We are Veritone

We are driven by the belief that Artificial Intelligence is mankind’s greatest invention. It is the key to building a safer, more vibrant, transparent, and empowered society. We are determined to be an active contributor to shaping our future for the better. We care about the ethical implications of AI and the prosperity and well-being of all individuals, as well as the growth and continued successes of our employees, customers, and partners.

Veritone’s mission today is more important than ever. We’re here to democratize AI and enable every organization and every person with the power of AI. What started in 2014 with the idea of providing unified access to hundreds of cognitive engines through one common software infrastructure, evolved to the world’s first AI operating system, aiWARE, which orchestrates a diverse ecosystem of cognitive engines to power intelligent automation for both commercial and government organizations. As we progress, we will continue to move humans from “in” to “on” to “out of the loop” to help them accelerate workflows, save time and costs, and uncover new insights and opportunities.  You can view us at: www.veritone.com / www.veritoneone.com 

What You’ll Do 

As Product Marketing Manager, you will lead the effort to develop our go-to-market strategy, sales enablement resources, and thought leadership strategy for our AI-native applications servicing the Government, Legal, and Compliance (GLC) verticals. Our GLC applications cover a broad spectrum from public safety to law enforcement agencies; use cases spanning from helping police departments identify suspects captured in video evidence to assisting district attorneys to surface key evidence buried in terabytes of discovery ESI. Our GLC applications are all built upon aiWARE, a hyper-expansive Enterprise AI platform. aiWARE orchestrates an expanding ecosystem of machine learning models to transform audio, video, and other data sources into actionable intelligence. 

We need a product marketing leader with a relentless curiosity for technology and command for market insight and communication. For this role, we’d highly prefer someone with existing public safety, DOD/Intel or legal eDiscovery enterprise software product marketing experience. This is not a gig for someone who is not willing to dig deep and understand how AI can help our customers be successful. After all, you will be the one defining the messaging and product positioning. No pressure. 

Key duties and responsibilities include:

• Insights: Create strategic insights into how we can impact potential customers. Collaborate with Product Management and Sales to develop targets, personas, and insights.
• Strategic Positioning: Develop product positioning and messaging that differentiates our products and services in the market. You’ll work with the field, partners, and analysts to position our products not only on a high level but also around individual new technologies or features that we bring to market.
• Commercial Readiness: Oversee and lead all external launch readiness efforts for product introduction. This includes assisting Marketing and agency resources with demand generation programs, Product Management with buyer and user journeys, and Customer Success, Sales, and Channel partners with required education programs or resources. 
• Content Creation: Deliver impactful customer and partner-facing product assets and collateral that support our key value propositions.
• Field Enablement: Deliver sales, partner, and user enablement tools to help with acquisition and sales conversion.
• Assess Competitive Landscape: Oversee the monitoring and active reporting of the competitive landscape including SWOT analysis of key competitors.  

What You'll Need

• At least five years of previous product marketing experience in an Enterprise B-to-B SaaS business 
• Have managed at least six major product launches, including defining and executing go-to-market strategy and associated tactics
• Demonstrated experience and examples establishing product positioning and unique selling propositions
• Sales enablement: A solid vision for what sales tools are needed to support a product and how to get them produced and to our sellers
• Exceptional communication skills – both written and verbal (English)
• Strong finance skills including determining product price, SaaS metrics expertise (CAC, ACV, churn analysis … you get the idea)

Education:

• Bachelor Degree in Business, Marketing or related field, or equivalent work experience
• Graduate Degree in Business, Marketing or related field is a plus
• Certification in the Pragmatic Marketing Framework is desired

Bonus Points If

• Previous Product Marketing for an enterprise-class product in any of the following segments: ediscovery, compliance surveillance, media asset management, content management, business process automation, RPA; preferably in the public safety, DOD/Intel or legal ediscovery markets.
• Previous experience supporting MSA, SI and/or government channel partners with enablement and education programs
• Demonstrated international product launch experience
• Experience working with trade and industry analyst firms such as Gartner, Forrester, IDC, etc.
• Familiarity with machine learning, artificial intelligence development

What’s In It For You

• A competitive compensation package.
• Stock Options. 
• Flexible Time Off.
• Quality benefits: medical, dental, vision, 401K.
• An opportunity to be a part of the next big thing in artificial intelligence!

Our company provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics.

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