Company Description
Starcom is the Human Experience Company. A world-renowned media communications agency, we believe the alchemy of people and technology creates experiences people love, and actions brands need. Experiences are the human side of data-driven, tech-fueled marketing. And, we are passionate about boldly leading our clients into the future. With more than 5,000 employees worldwide, Starcom partners with the world's leading marketers and new establishment brands.
We are the Citizens of Starcom. We are Brave, Kind, Inclusive and Resilient.
Job Description
We are looking for a highly motivated and experienced Media Planner with strong knowledge on offline advertising campaigns. You would be responsible for planning, negotiating and executing media plans.
What are you going to do:
- Collect and analyze market data
- Identify target audiences and understand their behavior and habits
- Determine the best media outlet mix for our campaigns
- Plan and optimize ad campaigns
- Allocate budgets and monitor costs
- Follow media trends of online and offline outlets (TV shows, magazines, blogs, radio programs)
- Evaluate the success of media strategies and campaigns
- Reporting
Qualifications
- Mín. 3 years of experience as a Media Planner in Media Agencies in Portugal (mandatory)
- Have offline media planning knowledge, experience and heave users of media planning’ tools (mandatory)
- Good knowledge of excel
- Knowledge in the different phases of planning: research, strategy, tactic, negotiation, buying, following-up, optimization and invoicing
- Good interpersonal, negotiation and communication skills, for liaising with colleagues, clients and media owners
- Portuguese native (mandatory)
- Good English Level (B1 or more)
- Attention to detail and ability to manage multiple priorities
- Knowledge in statistics and database will be valued
- Knowledge of Yumi and AdLog will be valued
Additional Information
- #WorkYourWorld: up to 6 weeks/year from more than 100 countries (including anywhere in Portugal), from your 1st year within the Groupe.
- Growing in such a challenging and 'fast-paced' environment!
- Acknowledge and commit to comply with our internal procedures intending to prevent bribery and corruption.
What We Do
As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.
