Manager of Media Operations
GOBankingRates™ is unique in the digital marketing and media industry - we combine marketing, digital, content and fintech. Our performance based approach increases brand awareness and generates targeted audience engagement on our internal web properties and partner sites.
Learn More About What We Do
What’s Interesting About This Role?
We are looking for an innovative and passionate People Manager to drive success through successful execution against client KPIs and supporting the development of the Media Operations team members. The Media Operations Team is the engine that powers almost all of GOBankingRates monetization across our lines of business and this team continues to grow and achieve results quarter after quarter. This role will also uniquely position you to learn almost everything about our business and work with many different teams across many different types of specializations including product, tech, data, analytics, machine learning, media, sales, ad operations, and yield.
How Will You Make an Impact?
- Collaborate on developing and implementing a strategic growth plan for Media Operations to achieve quarterly and annual targets, and enhance operational processes.
- Recruit, coach, mentor, and develop team members, overseeing new employee onboarding and providing career development opportunities.
- Empower team members to take ownership of their roles and goals, delegate responsibilities effectively, and ensure accountability with regular feedback.
- Foster a collaborative team environment that encourages idea sharing, conflict resolution, cohesion, support, and effective teamwork to help each employee succeed.
- Lead the team using a performance management process that includes goal setting, constructive feedback, and performance development.
- Provide performance feedback through employee recognition, rewards, and, when necessary, disciplinary actions with Human Resources assistance.
- Monitor and optimize performance based on data-driven insights, focusing on revenue goals, advertiser KPIs, and GOBankingRates GPM.
- Develop and refine Media Operations processes, ensuring effective execution across Media Operations Specialists and Coordinators.
- Partner with Yield Analysts and Ad Operations for campaign changes, including pricing, budget updates, and compliance updates.
- Collaborate with Product and Media Teams on testing initiatives to improve CTU and advertiser performance across publishers.
- Optimize client performance, including offer row position, qualifier page adjustments, and making entire rows clickable.
- Manage administrative tasks via Salesforce and JIRA, such as rate updates, campaign pauses, budget adjustments, and traffic changes.
- Maintain accurate and up-to-date records in Salesforce to ensure publisher campaigns reflect the latest information.
What Will You Bring to Us
- 5+ years of experience building and managing teams in a fully remote, digital environment.
- 5+ years of experience in a yield optimization, inventory management, sales operations, or product management role.
- Ability to thrive in a challenging and rapidly changing environment, taking direction and feedback on ideas with a collaborative and proactive attitude.
- Proven business sense and problem solving, critical thinking, project management, and analytical skills.
- Excellent communication skills (both verbal and written) with the ability to interact effectively with multiple stakeholders and senior leadership.
- In-depth knowledge of digital advertising.
- Ability to initiate and drive projects to completion.
- Mastery of Tableau, Salesforce, JIRA, AirTable.
The salary range for this role is $120,000 - $130,000. Pay offered may vary within the posted range based on a number of factors including but not limited to job-related knowledge, skills, experience, and location.
Benefits
- Competitive salary with excellent growth opportunity; we pride ourselves in having a team that exudes leadership, high initiative, creativity and passion.
- Awesome medical, dental and vision plans with heavy employer contribution
- Paid maternity leave and paternity leave programs
- Paid vacation, sick days and holidays
- Company funding for outside classes and conferences to help you improve your skills
- Contribution to student loan debt payments after the first year of employment
- 401(k) -- employees can start contributing immediately. After the first year, GOBankingRates matches your contribution up to 4% of your salary
A note about our new norm: The world has changed and we know it’s important to adapt and to do our part to do what's best for our team. Our number one priority is to have our team feel safe, balanced and connected. We’re committed to providing our teams with the best resources and tools to navigate this new virtual world that we’re living in. We've also reinvented the ways in which we recognize, celebrate, and engage with each other to keep our culture strong!
Here’s a peek into our world at GOBankingRates -
- Our teams are working remotely 100% for the foreseeable future. We’re in the digital media space, so we’re mobile and flexible!
- *Option to work from an office (if you need to get away!)
- Tools & resources are available to keep our team connected across North America. (JIRA, Trello, Slack, Zoom and so much more!)
- To keep our community engaged and connected, virtual team building events are held weekly and monthly.
- For wellness and balance, weekly virtual fitness classes such as yoga are available.
- To care for the local communities that we’re a part of across the U.S our team members host socially distanced philanthropic events every quarter.
- And most importantly, we’ve committed to consistent and transparent communication to help us all stay informed, engaged and to keep us on our path to success and #greatness.
We are an equal-opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.