Senior Marketing Business Analyst - Shop Premium Outlets at Rue Gilt Groupe

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Simon Premium Outlets has joined forces with ecommerce powerhouse, Rue Gilt Groupe, to deliver an elite digital outlet experience. Shop Premium Outlets shoppers delight in special offers and curated assortments from the brands they love - always on sale, all in one place.

Shop Premium Outlets (shoppremiumlutlets.com) is looking for an innovative, positive, highly self-motivated team player who is passionate about “figuring out” business solutions or “identifying” business opportunities basing on data to join us as our Sr. Marketing Business Analyst. Candidates on this position are expected to have a combination of data warehousing exploration experience, advanced statistical skills and great business acumen and judgement. A good understanding of business strategy and experience in ecommerce or women fashion apparel industry is a great plus. This position directly reports to SVP, Marketing. 

KEY RESPONSIBILITIES AND DELIVERABLES

  • Own end to end marketing analytics including traffic and ROI analysis, customer growth and retention (CRM) and ad hoc analysis supporting critical business decision. Design and implement report/dashboards and presentations for the consumption of business stakeholders.
  • Develop and implement deep-dive reporting system for a full spectrum of marketing channels across search, social, affiliate, email, SMS, display, etc., monitor channel performance and ROI and analyze large data sets to identify scale and optimization opportunities.
  • Support and provide analysis and financial justification to new marketing opportunities and partnership programs.
  • Conduct statistical analysis, design and test marketing hypothesis around business questions and implement experiment in collaboration cross functionally within the organization.
  • Analyze, identify and recommend customer segmentation strategy 3 and develop, optimization and refine customer segments for targeted campaigns for various marketing channels.   
  • Develop consistent approaches and methodologies, automate repeatable tasks and drive process efficiencies.

REQUIREMENTS AND QUALIFICATIONS

Required:

  • Hands on experience and skilled at Adobe or Google Analytics, proficient at creating analytics reports frontend as well as backend integration
  • Hands on experience and skilled at database querying using SQL (or similar query language)
  • Hands on experience and skilled at BI/visualization tools (Excel, Tableau, Spotfire,etc.)
  • 3+ years’ experience in data analysis in consumer/retail marketing analytics/data mining
  • High tolerance for ambiguity with proven ability to drive rigorous prioritization and decision making to achieve complex goals
  • Excellent communication skills
  • An innovative, positive, and self-directed attitude

Preferred:

  • Data mining and statistical packages such as R/Python
  • Major in mathematics, economics, statistics or business analytics
  • Working knowledge of databases and data warehousing techniques

This Company is an equal opportunity employer, and selects individuals best matched for the job based upon job-related qualifications regardless of race, religion, color, creed, sex, sexual orientation, age, ancestry, national origin, gender identity, genetic information, disability, pregnancy, veteran or military status or any other



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Candidate Location Eligibility:
Boston, MA

Technology we use

  • Engineering
    • .NETLanguages
    • C#Languages
    • C++Languages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • Microsoft SQL ServerDatabases
    • MySQLDatabases
    • OracleDatabases
    • PostgreSQLDatabases

An Insider's view of Rue Gilt Groupe

How would you describe the company’s work-life balance?

I really appreciate Rue Gilt Groupe’s work-life balance. Our marketing team norms include limiting lunchtime meetings and after-hours emails, so there’s a distinction between work and personal time. Additionally, RGG’s flexible time-off policy and Summer Fridays mean Associates can take vacation, sick, and personal days as they want or need to.

Cade

Senior Analyst, Digital Marketing

What projects are you most excited about?

As a new Rue Gilt Groupe team member, I am really excited to partner with associates and business leaders to take Rue Gilt Groupe's DEI initiatives to the next level!

Dante

Director, Diversity, Equity & Inclusion

How has your career grown since starting at the company?

Three promotions & six years later, I went from a UX Product Designer to a Group Product Manager building personalization products as part of the Data Science team. Going from Design to Data Science is not a typical path, it took hard work, but the genuine & consistent support from cross-functional leaders opened the doors to new opportunities.

Joelle

Group Product Manager, Data Science

How do your team's ideas influence the company's direction?

The Customer Service team is in the best position to hear what Members want from us, what we can do better and how we can continue to delight them. We listen to their feedback and share that with the rest of the company to continuously improve user experience. By putting the Member first, these insights help all of us collaborate effectively.

Maria

VP, Customer Service

What kinds of technical challenges do you and your team face?

With our business model of limited-time pop-up shops, we experience bursts of high-volume traffic multiple times a day on our websites and mobile apps. We’re making ambitious changes to our tech stack to further scale and modernize while maintaining a fun (and stable!) shopping experience for our Members. It’s a unique and exciting challenge!

Kayleigh

Manager, Engineering

What are Rue Gilt Groupe Perks + Benefits

Rue Gilt Groupe Benefits Overview

25% OFF RUE LA LA, GILT, & GILT CITY
FREE SHIPPING & PERSONAL CONCIERGE ASSISTANCE
PRE-TAX COMMUTING COSTS
REFERRAL BONUS
[email protected], robust training program
WELLNESS
COMMUNITY SERVICE DAYS
FLEXIBLE TIME OFF & SUMMER FLEX HOURS
REWARDS & RECOGNITION
EDUCATIONAL REIMBURSEMENT
CORPORATE GYM RATES
ZIPCAR DISCOUNT
TRAVEL DISCOUNTS
12% OFF AT VERIZON
DRY CLEANING DISCOUNTS
DISCOUNTED MOVIE & BROADWAY TICKETS
PLUS… Bagel Fridays, free coffee, seltzer, and fresh fruit, massages, random surprise and delights, and your birthday off

Culture
Volunteer in local community
Partners with Nonprofits
Rue Gilt Group has ongoing relationships with NAACP, American Nurses Foundation, BCRF, GLSEN, Project Glimmer and the Trevor Project. :
Friends outside of work
Eat lunch together
Intracompany committees
Rue Gilt Groupe offers a DEI committee, fun committees per department
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity manifesto
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
We are committed to fostering an inclusive environment where every associate has opportunity to learn, grow, and bring their full self to work.
Health Insurance & Wellness Benefits
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Associates can participate in "Wellness Wednesday" which is a company wide physical activity at home or in a group.
Team workouts
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
4 months fully paid!
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Happy Hours
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Continuing Education stipend
The Company will reimburse regular, full time associates, up to $5,000 per year towards education expenses to encourage their career development and ultimately, our success.

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