize in transforming Revenue Operations through advanced technological integration, combining AI, analytics, and strategic workflow automation. Our core competency lies in developing comprehensive revenue optimization strategies that unify critical business functions including marketing, sales, billing, enterprise resource planning, and revenue recognition. Leveraging SAP and other vendors' enterprise technologies we deliver sophisticated solutions that enable organizations to: - Develop strategic outcome-based business models - Implement enterprise-wide digital transformation - Optimize complex revenue management processes - Minimize implementation risks and operational costs Our approach is distinguished by: 1. Comprehensive industry expertise 2. Advanced technological architecture 3. Proven deployment methodologies 4. Balanced focus on long-term strategic planning and immediate operational improvements We collaborate with clients to design precision-engineered revenue ecosystems that align technological capabilities with strategic business objectives, ensuring sustainable growth and operational efficiency. Expertise Areas: 1. Intelligent Revenue Operations (iRevOps) 2. Enterprise Technology Integration 3. Strategic Digital Monetization 4. AI-Enhanced Business Process Optimization Our methodological framework transforms complex business requirements into streamlined, data-driven operational strategies.

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