Media Relations Manager

Posted Yesterday
Be an Early Applicant
2 Locations
In-Office
70K-80K Annually
Mid level
AdTech • Healthtech • Marketing Tech
The Role
Media Relations Manager supporting strategic media plans and day-to-day earned media activities for health and pharmaceutical clients. Responsibilities include pitching media, developing media lists and press materials, managing client correspondence, leading media training, coordinating account teams, mentoring junior staff, monitoring media, supporting business development, and identifying emerging media platforms.
Summary Generated by Built In

In the journey of life, your career should make a difference.

At Inizio Evoke, we come together—to do the best work, in the best possible place. We're all in. Because it's everyone's role to make health more human™.

About Us:

Inizio Evoke Comms is a global, award-winning health communications agency that partners with pharmaceutical, biotechnology, medtech, consumer, and non-profit clients. We deliver insights-driven public relations campaigns, policy programs, and initiatives that advance health and wellbeing around the world.

We are looking for a Media Realtions Manager to join our team! You will support account teams on development and implementation of strategic media plans and take ownership for day-to-day earned media activities of clients' business. You are proficient with all media outreach practices, serving as the liaison between clients and the media.

This is a hybrid role out of our New York City or Philadelphia office reporting to a Senior Vice President.

You Will:

Client Partnership

  • Be proficient in all aspects of media outreach, pitching all levels of media outlets and securing results for clients
  • Account for quality control and final review of media-related client correspondence, pitch letters, media proposals and press materials
  • Show creativity in participating in the development of solutions to client issues
  • Proactively track on overall project timing to meet client expectations and ensure deadlines are met
  • Lead media training for clients and third-party spokespeople

Leadership & Teamwork

  • Foster strong relationships by building trust and acting as a valuable resource; demonstrating teamwork across media and account teams
  • Regularly coordinate with account team on all matters; provides insights into account strategy with comfort, demonstrating full knowledge of assigned accounts' media environment
  • Demonstrate flexibility in working across teams, able to adapt to project needs, different team working styles, etc.
  • Provide guidance and education to team members and junior staff; acts as a positive role model
  • Demonstrate a sense of ownership and accountability for all projects

Effective Communication

  • Articulate a client's story confidently and accurately
  • Integrate information from a variety of sources into one comprehensive and compelling story
  • Encourage others to share information and viewpoints frankly and openly
  • Present ideas with confidence and conviction, always making eye contact and engaging audiences

Business Development

  • Contribute to new business process by conducting research, participating in brainstorms, and supporting development of pitches/presentation
  • Explore and identify emerging media, platforms, and new ways to engage and reach targeted guests/ audiences
  • Demonstrate knowledge of web-based research tools, i.e., Cision

You Will Bring:

  • Bachelor's degree, preferably in communications, marketing, business or health / science related field or equivalent experience
  • 4+ years of experience in public relations and communications; health or pharma communications experience required
  • Experience in media relations including pitching reporters, creating media lists, etc.
  • Experience with media monitoring tools such as MuckRack
  • Understanding of Inizio Evoke Communications' missions and values and a commitment to the growth and success of the company
  • Passion for improving lives through innovations in health
  • A good understanding of current issues in domestic and global health

Inizio Evoke Comms provides an exciting and flexible work environment, great compensation packages and outstanding company paid benefits including medical, dental, 401(k), tuition reimbursement and flexible time off.

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.

The base salary range represents the low and high end of the salary range for this position. This range may differ based on your experience and skill set, geographic location, and cost of living considerations. We consider compensation more than just a base salary – that’s why we also offer an exceptional range of flexible benefits, personal support and tailored learning and development opportunities all designed to help you realize your full potential both in life and at work.
Compensation
$70,000—$80,000 USD

Don't meet every job requirement? That's okay! Our company is dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role, but your experience doesn't perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others.

Skills Required

  • Bachelor's degree in communications, marketing, business, health, science, or equivalent experience
  • 4+ years of experience in public relations and communications
  • Health or pharmaceutical communications experience
  • Experience in media relations, including pitching reporters and creating media lists
  • Experience with media monitoring tools such as MuckRack
  • Knowledge of web-based research tools such as Cision
  • Understanding of current domestic and global health issues
  • Commitment to the company's mission, values, growth, and success
  • Passion for improving lives through health innovation

Inizio Evoke Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Inizio Evoke and has not been reviewed or approved by Inizio Evoke.

  • Healthcare Strength — Medical, dental, and vision coverage are complemented by telehealth access and free behavioral health counseling. Wellness incentives and navigation support, plus options like orthodontic coverage, infertility benefits, and pet insurance, broaden the care suite.
  • Retirement Support — A 401(k) with company matching and an additional discretionary annual contribution is available. Company-provided life and AD&D insurance and tax-advantaged accounts further reinforce financial security.
  • Leave & Time Off Breadth — Flexible time off and hybrid/dynamic working are emphasized. Paid leaves, including parental and military leave, and an 8‑week paid maternity leave that can be extended by two weeks for eligible employees, cover key life events.

Inizio Evoke Insights

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The Company
HQ: Philadelphia, PA
1,059 Employees
Year Founded: 2006

What We Do

Inizio Evoke is a global health marketing, communications, and transformation platform unlocking growth through data-driven insights and human centricity. We are purpose-built to make Health more human™. With core expertise and specialty brands in Marketing, Comms, Transformation, Access, and Media, we serve as a premier partner for the world's most ambitious healthcare organizations. Inizio Evoke is an Inizio company. Inizio helps clients navigate their clinical development and commercialization journey by connecting best-in-class scientific knowledge, market intelligence, actionable data, cutting-edge technology, communication, and creative execution

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