TDA_Boulder is seeking a Media Buyer/Planner (digitally focused). We're looking for a self-starter with very high standards for your work with excellent problem-solving and critical thinking abilities.
Responsibilities
- Develop and manage media buying across various media platforms, including programmatic, social and managed service
- Implement cross channel plans across CTV, OLV, Display, Social, Audio and Retail
- Build data-led audience targets to ensure campaign precision and efficiency
- Optimize budget allocations across channels and campaign types to ensure maximum efficiency for every dollar spent
- Track and analyze media performance metrics, assess campaign outcomes, and deliver actionable insights for continuous improvement
- Ensure flawless execution via hands on trafficking and campaign management
- Keep up-to-date with industry trends, emerging advertising technologies, and best practices in media buying to boost campaign success
- Build and maintain strong relationships with media partners and vendors, staying informed about new advertising opportunities and negotiating advantageous terms
- Collaborate across departments to ensure the smooth execution and alignment of marketing initiatives
- Approve vendor invoices for payment and reconcile media against planned
Qualifications
- Proven 1-2 years experience as a Media Buyer or in a similar role
- In-depth knowledge of programmatic and social buying platforms with proficiency in media buying tools and platforms (TTD, Meta Ads Manager, Google)
- Previous experience managing and optimizing paid media budgets
- Strong analytical skills with the ability to interpret data, draw conclusions, and make informed decisions
- Advanced proficiency in Excel including pivot tables and v-lookups
- Ability to thrive under pressure, prioritize tasks effectively, and meet tight deadlines in a fast-paced environment
TDA Benefits
- Half-day Fridays
- 100% coverage of health, vision and dental plans + access to Flexible Spending Accounts Plan + EAP
- 401(k) with employer matching
- Flexible PTO
- Work anniversary recognition
- Annual fitness reimbursement
- Pet friendly office
- 14er charity donations
Salary range: $55-65k based on experience
This is a full-time position in our Boulder, CO office. Our office is currently operating in a hybrid capacity with one in-office day per week. We are committed to finding top talent and will prioritize local candidates, but we are open to considering remote applicants for the right fit.
TDA does not discriminate in employment on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, age, parental status, military service, or other non-merit factors.
Top Skills
What We Do
TDA is a strategically driven, independent creative agency that believes conventions were made to be broken. We also believe this is the most opportune time for independent agencies to empower creative and inspired individuals to break the mold.
In today’s user-driven environment, people have more power. They choose what to see and what to ignore, block or avoid entirely. Content must be designed and produced with the purpose of improving and enriching the users lives, or they simply won't care. Building a solid strategic platform and unleashing powerful creative is how you create work that breaks through in a category, and it's the most efficient way to differentiate products and services.
So, if you’re looking to build a brand from the ground up, or to start a meaningful conversation with your market, get in touch. Let’s have a discussion about starting a discussion
