Media Strategy Manager

Description
ABOUT US:
Fusion92 is building the future of marketing through an unparalleled, data-driven approach to solving our clients' toughest problems. We call ourselves a Marketing Transformation Partner for clients, as through a culture of curiosity, fearlessness, teamwork, and leadership, we turn our expertise toward creating new paths forward where our services and technology together unlock unprecedented growth.
We're an independent, national enterprise based in Chicago with hubs in Detroit, Austin, and Denver. Fusion92 is committed to a diverse, equitable, inclusive workplace that drives a positive impact in our global community.
We are experts across every field and discipline in marketing.
Fusion92 is for those who are obsessed with curiosity and innovation. We unite data scientists, media buyers, copywriters, technologists, developers, consultants, coders, UX/UI specialists, designers, strategists, producers, operations pros, and more to deliver real results and to give answers to the unanswerable.
We launch products, we have patented innovations, we create award-winning ideas - we transform businesses. We are dreamers and doers, and we are ready for you to join us.
Our difference is our people. That's where you come in.
If you're curious and looking for a integrated team where you can fearlessly collaborate and deliver best-in-class work, join us!
JOB SUMMARY:
As the Strategy Manager, you will play a pivotal role in shaping and executing comprehensive media strategies for our clients. Your expertise in strategic planning and ability to craft impactful plans will contribute to the success of our media campaigns, ensuring alignment with client objectives and industry best practices.
Bringing our core values - Curiosity, Fearlessness, Teamwork and Leadership - to life will be critical to the success of this individual.
Location:
Candidates must be located in Illinois, Texas, Colorado, or Michigan. For individuals based in our Michigan and Illinois locations, this will be a hybrid role, requiring both in-office and remote work. For candidates in Texas and Colorado, this position will be fully remote.
GENERAL RESPONSIBILITIES:

• Lead the development of media strategies, collaborating with cross-functional teams to align with client goals and objectives.
• Craft detailed and innovative media plans, considering target audiences, channels, and budget allocation to maximize campaign effectiveness.
• Manage internal processes linking plans to activation.
• Act as a strategic partner for clients, understanding their business objectives, and translating them into actionable media strategies.
• Conduct market research, competitor analysis, and industry trends to inform and enhance media strategy development.
• Work closely with the finance team to manage and optimize media budgets, ensuring efficient allocation across channels.
• Collaborate with internal teams, including Creative, Media Buying, and Analytics, to ensure seamless integration of media strategies into overall campaigns.
• Utilize data and analytics to monitor and analyze the performance of media campaigns, providing insights for continuous improvement.
• Stay abreast of industry trends, emerging technologies, and media innovations, integrating new ideas into strategic planning.

Requirements
KNOWLEDGE/SKILLS/ATTRIBUTES REQUIRED:

• Proven experience in strategic planning, with the ability to develop innovative and effective media strategies.
• Strong analytical skills, using data to inform decision-making and optimize media plans.
• Excellent client management skills, with the ability to understand and address client needs effectively.
• Exceptional verbal and written communication skills, with the ability to articulate complex ideas and plans.
• Ability to work collaboratively with cross-functional teams, fostering a culture of creativity and innovation.
• Ability to thrive in a dynamic and fast-paced environment, adapting to changing client needs and industry dynamics.
• Strong attention to detail.
• 1-2 years working in paid media strategy and planning.

The hiring range for this discipline within our industry is $60,000 to $80,000. Where an employee is paid within this range will depend on multiple factors including, but not limited to location, years of experience, education, internal pay structure, and other contributing factors.
Disclaimer: All qualified candidates will receive consideration for employment without regard to age, race, creed, color, national origin, ancestry, marital status affectional or sexual orientation, gender identity or expression, disability, nationality, or sex.
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