Are you obsessed with data, partner success, taking action, and changing the game? Come work with Pattern and use your skills to push the one of the fastest-growing companies in the U.S. (Inc. 5000) to the top of the list!

Pattern is a leading ecommerce accelerator located in the Silicon Slopes tech hub in Utah, with offices in Europe, China, Australia, the Middle East and Canada. We are one of the fastest growing companies in the Inc. 500 with over $400M in 2020 revenues and are already profitable. Some of the biggest consumer brands like Nestle, Sylvania, Kong, Panasonic, Sorel, Skullcandy, and Popsockets trust Pattern with their business. Pattern recruits talent from top tech companies including Amazon, Apple, Google, eBay, Oracle, and Adobe and hires the best of the best.

The Director of Influencer Marketing will manage all aspects of Patterns’ influencer marketing program, reporting to the Head of Digital Marketing. This role oversees the entire Influencer Marketing department, working especially close with our Influencer Marketing Managers. It is a job that requires vast knowledge of the influencer landscape and the ability to manage multiple influencer marketing programs for Pattern partners. This individual will manage programs that drive social reach, engagement, and referred sales through organic, paid, and affiliate-based activities. 

Key Responsibilities

• Developing creative, multi-pronged paid and earned influencer campaigns across different industries
• Generating original ideas to amplify Pattern partner sales through Influencer Marketing and socially driven partnerships
• Overseeing the execution of an inspiring and results-driven influencer program that powerfully articulates and amplifies our partners brand
• Collaborating with internal teams to determine product focus for each campaign and ensure messaging & programming meet our KPI’s
• Overseeing all influencer content, ensuring usage rights and contracts are up to date and easily accessible by internal team members
• Maintaining strong relationships with influencers across a variety of consumer, tech and lifestyle topics
  
• Leveraging data and analytics to drive optimization and continuously sell in new services
  
• Drafting SOWs

Requirements

• Bachelor’s degree or equivalent combination of education and experience
• 5+ years of experience with Strategic Influencer Marketing and Influencer Collaborations
• 5+ years of progressive leadership/management experience
• Comfortable growing and developing a team of social experts
• Strong knowledge across Mega, Macro and Micro influencer climates
  
• Have existing relationships with influencers
• Creative and innovative thinker, organized, detail-oriented, team player and solution-oriented
• Ability to prioritize and manage multiple projects and budgets
• Excellent communication, presentation and writing skills with a strategic and critical POV on brand presentations and executive briefings

Pluses

•  Certification in Facebook Blueprint, Twitter Flight School and Google Analytics
• Social media management tools like Sprout, Sprinklr, HubSpot, Hootsuite, Salesforce and Khoros
• Experience with GRIN, Upfluence, Wooly or other influencer marketing platforms
• Proficiency in Google Analytics and various ad platforms
• SEO and content marketing platforms (BrightEdge, Moz Pro, SEMRush)
• Experience with cross-channel integration
• Proficiency in Google Tag Manager or Google Data Studio

Our Core Values

• Partner Obsessed: We are obsessed with contributing to our partners’ success
• Data Fanatics: Our edge is always found in the data
• Team Of Doers: We have a bias for action
• Gamechangers: We encourage big thinking and innovation

Why Work at Pattern?

• Unlimited Paid Time Off
• Paid Holidays
• Electronic Desk- Sitting/Standing
• Onsite Fitness Center
• Company Paid Life and Disability Insurance
• Competitive Pay
• Health, Dental, and Vision Insurance
• 401(k) with Match

Pattern provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Job Type: Full-time #LI- SH1