Media Planning, Paid Social & Paid Search Intern

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Boston, MA, USA
In-Office
Agency
The Role

Media Planning, Paid Social & Paid Search Intern


INTERNSHIP OVERVIEW

With an internship in our Media Department, you’ll work within a real-life learning environment and be part of the dynamic process that brings our multi-department agency work to life in the market. Surrounded by a strong group of media professionals, you’ll gain hands-on experience across integrated media planning, traditional and digital channels, including paid social and paid search.

Our varied client roster will provide you with a solid introduction to media targeting, platform strategy, optimization, and performance measurement across channels such as broadcast, shopper/e-comm, programmatic, paid social, and paid search. This internship is designed to build a strong foundation for a future career in media, digital marketing, or advertising.

ESSENTIAL JOB DUTIES

Media Planning Support

  • Support the media planning and buying process across integrated planning, broadcast, shopper/e-comm, programmatic/ad ops, paid social, and paid search
  • Assist with media research, competitive audits, audience insights, and industry trend reporting
  • Help prepare planning materials, media flowcharts, budget pacing updates, and internal documentation
  • Engage with the media community by organizing and participating in vendor meetings and learning sessions
  • Learn media measurement and optimization by supporting performance analysis and insights development in collaboration with media and analytics teams

Paid Social Support

  • Support paid social campaign planning and execution across platforms such as Meta, LinkedIn, TikTok, Pinterest, Snapchat, and X (Twitter)
  • Assist with building and updating campaigns, ad sets, and ads under the guidance of paid social team members
  • Help with audience research, creative rotation tracking, A/B testing support, and QA checks
  • Monitor budget pacing and campaign performance to flag trends or issues for the team
  • Assist in compiling paid social performance reports and extracting key insights
  • Stay curious and informed on emerging paid social trends, formats, and platform updates

Paid Search Support

  • Assist in the setup, optimization, and management of paid search campaigns on platforms such as Google Ads and Microsoft Advertising
  • Support keyword research, ad copy development, and campaign QA processes
  • Help monitor campaign pacing, accuracy, and performance trends
  • Assist with performance reporting and data organization for internal teams and clients
  • Conduct basic competitor and search landscape research
  • Collaborate with integrated media team members to support cohesive, cross-channel strategies

WHO WE’RE LOOKING FOR

  • A strong desire to learn about media planning, paid social, and paid search
  • Curiosity and enthusiasm for the advertising and digital media landscape
  • Strong verbal and written communication skills
  • Excellent attention to detail and appreciation for financial accuracy
  • Analytical mindset with an interest in understanding performance data
  • An inquisitive, collaborative team player who is comfortable asking questions
  • Ability to manage multiple tasks and deadlines in a fast-paced environment


Please note: All internships are in-person in our offices located in the South End of Boston, MA.

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The Company
HQ: Boston, MA
150 Employees
Year Founded: 1999

What We Do

Not just independent people, an independent network. When Steve Connelly, creative director and copywriter, established Connelly Partners in 1999, he set out to do one thing: to show the world that good people can do exceptional work.

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