Responsibilities
- Manage and update app content using our drag-and-drop CMS to ensure an engaging, seamless user experience.
- Have a strong understanding of ecommerce
- Develop and maintain a mobile app content calendar, ensuring timely updates and alignment with key marketing initiatives.
- Set up and optimize push notifications in Braze, ensuring relevant and personalized messaging for users.
- Collaborate with designers, product teams, and marketers, utilizing Figma to review and align visual assets.
- Work closely with the e-commerce and product teams to ensure app content supports business goals.
- Monitor app content performance, track KPIs, and recommend improvements.
- Ensure brand consistency and content accuracy across all mobile app touchpoints.
- Stay up to date with mobile app trends, UI/UX best practices, and emerging content strategies.
Requirements
- 2-4 years of experience in content management, preferably within a mobile app environment.
- Hands-on experience with CMS platforms (drag-and-drop experience preferred).
- Experience setting up push notifications in Braze (or similar platforms).
- Basic understanding of Figma for reviewing and collaborating on visual content.
- Familiarity with SFCC (Salesforce Commerce Cloud) is a plus.
- Strong understanding of mobile app UX/UI and content strategy.
- Excellent project management skills and attention to detail.
- Strong collaboration and communication skills, working with cross-functional teams.
Minimum experience
- 3
Maximum experience
- 8
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What We Do
e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Celebrating the beauty of every eye, lip and face is fundamental to our DNA. It’s in our name and inspires us as a company. We are committed to creating a culture internally – and in the world around us – where all individuals are encouraged to express their truest selves, are empowered to succeed and where we do the right thing for people, the planet and animals.
Our deep commitment to inclusive, accessible, cruelty-free beauty has fueled the success of the e.l.f. Cosmetics brand online and at retail since 2004. With the 2020 acquisition of the pioneering clean-beauty brand W3LL People, and the new lifestyle beauty brand Keys Soulcare created with Alicia Keys, we continue to strategically expand our portfolio with brands that support our purpose and values. Our brands are widely available online, and at leading beauty, mass-market, and natural specialty retailers.
