Digital Marketing & Operations Senior Manager

+1 more | Remote
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LogicGate was founded with a rebellious spirit and lofty objective: to build a modern risk management platform that helps our customers grow by transforming business risks into opportunities. We recently secured more than $100M in Series C funding to help us get there.

We’re headquartered in Chicago, but our team members have the option to be fully remote or hybrid. We have team members scattered across various states and some are even located in the UK. So unless a function of your job requires you to be in the Chicago office, you do you. 

Sound too good to be true? It’s not. Just ask Built In, Crain’s Chicago Business, and the Chicago Tribune.

About the Role

We’re growing fast, and seeking a Digital Marketing & Operations Sr Manager to grow and optimize our digital channels, marketing tech stack, lead management and database marketing. In this role, you'll have two main responsibilities: guiding and executing our website and digital channel strategy and roadmap, and leading the design and execution of marketing operations processes and tech stack to help us grow and scale.  We are seeking a motivated, data-driven marketer who is obsessed with building an understanding of audiences, creating engaging digital experiences, leading a passionate team, and thinking for scale as we’re moving fast and penetrating new markets. 

The Digital Marketing & Operations Sr Manager will lead a small but mighty team who looks after our website, paid and organic search strategies,  robust marketing tech stack (Pardot, 6Sense, Drift and more), operational processes, database and reporting.  If you’re a marketer who is passionate about chasing big goals and building  for scale,  with a proven track record of success in digital marketing and operations for a B2B organization we want to talk to you!

How you'll spend your time:

  • Driving our website strategy and roadmap with a focus on creating engaging experiences that increase qualified traffic, conversion rates and key website engagement metrics
  • Working closely with the Demand Gen Sr Director to accelerate marketing-sourced revenue and pipeline
  • Owning the management, execution and optimization around our digital demand gen channels with an eye toward efficiency and ROI – this  includes paid search, organic search, paid social, display, third-party review sites and email  to drive conversions and hit pipeline targets
  • Introducing new and optimizing existing tools in our martech stack (Pardot, WordPress, Drift, 6Sense) to drive personalization, ABM campaigns, A/B testing 
  • Managing upkeep of marketing automation tools, including contact, list, and workflow management
  • Leading and mentoring  our 2-member digital marketing and operations team and owning the relationship with our advertising and web development agencies 
  • Guiding the build of dashboards and reporting that drives insights to support the measurement of campaign effectiveness, marketing-sourced revenue, ROI and business impact
  • Growing our organic website strategy through keyword research, content optimization and link strategies in collaboration with our content team; Building and maintaining target keyword lists and create the roadmap to achieve rankings, traffic and conversions
  • Leading marketing ops cross-functional collaboration with the  RevOps team to increase the efficacy, cleanliness and completeness of our CRM data so that we are able to address target markets with accuracy and relevant, engaging experiences
  • Creating and scaling a testing methodology and program to continuously optimize our digital experiences and increase funnel performance

We get excited about you if you have:

  • 5-7 years of digital marketing experience including ownership of digital channels and web
  • 2+ years of management experience
  • Ability to create roadmaps and develop strategies, while also getting in the weeds to execute. In this role you will work on strategy, manage a team, and get hands on with execution. 
  • SEO/SEM and conversion rate optimization expertise 
  • Extensive experience owning a Marketing Automation Platform – Pardot expertise preferred – and managing a WordPress website
  • Deep experience with B2B martech such as conversational marketing platforms, ABM platforms and Google Analytics
  • B2B SaaS experience preferred
  • Solid grasp of marketing and customer journeys, personas, company brand, messaging, and positioning
  • A/B and MV testing experience – performance mindset
  • Highly collaborative and comfortable managing multiple projects simultaneously
  • Ability to “own it” and work independently
  • Comfortable working cross-functionally and leading initiatives
  • Bias for action and resilient attitude

What else is in it for you?

We offer competitive salary, stock options, and health and wellness benefits. But we think that’s the baseline for a modern, employee-centric company. Our Total Rewards Package is designed to support you both at work and outside of it — because we do want you to have a life outside of work. So you’ll get generous PTO, Summer and Winter Fridays, and Health Days, so you have time to recharge and relax. We also help you advance your career with an Emerging Leaders Program and a Continued Education stipend ($1,000 per year per person).

Perhaps most important, we aim to create an environment where everyone feels safe showing up as they are. We encourage everyone to join one of our Employee Affinity Groups (BELogicGate, Women in LogicGate, and PRIDE), attend regular training, and participate in conversations that foster a sense of belonging. Interested in joining the Herd? (Sorry, did we not mention our mascot is a goat?) Apply today!

Feeling super pumped about the culture and the role, but don’t know much about GRC? That’s ok — a lot of us weren’t familiar with GRC when we started, too. Unless the job description specifically requires previous GRC familiarity, here’s what you need to know:

  • GRC stands for governance, risk management, and compliance
  • GRC professionals help their companies manage uncertainty, act with integrity, and stay on the right side of the law. Bottom line: they keep their company in line. 
  • GRC is a huge market and growing fast. It’s a $35 billion industry today, and predicted to grow to $64 billion by 2025. Yowzah! That’s a lot of opportunity!

This job must be performed entirely outside of Colorado.

