Mobile App Growth Marketing Specialist

Posted 2 Days Ago
Be an Early Applicant
3 Locations
Remote
25K-35K Annually
Junior
Artificial Intelligence • Software
The Role
Drive user acquisition and retention for mobile apps through ASO, content, influencer and partnership outreach, paid and organic campaigns, landing pages, email, analytics-driven experiments, and creative testing to increase downloads, engagement, and revenue.
Summary Generated by Built In

Location: 100% remote

Salary: $25-35k USD annually depending on ability and experience

Experience required: At least 1 year of marketing, growth, social media, app promotion, content marketing, influencer marketing, paid ads, ASO, or performance marketing experience required

100% remote. No degree required. We hire based on intelligence, motivation, creativity, analytical thinking, work ethic, reliability, and ability to learn quickly.

This is a great role for someone early in their marketing career who has already done some real marketing work and wants to become excellent at mobile app growth. Your degree matters less than your ability to understand users, test ideas quickly, write clearly, learn marketing tools,

This is a growth and promotion-heavy role. You will help bring more users to mobile apps through content, app store optimization, partnerships, influencer outreach, paid marketing support, landing pages, email, and experiments across different channels.

Why this is an excellent job for someone who wants to build a career in mobile app growth

  • Great starting salary with room to grow quickly if you are excellent.

  • You will work directly with founders and operators on real mobile apps, not theoretical marketing projects.

  • You will get exposure to app store optimization, content marketing, influencer outreach, paid ads, creative testing, lifecycle marketing, analytics, user research, landing pages, and growth experiments.

  • You will use modern AI tools to produce better marketing ideas, creative briefs, content, research, and analysis faster.

  • You will learn how internet businesses and mobile apps are acquired, improved, marketed, and operated for the long term.

  • You will have the chance to take ownership fast if you are proactive, organized, creative, and good at learning from data.

  • This is a great role for someone who wants to become an exceptional growth marketer, mobile app marketer, app store optimization specialist, performance marketer, lifecycle marketer, or growth lead over time.

What you’ll work on

  • Grow mobile apps by increasing downloads, active users, retention, revenue, and profit.

  • Research users, competitors, keywords, creators, communities, and customer feedback to find growth opportunities.

  • Turn growth ideas into simple, trackable experiments across organic, paid, social, app store, partnership, email, and other channels.

  • Support app store optimization to improve visibility, conversion rates, rankings, downloads, and revenue.

  • Create marketing copy, content ideas, ad concepts, landing page copy, outreach messages, and campaign briefs that help acquire users.

  • Create and test promotional content for TikTok, Meta, and other social platforms to drive app installs, engagement, and profitable user growth.

  • Support influencer, affiliate, partnership, and paid marketing campaigns focused on profitable user growth.

  • Use analytics, app store data, ad platform data, customer feedback, and AI tools to understand performance and recommend what to do next.

  • Take on additional growth, marketing, research, creative, analytics, or operational responsibilities that help the apps get more users and become more profitable.\

About Everis

Everis is a new business started by successful technology founders. We buy small internet businesses and apps, operate them for the long term, and improve them meaningfully.

Our goal is to build a portfolio of useful, durable, profitable internet businesses. You will be part of making those businesses more valuable by improving how they acquire, convert, and retain customers.

What we're looking for

  • Some prior experience in marketing, growth, app promotion, social media, content marketing, influencer marketing, paid ads, ASO, email marketing, affiliate marketing, or a similar area.

  • No degree required, but a degree in marketing, business, communications, or a related field is preferred.

  • Very smart and quick to learn.

  • Strong written communication and copywriting ability.

  • Good taste in marketing, messaging, creative, and user psychology.

  • Comfortable testing ideas, reviewing results, and improving based on data.

  • Highly organized and reliable.

  • Strong attention to detail.

  • Able to research markets, competitors, customers, keywords, and channels independently.

  • Comfortable using software tools and learning new systems quickly.

  • Familiar with AI tools, or highly motivated to become excellent at using them.

  • Able to create clear briefs, reports, content drafts, campaign notes, and repeatable processes.

  • Proactive, curious, and willing to take responsibility quickly.

  • Comfortable with fast feedback, fast learning, and high standards.

  • Experience with mobile apps, app store optimization, paid ads, influencer outreach, short-form video, analytics tools, or performance marketing is a strong plus.

What we offer

  • Compensation: $25,000–$35,000 USD per year, depending on experience and demonstrated results.

  • 100% remote work, with a preference for candidates based in India, Pakistan, or the Philippines.

  • Flexible hours, as long as you communicate well, deliver reliably, and can overlap with the team when needed.

  • The chance to work with talented entrepreneurial people.

  • A high-growth environment where your contribution matters more than your age, degree, or traditional resume.

  • The ability to make decisions and act like an entrepreneur inside the business.

  • A culture where it is okay to fail if you are testing intelligently, learning quickly, and being honest about the data.

  • Potential to meet with the team 1–2 times per year in a great location around the world.

  • A role that can grow into broader Mobile App Growth, Growth Marketing Manager, ASO Specialist, Performance Marketing, Lifecycle Marketing, or Growth Lead responsibilities over time.

What's the downside?

  • The first 90 days will be demanding. You will need to learn fast, ask good questions, test ideas, and understand multiple apps, users, and channels.

  • If you need a lot of structure, hand-holding, or slow-moving processes, this will be a bad fit.

  • You will be expected to notice opportunities, follow up, and take responsibility without being reminded constantly.

  • The role requires both creativity and detail. You need to generate ideas, but also track execution, numbers, follow-ups, and results carefully.

  • You will be expected to take responsibility quickly and figure things out on your own.

  • Priorities may change based on what the data is telling us and what the business needs most.

  • You will be judged by output and results, not by how busy you seem.

  • We will likely receive a lot of applicants, and most will not make it past the first round.

How to apply

When you apply, please include examples of marketing work you have done and the results it produced. This could include links to content, landing pages, campaigns, websites, social accounts, emails, ad examples, SEO results, analytics screenshots, case studies, or a short written explanation of what you worked on and what happened.

We are especially interested in candidates who can show initiative, strong writing, practical judgment, and evidence of real growth results.

Excited to work with you and build this into a historic company!

Skills Required

  • At least 1 year of marketing, growth, social media, app promotion, content marketing, influencer marketing, paid ads, ASO, or performance marketing experience
  • Strong written communication and copywriting ability
  • Very smart and quick to learn
  • Good taste in marketing, messaging, creative, and user psychology
  • Comfortable testing ideas, reviewing results, and improving based on data
  • Highly organized and reliable
  • Strong attention to detail
  • Able to research markets, competitors, customers, keywords, and channels independently
  • Comfortable using software tools and learning new systems quickly
  • Familiar with AI tools, or highly motivated to become excellent at using them
  • Able to create clear briefs, reports, content drafts, campaign notes, and repeatable processes
  • Proactive, curious, and willing to take responsibility quickly
  • Comfortable with fast feedback, fast learning, and high standards
  • Experience with mobile apps, app store optimization, paid ads, influencer outreach, short-form video, analytics tools, or performance marketing
  • Degree in marketing, business, communications, or related field
  • Preference for candidates based in India, Pakistan, or the Philippines
  • Flexible hours with ability to overlap with team when needed
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The Company
0 Employees

What We Do

Everis acquires and grows exceptional apps and SaaS businesses, investing in their future and improving them for the long term. Acting as hands-on operators, they focus on durable growth by optimizing pricing, streamlining operations through AI-driven processes, and prioritizing product improvements that deliver the most value to customers. They aim to build internet businesses that last through disciplined acquisition and stewardship.

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