Company Description
Publicis Global Delivery is the talent powerhouse of Publicis Groupe, the largest global communications group. We make sure to hire, boost and develop the best people worldwide to deliver outstanding work for the most prominent clients within the Groupe.
In LATAM, we are over 1,700 passionate employees that love to push boundaries and drive innovative solutions. If you are a risk-taker and love to develop intrepid ideas, PGD is the place for you.
We Move People, and People Move Us!
Job Description
Publicis Global Delivery is looking for a Programmatic Analyst who has led digital campaigns for assigned advertisers. The candidate should have experience in billing support, setup, taxonomy creation, monitoring, optimization, and reporting for multiple programmatic platforms such as DV360, TTD, Verizon, Xandr, and MediaMath, among others.
The ideal candidate is independent and focused on quality and is eager to grow alongside the more than 5,000 employees of Publicis Global Delivery around the world. If you are passionate about digital transformation, cross-team communication, and the digital ecosystem.
Qualifications
LANGUAGE LEVEL:
• B2: Upper Intermediate.
YEARS OF EXPERIENCE:
Minimum 1 year of experience
DUTIES AND RESPONSIBILITIES:
• Set up programmatic campaigns, within each required platform, following agency and advertiser
guidelines.
• Run weekly status calls with internal stakeholders providing performance and pacing strategies.
• Monitoring the health of your campaigns, and ongoing optimization efforts to meet campaign
objectives, including daily management of campaign budgets, website conversions, bid
management, and ad creative based on performance history and the client's objectives.
• Ensuring the quality of deliverables and campaign setup within the programmatic media
platforms.
• Proactively makes suggestions and troubleshoots issues.
• Maintain daily communication with the client’s campaign managers.
• Report any issues that can spark within the operation promptly.
• Deliver recommendations, execution & analysis of beta tests, new platforms, optimization
strategies, and vendors.
Assist with Programmatic and Digital media training sessions and complete the required
certification and updates.
• Connect daily with the global account team over email, IM, and/or video conference as necessary
to ensure flawless execution of deliverables.
• Proactively identify growth opportunities and regularly communicate them to clients.
• Help develop documentation of best practices for improving operational efficiencies within the
team and the group
KILLS AND QUALIFICATIONS:
• Intermediate programmatic media campaign management/optimization knowledge.
• Good Communication skills.
• Result oriented skills.
• Attention to detail skills.
• Analytical skills.
• Technical savvy and specifically skilled in any digital vertical.
• Strong knowledge of at least one programmatic media platform while showing a good
understanding of the overall media landscape (DV360, TTD among other DSPs, Ad Server
Reporting)
• Intermediate Excel Knowledge
GOOD TO HAVE:
DV360,
MediaMath
The Trade Desk
AdServer
Excel
Top Skills
What We Do
As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.
