Field Marketing Manager
This role is crucial to Sensor Tower's growth and will be a key contributor to marketing initiatives. You work closely in a cross-functional role with both Sales and Marketing to create and execute on our plans for strategic events (in-person trade shows, virtual events, and hosted sessions)
Texas
Washington
California
Florida
New Mexico
Massachusetts
New York
Colorado
Iowa
Responsibilities
- Develop and launch plan for supporting our various verticals through enrollment in trade shows and events located across the Americas, EMEA, and APAC
- Work with Sales leaders to understand needs related to events and facilitate the delivery of needed goods and head count to event locations
- Manage a field marketing budget that allows us to support each of our sales verticals.
- Track and communicate event effectiveness using data (cost, ROI, leads generated, pipeline created, etc)
- Manage and optimize pre-event activities and post-event follow-up
- Communicate with event vendors to understand event attendance options and negotiate pricing/packaging
Requirements
- 2+ years of relevant field marketing management experience, preferably globally
- BA/BS degree or equivalent work experience
- Must have hands-on experience with coordinating event sign-up, attendance, and materials delivery
- Experience working with sales teams
- Proven track record of field marketing management and building of successful follow-up programs for leads generated from those programs
- Willing to work in a collaborative and results-oriented team environment
- Strong communication and organizational skills as you work cross functionally
- Motivation, drive and a self-starting attitude with strong attention to detail
About Sensor Tower
Sensor Tower is a high-growth SaaS company that provides accurate, comprehensive, and customizable mobile market economy analytics to app developers, game developers, industry analysts and investors. Founded in 2013, Sensor Tower has grown from a $1M seed investment to being profitable and in 2020 we received a $42M growth investment from Riverwood Capital.
Why Sensor Tower?
Our flexible work environment allows employees to live in greater connection with the people, places, and activities they love!
Our benefits include:
- Flexible time off so employees can shape their time away from work.
- Health and wellness stipend to achieve and maintain a healthy lifestyle through physical and mental fitness.
- Monthly internet stipend and a one-time $500 home office stipend.
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, and veteran status. We will consider qualified applicants with arrest and conviction records. If you have a disability or special need, please do not hesitate to let us know and we'll do our best to accommodate.
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