Front Row is looking for a Marketplace Optimization Specialist to lead in elevating brand visibility and performance across Amazon in the beauty and wellness category. This role is ideal for a strategic operator who thrives at the intersection of retail media, content optimization, and Al-driven innovation and will require a deep SEO expertise with strategic project management and a forward-thinking approach to Al-powered search and content workflows.
You'll own the strategy and execution of organic optimization for Amazon, driving discoverability and conversion through best-in-class SEO tactics and data-led iteration. Simultaneously, you'll lead the integration of generative Al tools like ChatGPT into content, reporting, and operational workflows to improve efficiency, scale, and strategic Insight.
Become a valued member of our dynamic Marketplace Partnership team, contributing to our influence in the Beauty, Health, Wellness and CPG industries through outstanding strategy and creative excellence. If you possess a forward-thinking mindset and a commitment to delivering excellence, we invite you to apply for the role of Marketplace Optimization Coordinator at Front Row. Join us in shaping the future of content and making a meaningful impact.
Role Responsibilities
- Support the SEO team in executing organic optimization strategies across a portfolio of beauty and wellness brands, with a focus on driving visibility, rankings, and conversion.
- Assist in creating SEO-friendly copy that aligns with brand voice, content briefs, and SEO analytics.
- Pull and organize data for regular and ad hoc reporting, helping the team track performance and identify optimization opportunities.
- Help maintain adherence to content guidelines, quality standards, and tone of voice across deliverables.
- Stay current with industry trends, best practices, and developments in SEO and eCommerce content.
- Support SEO best practices across product detail pages (PDPs), storefronts, A+ content, and brand store experiences.
- Assist in analyzing competitive trends, search dynamics, and consumer behaviour to surface growth opportunities and optimization gaps.
- Collaborate with cross-functional teams, including creative, data, brand, and tech to support broader eCommerce and content initiatives.
Requirements
- Internship or equivalent experience in SEO, digital marketing, eCommerce, content writing, or a related field.
- Familiarity with SEO fundamentals such as keyword research, on-page optimization, content strategy, and search performance metrics.
- Strong writing, editing, and proofreading skills, with the ability to craft clear, concise, and engaging copy.
- Technical proficiency and advanced spreadsheet skills (Excel and/or Google Sheets). Comfortable working with large data sets, formulas, pivot tables, and basic reporting.
- Comfortable working with data and translating findings into actionable insights or clear summaries for the team.
- A creative yet analytical mindset — able to spot patterns, ask questions, and contribute ideas for improvement.
- Eagerness to learn and experiment with emerging tools, including GenAI platforms like ChatGPT, to support content and workflow efficiency.
- Strong attention to detail and organizational skills, with the ability to manage multiple tasks and deadlines.
- Excellent written and verbal communication skills.
- Experience with Amazon Seller Central or marketplace SEO tools (e.g., Helium 10, DataDive) is a strong plus but not required.
Benefits
- Health, dental and vision
- 20 days PTO
- Summer Fridays
- Education Stipend
- Wellness and commuter benefits
- Work with a fun, consultative team of experts
- Competitive 401K
Salary: $65,000 - $70,000
Top Skills
What We Do
Front Row partners with leading brands to accelerate their ecommerce growth. Offering a unique blend of niche expertise and global perspective, we leverage our capabilities and proprietary technology to design, market, and distribute on a global scale. Welcome to Front Row.
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