Field Marketing Specialist - Public Sector (Remote) at CrowdStrike

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About the Role

CrowdStrike is seeking a dynamic, energetic Field Marketing Specialist to assist with marketing planning and execution in the U.S. Public Sector and Healthcare spaces across all routes to market. The Marketing Specialist partners with the field marketing, channel, alliance and sales teams to support business goals by implementing integrated marketing programs that engages prospects, delivers new opportunities and accelerates existing pipeline. The successful candidate will help execute a marketing plan that is consistent with corporate, sales and marketing priorities and initiatives in support of the regions’ strategy and pipeline goals.

We are currently open to candidates that work remotely.

What You’ll Do:

  • Assist in execution of quarterly and annual Federal, SLED, and Healthcare go-to-market plans across all routes to market to overachieve net-new logo, retention, cross-sell and lead conversion goals

  • Manage a very tight project management of marketing activity including timelines, vendor management, results and reporting

  • Execute marketing activity in support of marketing strategy end-to-end including venue sourcing, campaign creation, list criteria development and inspection, on-site or day of support and post-event uploads

  • Deliver marketing communications to sales and manage marketing calendar and newsletter to create awareness around all marketing activity in region

  • Monitor and measure results by analyzing metrics delivered from marketing programs and regularly report results and trends leveraging SalesForce and other reporting tools 

  • Execute digital marketing activities such as virtual events, roadshows and lead generation programs and email nurture by assisting in management of activities from concept through post-event follow-up

  • Take initiative in a fast-paced environment with multiple priorities, manage projects simultaneously, work on tight deadlines and deliver campaigns on budget and on schedule

  • Recommend and pilot new marketing tactics to grow pipeline and/or improve efficiencies

  • Effectively manage budget and resources to deliver marketing programs in support of sales goals and objectives

Bonus Points

  • 1 – 3 years experience in high-tech marketing to government and healthcare entities

  • BS/BA in Communications, Marketing, Business or related field. 

  • Past experience working with third party providers (conferences, demand gen, list services, etc.) and agencies. 

  • Passion for driving innovation to creatively differentiate CrowdStrike.

  • Courage to take initiative, address problems, and make continuous process improvements.

  • Commitment to professionalism and personal growth.

  • A curiosity for data and enjoys measuring results and uncovering trends.

  • Previous support of field sales and partner organizations within the or cybersecurity industry. 

  • You must love our business. CrowdStrike is a leader in cybersecurity. We don’t have a mission statement. We are on a mission to protect our customers from breaches. You must be genuinely committed to our mission and eager to learn the details of our business 

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Technology we use

  • Sales & Marketing
    • SalesforceCRM

An Insider's view of CrowdStrike

What's something quirky about your company?

Our mascot is a falcon so the SDR team puts falcon in front of activities - for example when we do team stretches when everyone needs to get up from their chair and take a break we call it Falcon Stretch

Jessica

SDR Manager

What does your typical day look like?

A corporate account executive is essentially a relationship manager between any organization that we're working with and CrowdStrike. We're strategic and we really dig into the current security environment of a company. Finding out what their pain points are, finding out what their goals are and then we consultatively position a solution for their

Theo

Corporate Account Executive

How does the company support your career growth?

I started off as an intern and then joined CrowdStrike as an SDR. I was quickly promoted to an SDR team lead and now I'm looking at my next possibilities. I have friends that work in other companies and their trajectory in their first entry level job can take 2-3 years. At CrowdStrike, if you prove yourself, you're fast tracked to the next role.

Marit

SDR Team Lead

How do you empower your team to be more creative?

My leadership style is to be supportive and a little bit experimental. We don't try to cookie cut our reps. We want everyone to find out what they are good at and then coach to those strengths, cover the weaknesses and help everyone find their own way to be successful.

Jack

Director Corporate Sales, East

How do you make yourself accessible to the rest of the team?

There is real cohesion and teamwork here. We're all in this open setting sharing what is working for us in real time. So I would say it's very much a team and we have a tribal knowledge atmosphere. We all help each other succeed.

Pasquale

Corporate Account Executive

What are CrowdStrike Perks + Benefits

CrowdStrike Benefits Overview

We offer flex schedules, a comprehensive benefits package, health and wellness programs, fully stocked company pantry, company and team events, and commuter benefits. We also offer our people the chance to work on passion projects and innovation during our annual “Think Week” as well as peer recognition and reward programs like Team Bravo award for cross-functional collaboration and Hero award for those who embody our core values and live our culture.

Culture
Volunteer in local community
CrowdStrike supports employees in charitable efforts and community service for charities and causes important to the local team.
Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity Employee Resource Groups
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
Competitive 401(k) plan.
401(K) Matching
Company Equity
RSU's are available as part of employee compensation.
Employee Stock Purchase Plan
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
CrowdStrike provides 12 weeks of parental leave for the primary caregiver and 8 weeks leave for the secondary care giver.
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Adoption Assistance
Return-to-work program post parental leave
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
We offer pre-tax commuter benefits.
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Relocation Assistance
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Time allotted for learning
Online course subscriptions available

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