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The Role
Manage and grow pet specialty retail accounts across Eastern Canada. Responsibilities include developing customer relationships, prospecting new accounts, executing territory sales plans, presenting products and promotions, coordinating with distributors, supporting merchandising and in-store visibility, conducting product training and demonstrations, attending trade shows, and resolving retailer concerns. The role requires extensive travel throughout Ontario, including frequent day travel, overnight stays, and occasional weekends.
Summary Generated by Built In
We’re seeking a dynamic and self-motivated Territory Sales Representative to join the PureBites® and Primal Pet Foods Team. Pease note that this is a remote position.
Company Overview
PureBites and Primal Pet Foods are proudly Canadian-owned leaders in premium pet nutrition, offering complementary solutions for pet specialty retailers since 2005. PureBites is a category leader in single-ingredient, freeze-dried dog and cat treats and toppers, known for its simplicity and transparency (www.purebites.com ). Primal Pet Food is a pioneer in raw frozen and freeze dried nutrition, delivering innovative, responsibly sourced and minimally processed pet food that support premium feeding (www.primalpetfoods.com). Together, our brands provide a complete premium leading portfolio of pet food, treats and toppers to millions of Canadians every year. This is more than a sales role, it’s an opportunity to represent trusted brands that support independent pet retailers through hands-on service, in-store education, and partnership.Job Summary: Responsibilities and Duties
Grow top line sales through building relationships with pet stores in Eastern Canada
✅ Join a leading privately held Canadian company that tries to make the lives of pets happy and healthy everyday.
✅ A comprehensive co-funded group health, dental, disability & travel/life insurance benefit to support employees’ overall wellbeing.
✅ A positive work environment, a competitive salary, bonus potential and the opportunity to grow within a dynamic team.
✅A great culture and team that embraces diversity and inclusion in the workplace and that is considerate and passionate about their work and the Pure Treats Mission.
✅ As a company with a dedicated and hard-working team that also values work-life balance, Pure Treats offers Friday summer half days in addition to all statutory holidays and paid vacation time.
✅ Pure Treats offers a pet parent leave which includes a paid day off for new pet parents and a paid day off to mourn the passing of pets.
✅ Pure Treats offers discounted pet products so our team can help keep their pets happy and healthy with the best treats, food, and toppers in the world.
✅ Pure Treats Primal is an equal opportunity employer.
Company Overview
PureBites and Primal Pet Foods are proudly Canadian-owned leaders in premium pet nutrition, offering complementary solutions for pet specialty retailers since 2005. PureBites is a category leader in single-ingredient, freeze-dried dog and cat treats and toppers, known for its simplicity and transparency (www.purebites.com ). Primal Pet Food is a pioneer in raw frozen and freeze dried nutrition, delivering innovative, responsibly sourced and minimally processed pet food that support premium feeding (www.primalpetfoods.com). Together, our brands provide a complete premium leading portfolio of pet food, treats and toppers to millions of Canadians every year. This is more than a sales role, it’s an opportunity to represent trusted brands that support independent pet retailers through hands-on service, in-store education, and partnership.Job Summary: Responsibilities and Duties
Grow top line sales through building relationships with pet stores in Eastern Canada
- Collaborate with distributor representatives through ride-alongs and training sessions
- Ensure proper product placement and brand awareness in stores
- Establish, develop and maintain relationships with prospective and existing customers to introduce and grow both brands including weekly, monthly, and quarterly coverage based on account tiering
- Execute a territory sales plan and route focused on sales growth, profitability, brand development, and brand awareness
- Prospect and open new independent pet specialty accounts and support onboarding, assortment, and first order execution
- Present and sell in new products, seasonal programs, and promotions to drive distribution and velocity
- Represent and participate at trade shows and industry events with distributors and retailers.
- Support retailers with merchandising and in store visibility standards
- Resolve retailer issues and complaints quickly and professionally
- Provide in person and phone training and in store demos to for retailers on product benefits and how to confidently sell to the consumer
- Deliver nutritional and product education that supports both Primal feeding conversations and PureBites treating recommendations
- Territory management sales experience, pet specialty or pet food experience preferred
- Comfortable working independently in a fast-paced environment
- Proven ability to build relationships, influence in store, and close new business
- Strong communication, presentation, and negotiation skills
- Highly organized, proactive, and able to manage multiple priorities with minimal supervision
- You must reside in Ontario to apply for this role.
- Candidates must be able to work in the location specified, as no relocation assistance is provided.
- Automobile required for the role.
- This role requires 80% day travel with 4-5 overnight travel per month.
- Regular business hours: 8AM – 5PM Monday to Friday
- 5-10 weekends a year depending on tradeshow schedule
✅ Join a leading privately held Canadian company that tries to make the lives of pets happy and healthy everyday.
✅ A comprehensive co-funded group health, dental, disability & travel/life insurance benefit to support employees’ overall wellbeing.
✅ A positive work environment, a competitive salary, bonus potential and the opportunity to grow within a dynamic team.
✅A great culture and team that embraces diversity and inclusion in the workplace and that is considerate and passionate about their work and the Pure Treats Mission.
✅ As a company with a dedicated and hard-working team that also values work-life balance, Pure Treats offers Friday summer half days in addition to all statutory holidays and paid vacation time.
✅ Pure Treats offers a pet parent leave which includes a paid day off for new pet parents and a paid day off to mourn the passing of pets.
✅ Pure Treats offers discounted pet products so our team can help keep their pets happy and healthy with the best treats, food, and toppers in the world.
✅ Pure Treats Primal is an equal opportunity employer.
Skills Required
- Territory management sales experience
- Ability to build relationships, influence in-store, and close new business
- Strong communication, presentation, and negotiation skills
- Ability to work independently in a fast-paced environment
- Highly organized, proactive, and able to manage multiple priorities with minimal supervision
- Must reside in Ontario
- Must be able to work in the specified location; no relocation assistance is provided
- Automobile required
- Pet specialty or pet food experience
- Availability for 80% day travel, 4-5 overnight trips per month, and 5-10 weekends annually
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The Company
What We Do
Pure Treats Primal Pet Foods Inc. is a pet-food company producing and selling natural dog and cat treats, foods, toppers, mixers, and raw or freeze-dried nutrition. It brings together Pure Treats’ PureBites and PureSnacks brands with Primal Pet Foods, whose recipes emphasize premium, protein-rich ingredients for dogs and cats. The group manufactures through facilities in the United States and Canada and distributes via pet-specialty retailers and online channels.
