SVP, Media Strategy

| Detroit, MI +80 more | Remote | Hybrid
Employer Provided Salary: $110,000-$150,000 Annually
Salary data is provided by the employer. Please note this is not a guarantee of compensation.
Sorry, this job was removed at 8:10 p.m. (CST) on Tuesday, February 6, 2024
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Description
ABOUT US:
Fusion92 is building the future of marketing through an unparalleled, data-driven approach to solving our clients' toughest problems. We call ourselves a Marketing Transformation Partner for clients, as through a culture of curiosity, fearlessness, teamwork and leadership, we turn our expertise toward creating new paths forward where our services and technology together unlock unprecedented growth.
We're an independent, national enterprise based in Chicago with hubs in Detroit, Austin and Denver. Fusion92 is committed to a diverse, equitable, inclusive workplace that drives a positive impact in our global community.
We are experts across every field and discipline in marketing.
Fusion92 is for those who are obsessed with curiosity and innovation. We unite data scientists, media buyers, copywriters, technologists, developers, consultants, coders, UX/UI specialists, designers, strategists, producers, operations pros and more to deliver real results and to give answers to the unanswerable.
We launch products, we have patented innovations, we create award-winning ideas - we transform businesses. We are dreamers and doers, and we are ready for you to join us.
Our difference is our people. That's where you come in.
If you're curious and looking for a remote-flexible, integrated team where you can fearlessly collaborate and deliver best-in-class work, join us!
POSITION SUMMARY:
This position is responsible for developing and optimizing strategic plans for clients across paid, owned, and earned digital channels including programmatic video and display, social and search. The person in this position will work across multiple clients to develop audience-targeted channel strategies and tactics to deliver on clients' objectives.
You will be responsible for uncovering consumer insights and evaluating digital behaviors to create and present thoughtful, well-structured digital marketing strategies and plans for our clients. This will be achieved by utilizing a mix of strong analytical skills, audience insights, and a comprehensive understanding of the digital media ecosystem.
Candidates must demonstrate a strong work ethic, exceptional analytical skills, and a knack for converting insights into creative, actionable recommendations. And tie these recommendations to measurement plans that demonstrate effectiveness in reaching client objectives.
This role will work directly with the VP, Media Strategy and the directors of media investment and analytics.
Bringing our core values - Curiosity, Fearlessness, Teamwork and Leadership - to life will be critical to the success of this individual.
Candidates MUST be in one of our four key hubs (Illinois, Texas, Colorado, Michigan)
* While our offices are currently open, daily in-office attendance is not required.
KEY RESPONSIBILITIES:

  • Lead the development, implementation and management of comprehensive and impactful media strategies and plans across all channels including paid social, programmatic digital, and paid search.
  • Become a trusted advisor to clients with a clear understanding of their business model and marketing needs
  • Deliver high-level written plans and presentations
  • Lead an audience-based approach using advanced audience targeting and measurement approaches.
  • Apply measurement strategies to identify and deliver priority marketing outcomes
  • Manage the team's processes from strategic development through activation and optimization
  • Develop and manage direct-partner media programs
  • Manage deadlines and exceed client expectations with attention to detail and execution
  • Provide insights into new, innovative ways to achieve client objectives through varied use of digital strategies and platforms
  • Mentor the development of team members
  • Foster strong working relationships across functional areas
  • Participate in agency growth and thought leadership


Requirements
KNOWLEDGE/SKILLS/ATTRIBUTES REQUIRED:

  • 8+ years' experience working in paid media strategy and planning
  • 4 years of demonstrated success in managing and leading people
  • Direct experience working with clients on development and presentation of media strategies and plans.
  • Data and metrics-based orientation
  • Ability to manage timelines and deliverable across multiple clients and projects
  • Proactive approach to internal team needs and client needs
  • Team player - dependable, respectful, and communicative
  • Positive, curious attitude
  • Strong work ethic
  • BA in media, marketing, or business-related field
  • Advanced Microsoft Excel skills and PowerPoint skills


The hiring range for this discipline within our industry is $110,000 to $150,000. Where an employee is paid within this range will depend on multiple factors including, but not limited to location, years of experience, education, internal pay structure, and other contributing factors.
Disclaimer: All qualified candidates will receive consideration for employment without regard to age, race, creed, color, national origin, ancestry, marital status affectional or sexual orientation, gender identity or expression, disability, nationality, or sex.

