Monetization Analyst - In-App Advertising (IAA)

Posted Yesterday
Be an Early Applicant
2 Locations
In-Office
Mid level
Artificial Intelligence • Gaming • Mobile • Software • App development
The Role
Monitor and analyze mobile ad monetization performance, track KPIs (eCPM, ARPDAU, ARPU, Fill/Match Rate, Ad LTV), optimize ad placements and mediation, run A/B tests, build dashboards, report results, and ensure compliance with app store ad policies while collaborating with product, engineering, and analytics teams.
Summary Generated by Built In

9D Technologies and ImaginationAI are at the forefront of mobile applications, delivering innovative and engaging experiences to users worldwide. Our mission is to create extraordinary digital experiences that captivate and entertain, and we are committed to pushing the boundaries of creativity and technology utilizing AI.

Key Responsibilities:

  • Monitor and analyze advertising monetization performance across mobile applications.
  • Track and report key KPIs including eCPM, ARPDAU, ARPU, Fill Rate, Match Rate, and Ad LTV.
  • Identify opportunities to improve advertising revenue through data analysis.
  • Configure and optimize ad placements and mediation settings under established strategies.
  • Execute A/B tests and analyze experiment results.
  • Develop dashboards and prepare regular performance reports.
  • Collaborate with Product, Engineering, and Analytics teams to support monetization initiatives.
  • Research industry trends, competitor strategies, and emerging ad monetization practices.
  • Ensure advertising implementations comply with Google Play and App Store policies.

Requirements
  • Bachelor's degree in Business, Analytics, Computer Science, Marketing, or a related field.
  • 2–4 years of experience in mobile app monetization, digital advertising, or mobile analytics.
  • Experience with Google AdMob, AppLovin MAX, LevelPlay (IronSource), or similar mediation platforms.
  • Strong analytical skills with proficiency in Excel and SQL.
  • Familiarity with Firebase, GA4, AppsFlyer, Adjust, or similar analytics tools.
  • Understanding of mobile advertising formats and mediation concepts.
  • Experience conducting A/B testing and performance analysis.
  • Strong communication and presentation skills.

Benefits
  • Competitive pay that matches your skills and experience.
  • Family Health Insurance
  • Paid Time Off to recharge and relax.
  • Work-Life Balance and a supportive environment.
  • Delicious meals provided to keep you fueled.
  • Stay active with convenient, on-site fitness facilities.

Skills Required

  • Bachelor's degree in Business, Analytics, Computer Science, Marketing, or related field
  • 2-4 years of experience in mobile app monetization, digital advertising, or mobile analytics
  • Experience with Google AdMob, AppLovin MAX, LevelPlay (IronSource), or similar mediation platforms
  • Proficiency in Excel
  • Proficiency in SQL
  • Familiarity with Firebase, GA4, AppsFlyer, Adjust, or similar analytics tools
  • Understanding of mobile advertising formats and mediation concepts
  • Experience conducting A/B testing and performance analysis
  • Strong communication and presentation skills
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The Company
HQ: Rāwalpindi
276 Employees
Year Founded: 2017

What We Do

We’re Pakistan’s biggest name in mobile apps and game development. Using AI and creativity, we create experiences people love — from fun casual games to must-have everyday apps. More than just products, we’re shaping the future of digital entertainment and smart AI solutions.

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