Newsletter Producer

Posted 9 Days Ago
Be an Early Applicant
New York, NY, USA
In-Office
82K-89K Annually
Mid level
Digital Media • News + Entertainment
The Role
Manage day-to-day production, scheduling and sends for the US newsletter portfolio. Execute A/B tests, monitor KPIs, produce performance reports, support growth and retention efforts, and coordinate cross-functional partners to launch and optimize newsletters and breaking-news email sends.
Summary Generated by Built In

The Guardian is a global news organization that delivers fearless, independent journalism. From breaking news and award-winning investigations to in-depth coverage of technology, sports, film, culture, and lifestyle, the Guardian offers a global view that deepens our audiences' understanding of America and the world.

Headquartered in New York City, Guardian US is an entirely digital operation that seeks to engage US readers by combining the Guardian's international coverage with US voices and expertise. Core coverage areas include US politics, technology, the climate emergency, economic and racial inequality, health, sports, culture, and more. Guardian US launched in 2011 and has bureaus in New York, Washington DC, New Orleans, and Los Angeles. The Guardian is an independently owned, mission-driven organization funded by readers around the globe.

It's the talent, energy, and commitment our people bring to The Guardian that makes us who we are. Across our business, we have some of the most creative thinkers in media and beyond, award-winning journalists, cutting-edge commercial teams, digital talent, and more.

Title: Newsletter producer

Department: Editorial

Reports to: Head of Newsletter Strategy

Location: New York, NY

Terms and conditions: Full time, permanent. News Media Guild position

Annual salary range: $82,000-$89,000


About the role

The Guardian is seeking a detail oriented and audience focused newsletter producer to support the growth and day to day execution of our US newsletter portfolio.

This role sits within the US audience team and reports to the head of newsletter strategy. It plays a key part in delivering and developing our newsletter offering, with a focus on audience engagement, retention and supporter growth. The producer will work closely with the head of newsletter strategy and collaborate with colleagues across the US newsroom, as well as with product, engineering, design, data and reader revenue teams.

The ideal candidate is highly organized and comfortable managing multiple workflows at once, with the ability to move quickly and calmly in a fast paced news environment. They will support daily newsletter operations as well as time sensitive sends, including our breaking news email product, and help ensure that processes run smoothly across the portfolio. They are genuinely enthusiastic about newsletters as a format, with a strong sense of what works and a habit of subscribing to and learning from a wide range of products.

We are looking for someone who is curious about audience behavior and motivated by growth. This role will involve monitoring performance, running tests and using data to inform decisions, with a focus on improving engagement and retention over time. The producer will contribute to ongoing optimization efforts and help identify opportunities to evolve our newsletter offerings, including using testing and iteration to turn a good subject line into a great one.

This is a collaborative role, requiring strong communication skills and the ability to work effectively with a range of stakeholders. The producer will support marketing and promotional efforts and work with the senior newsletter editor on packaging for campaigns and cross newsletter initiatives.

We want someone who is excited about newsletters as a product and understands their role in building relationships with readers and supporting the Guardian’s reader revenue model. They should be proactive, detail oriented and eager to learn, with a strong interest in developing their skills in audience strategy and newsletter production.

Key responsibilities

  • Assist with day to day scheduling, production workflows and sends across the US newsletter portfolio, ensuring accuracy and consistency.
  • Execute A/B testing, monitor performance metrics and apply insights to improve engagement, retention and list growth over time.
  • Support the development and launch of new newsletters, helping to ensure smooth execution from planning through rollout.
  • Assist with marketing and promotional efforts, including advertising placements, Apple News promotions and cross newsletter campaigns, and collaborate with the senior newsletter editor on packaging for marketing initiatives.
  • Produce regular reporting on key performance indicators, including list growth, subscriber acquisition, open rates, click through rates and US audience metrics, and use insights to inform ongoing optimization and strategy.
  • Work closely with cross functional partners across editorial, reader revenue, product, engineering, design and data teams to support newsletter initiatives and align on priorities.
  • Support the operation of the breaking news email product, managing daily sends and helping refine workflows as the product evolves.

