Native Ads Manager (Hybrid)

ABOUT COHYPES
At Cohypes, we grow and scale multiple brands in the health, beauty, and wellness space. We don't just "run ads"; we build brands that resonate. As we continue to diversify our traffic sources and scale our reach, we’re looking for a versatile Native Ads expert who is excited to take ownership of the entire Native ecosystem.
We believe great work happens when people feel valued. Here, your perspective matters, your ideas are welcome, and your voice has a real impact on how we grow. You’ll join a supportive team that encourages collaboration, open communication, and genuine trust.
ABOUT THE POSITION
We’re seeking a strategic, data-driven Native Ads Manager to lead our growth efforts across Taboola, Outbrain, MGID, and other native advertising platforms. You aren't just a "button pusher"—you are a growth driver who understands how to connect media buying, creative strategy, and the full-funnel user journey.
This role is about building and scaling profitable Native Ads acquisition. You will work closely with our creative and CRO teams to develop high-performing landing pages, creatives, and messaging tailored to native traffic.
We believe great work happens when people feel valued. Here, your perspective matters, your ideas are welcome, and your voice has a real impact on how we grow. You’ll join a supportive team that encourages collaboration, open communication, and genuine trust.
WHAT YOU’LL DO

• Own the Native Ads Ecosystem: Lead performance campaigns end-to-end across Taboola, Outbrain, MGID, and similar platforms, including planning, execution, optimization, and scaling
• Drive Creative Strategy: Collaborate with the creative team to develop compelling native ad creatives and messaging. You'll continuously test new angles and concepts to identify what resonates with different audiences
• Optimize the Full Funnel: Work with CRO and funnel teams to improve advertorials, landing pages, and the overall post-click experience to increase conversion rates and acquisition efficiency
• Data-Driven Decision Making: Monitor and interpret key performance metrics (ROAS, CPA, CTR, CPC, CVR, AOV, MER, LTV) to guide decisions and identify opportunities for improvement
• Budget & Pacing Management: Manage significant advertising budgets and campaign pacing to ensure optimal performance and efficiency
• Explore New Growth Opportunities: Identify new publishers, placements, audience segments, targeting opportunities, and bidding strategies to expand our Native Ads acquisition
• Master Audience & Market Intelligence: Conduct competitor and market research to identify winning messaging, emerging trends, and new opportunities for our brands
• Stay Ahead of the Curve: Constantly monitor industry trends, platform updates, and evolving native advertising best practices to keep Cohypes at the forefront of performance marketing

WHAT WE’RE LOOKING FOR

• 2+ years of proven experience in Native Advertising, preferably managing platforms such as Taboola, Outbrain, MGID, or similar
• Proven track record in managing and scaling significant advertising budgets while maintaining or improving acquisition efficiency
• Funnel Expertise: Strong understanding of advertorials, pre-sell pages, landing pages, and the post-click experience, with the ability to identify opportunities to improve conversion rates
• Ecommerce Fluency: Deep understanding of performance marketing metrics (ROAS, CPA, CTR, CPC, CVR, AOV, MER, LTV) and how they interact
• Analytical Skills: Ability to interpret campaign and funnel data, identify performance trends, and make confident, data-driven decisions
• Testing & Optimization: A structured approach to experimentation, with the ability to prioritize tests, evaluate results, and turn insights into scalable improvements
• Market Awareness: Experience conducting competitor research and identifying new audience, messaging, and acquisition opportunities

BONUS POINTS

• Experience working with DTC e-commerce brands, subscription businesses, health & wellness products, or scaling products internationally
• Experience with Google Ads, particularly Search, Shopping, YouTube, or Performance Max
• Familiarity with GA4, Google Tag Manager, and other analytics or attribution tools
• Experience working with advertorials, pre-sell funnels, and direct-response landing pages

SALARY & SWEETENERS

•  Salary: 4,000 – 7,000 EUR/Month GROSS (Open to discussion based on your skills and competencies).Private health insurance for your well-being
• Creative freedom and fast feedback loops—your ideas truly matter here
• Hybrid work model.
• Beautiful office in Senatorių Pasažas, Vilnius Old Town—an inspiring place to work
• Always-stocked fruits, healthy snacks, and the best coffee in the office
• Annual training & development budget to support your growth and education
• Periodic teambuildings with a dedicated team budget
• A friendly, supportive team that genuinely wants you to succeed and thrive!