System1
We are a cutting-edge digital marketing platform that dominates Advertising Technology.
Remote

Sr. Director, Performance Marketing

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About System1

System1 is an omnichannel customer acquisition platform with offices throughout the US, Canada and Europe. We build desktop and mobile apps, search engines, and online publications that empower consumers with information while respecting their privacy. Behind everything is our cutting-edge Responsive Acquisition Marketing Platform, which leverages proprietary data science research to inform product development with consumers in mind. 


Our Publishing Division operates a suite of informative brands offering consumers the most relevant content in a variety of verticals. Our teams include media buyers, editorial specialists, and engineering & product experts who continuously improve the consumer experience with data-driven strategies. Brands include:


HowStuffWorks &HowStuffWorks Reviews

WalletGenius

CarsGenius

AutoVersed

Fame10

Forkly


We have announced a deal to go public later this year. See the announcement here. This is an exciting opportunity to join the team before we begin our next phase of growth as a public company.


Where We Are

System1 is based in Los Angeles, with our headquarters in Marina del Rey. We have additional offices in Seattle, and our Canadian headquarters in Guelph, Ontario. 


This role has the ability to work remotely in Washington, Oregon, California, Colorado, Texas, Georgia, North Carolina, Virginia, and Pennsylvania.


Director, Performance Marketing

As Director, you will oversee our team of Online Marketing Managers and Media Buyers, manage omni-channel strategy development and budget management, and scale advertising efforts across our publishing properties. You will be strategic in advising leadership on growth opportunities for both the business and your team, and a proactive communicator when challenges arise. As a leader, you will ensure resources are applied effectively, and manage hiring and development of the team.

The Role You Will Have

  • Direct the team’s media buying efforts to produce optimal performance, and evaluate skill gaps to inform hiring decisions and growth projections
  • Direct paid acquisition strategy, partnering with technical and non-technical department heads to effectively leverage company resources 
  • Provide regular feedback to direct reports, partner with managers to identify strengths and opportunities for development, and manage the hiring process for open headcount
  • Report to leadership on business performance, provide data-driven solutions to resolve blockers or changing market conditions, and keep a pulse on industry and consumer trends

What You Will Bring

  • Progressive experience in omni-channel user acquisition, including recent leadership responsibilities 
  • Experience growing a team in a fast-paced environment - interviewing/hiring, headcount planning, performance management, etc.
  • Familiarity or expertise with major ad networks in paid social, native, display, and programmatic channels, and how best to leverage them
  • Robust interpersonal communication developed through practice
  • Bachelor’s degree in a quantitative field

What We Have to Offer

  • Competitive PTO + 11 holidays
  • Untracked sick time
  • Personal & dependent health benefits 401k w/matching
  • Management & leadership training
  • Paid professional development
  • COVID-19 Employee Support Fund
  • Remote work during COVID-19
  • #BI-Remote
  • #LI-Remote
  • #LI-AW1
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What are System1 Perks + Benefits

System1 Benefits Overview

Competitive compensation
Generous PTO and company holidays
Open sick days
Comprehensive benefits including medical, dental and vision
Virtual care programs
Medical coverage while traveling
401k retirement plan with match
Professional development reimbursement
Leadership & management training opportunities
Paid LinkedIn Learning & Calm app subscriptions
Annual Hackathon
Charitable gift matching
Perks including commuter benefits, fitness and technology subsidies, and more!

Culture
Volunteer in local community
Partners with nonprofits
Open door policy
OKR operational model
Open office floor plan
Flexible work schedule
Remote work program
Diversity
Mandated unconscious bias training
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance + Wellness
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Team workouts
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Performance bonus
Charitable contribution matching
Child Care & Parental Leave
Generous parental leave
Family medical leave
Adoption Assistance
Vacation + Time Off
Generous PTO
Paid holidays
Paid sick days
Office Perks
Company-sponsored outings
Free daily meals
Free snacks and drinks
Company-sponsored happy hours
Onsite office parking
Fitness stipend
Onsite gym
Professional Development
Job training & conferences
Tuition reimbursement
Lunch and learns
Promote from within
Continuing education stipend
Continuing education available during work hours
Online course subscriptions available

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