Senior Manager, Web Strategy

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About Starburst


We’re on a mission to free our customers to see the invisible and achieve the impossible. We unlock the value of distributed data by making it fast and easy to access, no matter where it lives. With Starburst, teams can lower the total cost of their infrastructure and analytics investments, prevent vendor lock-in, and use the existing tools that work for their business. Today more than 150 leading organizations trust us to make better decisions faster.


Though Starburst has achieved a unicorn status and raised $164M in venture funding from top investors, we were founded in a rather unusual way with customers and revenue from the very beginning! We operate globally in 10 countries and are proud to be named a Best Place to Work. Come join our team of All-Stars! 


About the role


We are seeking a strategic, data-driven and collaborative Senior Manager, Web Strategy to join our team, on a mission to reach prospects and customers and serve them delightful experiences. This is an opportunity to lead a global web strategy for a growing startup. You’ll lead a cohesive web strategy that drives success metrics for www.starburst.io and other Starburst web properties. 

 

From a tactical perspective, this role oversees web strategy, web development, search engine optimization (SEO) and user experience for all Starburst web properties. The ideal candidate is a strategic thinker who can partner with stakeholders across Starburst, working to understand our business objectives, identify the strategic roadmap, and lead the team in implementing and measuring solutions.

 

This is a high visibility role that requires strong collaboration skills, creativity, and domain expertise to make a significant impact in a growing company.

Responsibilities:

  • Drive overall vision for Starburst web properties, defining, delivering, and owning objectives and key results.
  • Leverage your breadth of experience to drive growth across Starburst’s portfolio and engage with cross-functional teams to execute your vision.
  • Utilize strong qualitative and quantitative analytical skills to develop and execute a conversion rate optimization strategy focused on driving MQLs.
  • Leverage A/B testing and personalization strategies to help drive better engagement on the website and experiences for our customers.
  • Create a web roadmap, containing both proactive and reactive strategies and tactics. 
  • Lead a small but mighty team, consisting of a web developer and an SEO strategist.
  • Maintain a pulse on web activity by creating reporting benchmarks and dashboards, build in-depth reports on site performance, and effectively communicate insights and recommendations.
  • Understand web architecture and make recommendations on improvements to optimize for both the user experience and performance.
  • Lead development of our SEO strategies: both in identifying quarterly focuses and executing to increase our rank.
  • Hire and manage external vendors, as needed, such as design agencies or SEO writers.
  • Partner with paid marketing, ABM, and campaign marketing managers to ensure a strong end-to-end experience for our prospects.

Requirements:

  • Proven Web Strategy experience working with a high traffic and complex website.
  • Business mindset: Passion for testing and learning. it’s marketing – it’s okay to fail if we learn from it!
  • Analytical: Data is core to our culture, and we love diving into the numbers. What does success look like? You know what to measure, how to measure, and distill data into insights from experiments. Strong data-driven approach and tenacity for problem solving.
  • Technical proficiency: Ability to articulate website requirements, and to set standards for site health and page performance. Proficiency with Wordpress, Google Analytics, Google Tag Manager, and SEMrush (or equivalent SEO technology).
  • Strategic: You think beyond the short-term tactics and one-off projects to how we can build processes and programs that scale.
  • Partner First: You build strong relationships across teams by listening and following through on your commitments. You understand we can go further, together, if everyone is working toward the same goal. You have the ability to articulate strategy, empower, and partner closely with cross-functional teams, being able to artfully manage stakeholder expectations.



Benefits


At Starburst, we’re constantly striving towards building a place where people come first by creating an environment of transparency, honesty, and respect. We take care of our global workforce by making sure employees enjoy competitive salaries and attractive stock grants, remote-friendly work options, access to quality and affordable insurance, and flexible and generous paid time off to start a family, travel, or just relax! 


Headquartered in Boston MA with offices in Warsaw and London and employees across Europe and the Americas, we are committed to hiring where the talent is.


Starburst provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.