LogicGate is dedicated to creating a community of diverse professionals, as we believe this creates a strong sense of belonging which ultimately enables our business to succeed. We are passionate about creating safe, inclusive spaces for all those who come through our doors! We’re proud to be an equal employment opportunity employer who does not discriminate on the basis of race, gender, sexual orientation, gender identity, age, national origin, disability, religion, veteran or military status, or any other protected status.

#BI-Remote #LI-Remote

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • TypeScriptLanguages
    • D3JSLibraries
    • AngularJSFrameworks
    • Spring BootFrameworks
    • AngularFrameworks
    • Neo4jDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • PendoAnalytics
    • CanvaDesign
    • FigmaDesign
    • IllustratorDesign
    • MiroDesign
    • PhotoshopDesign
    • AsanaManagement
    • ConfluenceManagement
    • Google DriveManagement
    • Google DocsManagement
    • Google SlidesManagement
    • JIRAManagement
    • WordpressCMS
    • DriftCRM
    • LinkedIn SalesNavigatorCRM
    • SalesforceCRM
    • Salesforce PardotCRM
    • Influitive CRM
    • SalesloftLead Gen
    • 6senseLead Gen

An Insider's view of LogicGate

What’s the vibe like in the office?

The culture at LogicGate is always about “The team, the team, the team”. Everyone comes into work ready to make a positive impact on their work and the people they interact with. There is a big “open door” policy at LogicGate, which allows for employees from different teams to walk up to anyone, ask questions, and think collaboratively together.

Tyler

Software Engineer

What does your typical day look like?

As the Head of Strategic Alliances, everyday is unique! I am responsible for developing and building our channel partner ecosystem. I manage the relationships with our strategic partners who may be consulting firms, integration partners or associations. I love what I do and it’s a journey filled with innovation and iteration!

Megan

Head of Strategic Alliances

How do your team's ideas influence the company's direction?

We are constantly seeking to test, learn, and iterate upon ideas to find the best solutions to the challenges we face as a company. We listen intently as a leadership team to each individual in the company - and we appreciate that if we all are aligned on our vision, the best ideas will bubble up to the top.

Jon

Chief Product Officer

How does the company support your career growth?

Working at a high growth startup presents a lot of opportunities for all employees because there is so much to do. Personally, the cross-functional experience I am getting at LogicGate is helping me grow and expand my skillsets in areas that I have always been interested in.

Dominick

Sales Engineer

What are LogicGate Perks + Benefits

LogicGate Benefits Overview

We’ve put a ton of effort into listening to the needs and requests of our current and future employees. We have created a Total Rewards Package that we believe is competitive, thoughtful, empowering, and inclusive—with many more great additions to come.

Culture
Volunteer in local community
We have hosted several different in-office volunteer opportunities with groups like Adopt-a-Family and The Night Ministry.
Open door policy
Team based strategic planning
Open office floor plan
Diversity
Unconscious bias training
Diversity manifesto
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
From blind engineering assessment scoring to structured interview processes that focus on skill and more, we always aim to reduce bias throughout our recruiting process.
Health Insurance & Wellness Benefits
Disability Insurance
Dental Benefits
BCBS-IL
Vision Benefits
BCBS-IL
Health Insurance Benefits
We offer two different medical plans so employees can choose whichever plan is the best fit for their needs.
Life Insurance
BCBS-IL
Wellness Programs
LogicGate organizes different wellness programs throughout the year including things like activity and water drinking challenges.
Mental Health Benefits
Our Employee Assistance Program offers several complimentary virtual or in-person counseling sessions per year.
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
All LogicGate employees receive stock options as part of their total rewards package.
Performance Bonus
Commission and Bonus plans are included in our competitive compensation package.
Child Care & Parental Leave Benefits
Generous Parental Leave
12 weeks of paid time off for any LogicGate Employee for either the birth of a child or for placement of a child through adoption or foster care. Leave eligibility is not based on gender.
Flexible Work Schedule
Remote Work Program
Unless someone's role requires them to be in-office, most employees have the option to work where they choose--whether that's in-office, hybrid, or fully remote.
Family Medical Leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Generous PTO
Beyond PTO, LogicGate also offers both Winter and Summer Fridays!
Sabbatical
Employees receive an additional 2 weeks off after 4 years of employment and an additional 4 weeks off after 6 years!
Paid Holidays
Paid Sick Days
We call these Mental and Physical Heath days because we know both are important to our employees' well-being.
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
We offer snacks, coffee, and sparkling water.
Happy Hours
We have happy hours in our office each Friday!
Fitness Subsidies
We provide a monthly allowance to employees that can be used for fitness and health, education, family and lifestyle, or charity.
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
We give each employee an annual budget for professional development opportunities such as conferences, certifications, classes or books.
Diversity Program
Cross functional training encouraged
Promote from within
Continuing Education stipend
We offer each employee an annual budget for continuing education.
Time allotted for learning
We hold "Open Gyms" on Friday afternoons to educate employees about our product and place in the market.
Online course subscriptions available

Additional Perks + Benefits

Our mission is to invest in the wellness and growth of LogicGate employees by offering an inclusive program that covers the diverse needs of each family and household. To do this, we created a Flex Rewards Program, giving each employee a month budget to be used for any Fitness and Health, Education, or Family and Lifestyle needs.

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