North Region Marketing Specialist | TheFork

Posted Yesterday
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Amsterdam
Entry level
Software • Travel
The Role
As a North Region Marketing Specialist, you'll work closely with local marketing specialists to create and align marketing content across various channels, focusing on B2C and B2B. Your responsibilities will include managing social media, influencer campaigns, and ensuring quality content and processes to drive business impact.
Summary Generated by Built In

Join our Movement and Champion Restaurant Culture! 💚

At TheFork we believe that the best things in life happen around the table, and we are on a mission to connect the world’s favorite restaurants and the broadest community of loyal diners.Finding the best dining experience for our Diners community or boosting restaurant performance for our Restaurateurs Partners has never been easier thanks to our signature products:

📱TheFork App: our free restaurant discovery & booking app that helps you find your next table with ease.

💻TheFork Manager: our innovative software tool that digitizes restaurant operations, empowering our Restaurateurs to manage bookings efficiently and boost
their revenue.
💳TheFork PAY and TheFork Gift Card: quick and easy ways to pay directly from TheFork app.

At TheFork, we also believe that people truly make the difference. None of this would be possible without our vibrant Forkies community. Our strong core values—Better Together, Ownership, Respect, and Growth—are the guiding principles of everything we do, shaping our behaviors: “Come as you are,” “Dig in,” and “Make it Memorable”.

TheFork leads the restaurant booking market in Europe and operates in 11 countries. Our offices boast a fully international team working together in a flexible, multicultural, and constructive environment that provides everyone with space to grow, both professionally and personally.

To learn more about TheFork and our Forkies, explore our official site: https://www.careers.thefork.com

Within the North Region Marketing Team (United Kingdom, Sweden, Netherlands), you will work closely with several Marketing Specialists that are working on CRM, Paid Acquisition, Brand and B2B Marketing, as well as other departments such as the local Sales Teams and Central Marketing Teams.

Who you are and what you will do:

We are a purpose led organisation with the ambition of building the strongest hospitality brand across our territories, with exponential growth planned over the next few years.This is a hands-on role that requires a proactive and problem-solving approach. 

We are looking for a fluent Dutch and English speaker with a passion for the restaurant industry and a keen interest in using marketing and content to help businesses thrive. Supporting the North Region Marketing team, you will be responsible for aligning and delivering our marketing content across channels and platforms to ensure that our B2C and B2B efforts are clear, effective, and of high quality. This includes the opportunity to build and optimize processes to have a real impact on day-to-day activities within several teams and bring our diners and restaurant partners even more value. Besides ensuring quality content, you will be finding and recommending optimisation opportunities for processes such as branding and content collection as well as defining KPI’s and a monitoring structure for business impact of your activities. You will work closely with Marketing, Sales and Account Management teams.

Responsibilities:

  • Coordinate and support in the creation of new content and media materials with the B2B and Brand managers for the North Region.
  • Be the owner of the NL social media, influencer, and communications plan. Work closely with the regional and central marketing teams for developing and implementing engaging and creative campaigns.
  • Support and execute our external B2C and B2B communications and marketing such as email, website, CRM, and social media while working closely with the B2B and Brand managers in a supporting project role.
  • Work with B2B and B2C/Brand marketing for the Netherlands through market-specific activities and events.
  • Support the Restaurant Offer team in optimizing the user journey and restaurant profiles.
  • Copywriting activities such as translations of communications and activities on social media
  • Align with central teams to manage and direct the North Region B2C CRM strategy.
  • Interdepartmental collaboration with sales, operations, product, CRM, affiliation, brand, and communication teams
  • Generate accurate and timely reports on activity and performance as required
  • Monitor and report on competitor and industry activity, trends, campaigns, and more
  • Maintenance and management of the website and apps (banners, photos, tags ...)


Skills:

  • Fluent in English and Dutch (spoken and written)
  • This role is suitable for recent graduates, or candidates with 1-2 years of experience in marketing, communications
  • Basic Excel skills
  • Analytical skills and interpretation of results
  • Project management, autonomy, proactivity.
  • Organized and structured way of working.
  • Enjoys teamwork.
  • Excellent written and oral communication skills, with the ability to create inspiring copy.

What we offer:

😄 An awesome team 

🏠 A permanent contract (that can be useful in life) 

⚖️ Flexible working environment (2 days home office per week)

💸 Competitive fixed salary, bonus and equity (yes, equity!) 

🌎 International teams and a multicultural environment spanning 10 offices across Europe

🤝Highly inclusive working environment 

🤸‍♀️ Lifestyle benefits that can be used to reimburse  expenses related to physical and leisure activities, family support, travel etc 

🎓 Continuous learning and development programs

😌 Free access to the Calm app to help you build resilience wherever you are  in your mental health journey

🐣Dedicated parental leave and caregiver leave policies (12 weeks fully paid)

👴 Attractive pension plans  

🍴 Amazing offices with dining, a coffee point on each floor, and leisure area    

🎤 Team building events


If you are the right person and you are thrilled to join TheFork don’t miss this chance and apply... we are waiting for you!


We believe that we are better together, and we welcome you for who you are. We endeavor to ensure that everyone - regardless of ability, age, socio-economic &
cultural background, ethnicity, faith, gender, gender expression, gender identity, ideology, national origin, race, sexual orientation, marital status, or any
characteristic protected under applicable law -has the opportunity to reach their full potential. At TheFork, we want you to bring us your unique perspectives and
experiences, so we can collectively continue disrupting the restaurant industry and go from good to great.
TheFork is committed to a fair recruitment process. If you have special needs and require reasonable support during your application, interview, or participation in
the selection process due to health conditions or disability, please direct your inquiries to [email protected]. Our HR team will review the
request and respond accordingly.


#LI-AD2

The Company
HQ: Needham, MA
5,280 Employees
On-site Workplace

What We Do

Tripadvisor, the world's largest travel guidance platform*, helps hundreds of millions of people each month** become better travelers, from planning to booking to taking a trip. Travelers across the globe use the Tripadvisor site and app to discover where to stay, what to do and where to eat based on guidance from those who have been there before. With more than 1 billion reviews and opinions of nearly 8 million businesses, travelers turn to Tripadvisor to find deals on accommodations, book experiences, reserve tables at delicious restaurants and discover great places nearby. As a travel guidance company available in 43 markets and 22 languages, Tripadvisor makes planning easy no matter the trip type.

The subsidiaries of Tripadvisor, Inc. (NASDAQ: TRIP), own and operate a portfolio of online travel brands and businesses, operating under various websites and apps, including the following websites:
www.bokun.io, www.cruisecritic.com, www.flipkey.com, www.thefork.com, www.helloreco.com, www.holidaylettings.co.uk, www.housetrip.com, www.jetsetter.com, www.niumba.com, www.seatguru.com, www.singleplatform.com, www.vacationhomerentals.com, and www.viator.com.

* Source: SimilarWeb, unique users de-duplicated monthly, June 2022
** Source: Tripadvisor internal log file

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