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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
  • People Operations
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • SqlLanguages
    • TypeScriptLanguages
    • ReactLibraries
    • Node.jsFrameworks
    • Trino (formerly PrestoSQL)Databases
    • TableauAnalytics
    • ConfluenceManagement
    • Google DriveManagement
    • Google DocsManagement
    • Google SlidesManagement
    • JIRAManagement
    • WordpressCMS
    • Chorus.AICRM
    • DocuSignCRM
    • HubSpotCRM
    • LinkedIn SalesNavigatorCRM
    • OutreachCRM
    • SalesforceCRM
    • MarketoLead Gen
    • SlackCollaboration
    • ZoomCollaboration

An Insider's view of Starburst

How would you describe the company’s work-life balance?

Starburst's remote-first approach puts employees in control of their work-life balance. Employees are encouraged to work from the location that best suits their needs and lifestyles. Starburst offers unlimited PTO to all staff, regardless of location. Everyone is encouraged to use their vacation time to recharge, travel, and spend time with family.

Keavy

Senior Director of Security

What does your typical day look like?

Starburst’s technology shifts the paradigm of conventional data access, enabling companies to achieve great outcomes in a faster, smarter way than they even know to be possible. As an AE, we spend our days exploring these future paths with customers and share our point of view as a tech company to help orgs see the benefits of that paradigm shift.

Katherine

Enterprise Account Executive

How has your career grown since starting at the company?

When I joined Starburst was a Series A company and headed into a global pandemic, allowing me to progress my career quickly. I made impactful decisions & saw immediate results. Starburst is a company that appreciates employees who take calculated risks & are accountable for those decisions, enabling me to continue to thrive, take chances & learn.

Mandy

Senior Director, Events & Field Marketing

How do your team's ideas influence the company's direction?

GTM orgs play a pivotal role in shaping strategy by understanding changing customer needs and steering product, marketing and company positioning towards differentiation and market demands. The team’s observations and ideas help accelerate discussions about the company’s direction, partnerships, or acquisitions that align with growth objectives.

Javier

Chief Revenue Officer

How do you empower your team to be more creative?

We’re a startup, growing more than 50% YOY. Every single one of our team members has the opportunity to improve new ways of thinking to impact our success. I strive to lead a team of builders that have the space and support to run. We empower every team member to own their worlds and drive results through innovation, improvement, or efficiency.

Megan

Chief People Officer

What are Starburst Perks + Benefits

Starburst Benefits Overview

At Starburst, we aim to provide comprehensive and impactful benefits that empower our employees and their family members to lead healthier and happier lives.

We take care of our global workforce by:

-Ensuring employees and their families have access to quality and affordable health insurance
-Providing flexible and generous paid time off policies to start a family, travel, or just relax
-Fostering financial wellness for our employees through retirement plans, equity compensation, and disability & life insurance
-Creating an environment of transparency, honesty, and respect

Culture
Partners with nonprofits
Starburst partners with Resilient Coders.
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Employee resource groups
Employee-led culture committees
Quarterly engagement surveys
In-person revenue kickoff
President's club
Employee awards
Flexible work schedule
Remote work program
Diversity
Documented equal pay policy
Highly diverse management team
Mandated unconscious bias training
Ethena is a compliance training platform used at Starburst. Ethena’s DEI course gives learners the fundamentals they need to have informed and productive conversations about DEI in the workplace.
Diversity manifesto
Diversity employee resource groups
ERGs: Womxn at Starburst, Starburst Pride, Starburst Diversity, Military Starburst.
Hiring practices that promote diversity
Health Insurance + Wellness
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Mental health benefits
Financial & Retirement
401(K)
Company equity
Charitable contribution matching
Child Care & Parental Leave
Generous parental leave
Family medical leave
Return-to-work program post parental leave
Vacation + Time Off
Unlimited vacation policy
Generous PTO
Paid holidays
Paid sick days
Flexible time off
Bereavement leave benefits
Office Perks
Company-sponsored outings
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Professional Development
Job training & conferences
Lunch and learns
Promote from within
Mentorship program
Continuing education available during work hours
Customized development tracks

Additional Perks + Benefits

When we say our people come first, we mean it.

We take care of our global workforce by:

Making sure employees have access to quality and affordable insurance;
Providing flexible and generous paid time off policies to start a family, travel, or just relax;
Creating an environment of transparency, honesty, and respect.

We also want to make sure we have a little bit, err, a lot of fun along the way with things like:

Family & Pet Talent Shows
Monthly Trivia Nights
Annual Company Retreats

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