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Candidate Location Eligibility:
Albuquerque, NM
Ann Arbor, MI
Atlanta, GA
Austin, TX
Baltimore, MD
Baton Rouge, LA
Birmingham, AL
Boise, ID
Boston, MA
Buffalo, NY
Charleston, SC
Charlotte, NC
Chicago, IL
Cincinnati, OH
Cleveland, OH
Colorado, CO
Columbus, OH
Dallas-Fort Worth, TX
Dayton, OH
Des Moines, IA
Detroit, MI
Fayetteville-Springdale-Rogers, AR
Greensboro, NC
Hampton Roads, VA
Hartford, CT
Houston, TX
Huntsville, AL
Indianapolis, IN
Jacksonville, FL
Kansas City, MO
Las Vegas, NV
Lexington, KY
Lincoln, NE
Little Rock, AR
Los Angeles, CA
Louisville, KY
Madison, WI
Memphis, TN
Miami, FL
Milwaukee, WI
Minneapolis–Saint Paul, MN
Nashville, TN
New Orleans, LA
New York City, NY
Ogden, UT
Oklahoma City, OK
Omaha, NE
Orlando, FL
Other US Location
Palm Bay-Melbourne-Titusville
Pensacola, FL
Peoria, IL
Philadelphia, PA
Phoenix – Mesa – Scottsdale, AZ
Pittsburgh, PA
Portland, ME
Portland, OR
Providence, RI
Provo, UT
Raleigh-Durham, NC
Reno, NV
Richmond, VA
Rochester, NY
Sacramento, CA
Salt Lake City, UT
San Antonio, TX
San Diego, CA
San Francisco, CA
San Luis Obispo, CA
Santa Cruz, CA
Seattle, WA
Spokane, WA
St. Louis, MO
Tallahassee, FL
Tampa Bay, FL
Tucson, AZ
Tulsa, OK
Washington DC
Wichita, KS
Wilmington, NC

Technology we use

  • Engineering
    • C#Languages
    • C++Languages
    • CSSLanguages
    • dotnetLanguages
    • JavaLanguages
    • JavascriptLanguages
    • PHPLanguages
    • PythonLanguages
    • SassLanguages
    • SqlLanguages
    • TypeScriptLanguages
    • jQueryLibraries
    • jQuery UILibraries
    • ReactLibraries
    • AngularFrameworks
    • Angular.JSFrameworks
    • ASP.NETFrameworks
    • Backbone.jsFrameworks
    • CircleCIFrameworks
    • CodeIgniterFrameworks
    • CypressFrameworks
    • GraphQLFrameworks
    • LaravelFrameworks
    • MagentoFrameworks
    • Next.jsFrameworks
    • Node.jsFrameworks
    • OAuthFrameworks
    • React NativeFrameworks
    • Vue.jsFrameworks
    • FirebaseDatabases
    • MemcachedDatabases
    • Microsoft SQL ServerDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • NoSQLDatabases
    • PostgreSQLDatabases
    • AWS (Amazon Web Services)Services
    • GitHubServices
    • Google CloudServices
    • Microsoft AzureServices

An Insider's view of Fusion92

How would you describe the company’s work-life balance?

Fusion92 does a great job of making sure that people feel balanced in their work and personal lives. We know when to buckle down, but we also know that focusing on your life outside of work is just as important. There is a work hard, play hard mentality among team members that everyone respects!

Maddie

Media Director

What kinds of technical challenges do you and your team face?

The technical tools that connect our teams on a general, macro level, also drill down to the micro, project level. All team players are integrated into the communication channels by project which provides instant and seamless collaboration and eliminates any technical challenges for our remote teams.

Barb

Group Account Director

How does the company support your career growth?

Outside of company-offered training and platforms like Future Series, F92 allows me to create my own development plan and focus on areas that interest me while supporting my career goals. I am able to challenge myself to learn outside of my discipline and have a fail-fast mentality that inspires me to be adventurous and fearless in my work.

Allison

Project Management

How do you empower your team to be more creative?

I help the team by removing barriers from their paths, establishing clear expectations, staying involved to help solve the challenges of the assignment. I encourage not just answering the brief, but diving into strategy to look for human truths that will drive deeper connection between what we’re marketing and how it will benefit the end consumer.

Alexis

Group Creative Director

What are some things you learned at the company?

I felt pleasantly surprised by the level of autonomy I have around recommendations and decisions, especially when it comes to trying new things. I'm provided clear opportunities to experiment and take risks, empowering innovation and learning. "Failing fast" means we spend less time wrapped up in bad past choices, so we can continue to improve.

Allison

Director, Business Management and Analytics

What are Fusion92 Perks + Benefits

Fusion92 Benefits Overview

Fusion92 offers an unmatched benefits package that provides employees essential work-life balance, favorable cost savings in typically costly areas and fundamental security and peace of mind. Offerings include: Health Insurance Benefits, 401k Retirement Benefits, Commission / Bonus / Equity Plans, PTO, Paid Holidays, Summer Fridays.

Culture
Open door policy
Team based strategic planning
Open office floor plan
Employee resource groups
Employee-led culture committees
Summer hours
Employee awards
Flexible work schedule
Remote work program
Diversity
Documented equal pay policy
Dedicated diversity and inclusion staff
Highly diverse management team
Mandated unconscious bias training
Diversity manifesto
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Performance bonus
Pay transparency
Child Care & Parental Leave Benefits
Generous parental leave
Family medical leave
Vacation & Time Off Benefits
Unlimited vacation policy
Sabbatical
Bereavement leave benefits
Company-wide vacation
Office Perks
Commuter benefits
Company-sponsored outings
Free daily meals
Lunch sponsored by us when in office.
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Onsite office parking
Pet friendly
Onsite gym
Professional Development Benefits
Job training & conferences
Lunch and learns
Promote from within
Mentorship program
Continuing education available during work hours
Online course subscriptions available
Customized development tracks
Paid industry certifications
Personal development training
Virtual coaching services

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