Key skills & experience

  • At least three years’ experience working in a newsroom, audience team or digital media environment, ideally with exposure to newsletters or email products
  • A strong understanding of audience engagement and growth, with experience interpreting metrics such as open rates, click through rates and supporter growth
  • Experience working with email platforms such as Braze or similar tools, or a willingness to learn new systems quickly
  • Excellent attention to detail and the ability to manage multiple workflows and deadlines in a fast paced environment
  • Strong organizational skills and comfort handling scheduling, production processes and recurring sends with a high degree of accuracy
  • Confidence working with data and using insights to inform decisions and improve performance over time
  • Clear communication skills and a collaborative approach, with the ability to work effectively across editorial, product, reader revenue, design and data teams
  • An interest in newsletters as a product and a strong understanding of their role in audience growth, retention and reader revenue
  • Ability to adapt quickly in a breaking news environment and support time sensitive sends when needed
  • A proactive and solutions oriented mindset, with a willingness to test, learn and refine processes

 

How to apply

We know there are great candidates who might not check all these boxes or who possess important skills we haven’t thought of. If that’s you, we encourage you to apply and tell us about yourself.

All candidates interested in applying should upload a resume and cover letter.  

 

All roles at the Guardian are open for everybody to apply. It is important to us that you feel supported and comfortable throughout your recruitment process, in order to perform your best. Please let us know if there are any changes we could make to the application process to make it easier and more comfortable for you. Please email the recruiter listed on the job posting or at [email protected] to discuss further so we can work with you to support you through your application.

 

Compensation and benefits

  • 25 days of vacation leave in addition to 12 company holidays
  • Unlimited sick time
  • Employee Assistance Programs
  • 401(k) Match
  • Subsidized healthcare coverage including medical, vision, and dental
  • Medical and Dependent Flexible Spending Accounts
  • Generous parental leave with 100% pay
  • Long Term and Short Term Disability insurance 
  • Life insurance 
  • Commuter benefits 
  • Work/Life balance: Flexible hybrid schedule 

 

Culture & wellbeing

We want everyone to feel like they belong at the Guardian and we champion diversity of thought. You will also have the opportunity to hear unique insight from our journalists in our morning conference, a live discussion on the news story of the day. 

We offer great tools to help you prioritize your wellbeing including access to Employee Assistance Programs. 

Learning & development

We encourage personal and professional growth. Employees have access to a broad range of tools and solutions, and we are happy to support the pursuit of professional qualifications through vocational courses and apprenticeships.

Sustainability

Our goal is to become an environmentally regenerative company and we have signed up to a sustainability vision and strategy to reach it. Find more information about sustainability at GNM here.

***

The Guardian is an Equal Opportunity Employer and does not discriminate on the basis of age, color, national origin, ethnic origin, citizenship status, disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, marital status, veteran status, or any other characteristic protected by federal, state, or local law in its employment policies. In addition, the Guardian will provide reasonable accommodation for qualified individuals with disabilities.

 

We value and respect all differences (seen and unseen) in all people at the Guardian. We aspire to have inclusive working experiences and an environment that reflects the audience we serve, where our people have equal access to career development opportunities, their voices are heard and can contribute to our future.

 


Skills Required

  • Minimum three years' experience in a newsroom, audience team, or digital media environment
  • Exposure to newsletters or email products
  • Strong understanding of audience engagement and growth; experience interpreting open rates, click-through rates and supporter growth
  • Experience with email platforms such as Braze or similar tools, or willingness to learn new systems quickly
  • Experience executing A/B testing and using data to inform decisions
  • Experience producing regular KPI reporting (list growth, acquisition, open rates, CTRs)
  • Excellent attention to detail and ability to manage multiple workflows and deadlines in a fast-paced environment
  • Strong organizational skills handling scheduling, production processes and recurring sends
  • Confidence working with data and applying insights to improve performance
  • Clear communication skills and a collaborative approach across editorial, product, reader revenue, design and data teams
  • Ability to adapt quickly in a breaking news environment and support time-sensitive sends
  • Proactive, solutions-oriented mindset with willingness to test, learn and refine processes
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The Company
HQ: London
2,500 Employees
Year Founded: 1821

What We Do

Guardian News & Media (GNM) publishes theguardian.com, one of the world’s leading English-language newspaper websites. It also has a presence in the US and Australia as Guardian US and Guardian Australia. Traffic from outside of the UK now represents around two-thirds of the Guardian’s total digital audience. In the UK, GNM publishes the Guardian newspaper six days a week, first published in 1821, and the world’s oldest Sunday newspaper, The Observer. The Guardian is renowned for its agenda-setting journalism including, most recently the Cambridge Analytica, Paradise and Panama Papers investigations as well as the Pulitzer Prize and Emmy-winning NSA revelations.

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