Obesity Brand Lead

Join our team as Obesity Brand Lead in the Danish affiliate!
In this position, you will have the chance to guide the management of the leading global obesity brand, engage with stakeholders across various sectors, and foster significant transformation in a dynamic setting.
If you are enthusiastic about creating an impact and thrive in a high-exposure role, we want to hear from you! Take the next step in your career and be part of transforming the lives of people living with obesity.
The Position
The Brand Lead will report directly to the Director of Commercial Affairs & Strategy.
In this position you will ensure the growth acceleration of NN Obesity portfolio by developing the brand strategy, promoting brand growth and expansion and implementing brand plans. You will be responsible for driving overall brand growth, market share and profitability as well as supporting the development and execution of the marketing strategies to promote brand in alignment with our affiliate strategy "A healthier Denmark".
Your key responsibilities include:

• Lead and drive the cross-functional brand team to effectively execute on brand plan & launch plan
• Establish a strong synergy and coordination with the Sales, Commercial and Medical team
• Develop and utilize omni-channel marketing strategy and tactical plan for Novo Nordisk's obesity therapy area in general and product responsibility specifically
• Develop and adjust campaigns and other relevant marketing material in accordance with local needs and regulations and drive digital projects and marketing activities to continuously optimize the customer journey including OCE
• Implement and execute on marketing plans in accordance with the Brand Plan

Qualifications
To be successful for this position, you have a master's degree, in Marketing, Business Management or equivalent and a minimum of 5 years' commercial experience preferably from life sciences, FMCG (Fast Moving Consumer Goods) or other highly regulated industries
In addition, you have:

• Proven experience in brand management and strategy development.
• Strong understanding of market dynamics and competitive landscape.
• Excellent communication and collaboration skills.
• Ability to analyse data and derive actionable insights.
• Fluent in Danish and English, both written and spoken
• Experience from working with non-reimbursed or OTC (Over The Counter) products is an advantage

On a personal level we are looking for someone who is proactive, driven and with an entrepreneurial mind-set. You challenge the status quo while focusing on finding solutions and opportunities. You are a team player and have a track record of successful collaboration and influencing multidisciplinary stakeholders and you always have the patient top of mind.
About the Department
You will be part of the Commercial Affairs & Strategy department in the Danish affiliate where you will be reporting to the director of the team. The department's main responsibility is to create and execute the obesity & diabetes strategy and deliver it via all relevant customer channels. Our team consists of dedicated and passionate colleagues and the atmosphere is collaborative and dynamic, fostering innovation and excellence.
Working at Novo Nordisk
At Novo Nordisk, we don't wait for change. We drive it. We're a dynamic company in an even more dynamic industry, and we know that what got us to where we are today is not necessarily what will make us successful in the future. We embrace the spirit of experimentation, striving for excellence without fixating on perfection. We never shy away from opportunities to develop, we seize them. From research and development, through to manufacturing, marketing and sales - we're all working to move the needle on patient care.
Contact
If you have any questions, please contact, Sr. Director Commercial Affairs and Strategy, Julie Abel [email protected]
Deadline
Please, apply no later than 27 October 2024.
Please submit your application via our online platform the Novo Nordisk website as we do not accept directly sent CVs.
We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.
At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we're life changing.