Marketing Systems Architect (Remote - Fractional)

Job Description:

We are seeking a contract-based Marketing Systems Architect to lead the design and optimization of AI-driven content workflows and cross-platform marketing system integrations across our client portfolio. This opportunity plays a vital role in modernizing content operations and ensuring scalable, efficient, and compliant processes in project management, content creation, and campaign execution.

This is a contract, hourly role—perfect for experienced professionals who enjoy fast-paced, high-impact work and want the flexibility to engage in meaningful, cutting-edge client initiatives.

Responsibilities:

Content Workflow Design

• Design and optimize marketing workflows that incorporate AI-generated content for email, landing pages, and other digital assets.
• Define integration points between AI tools and existing marketing systems.
• Establish guardrails for AI usage, including approval loops, version control, and quality assurance checkpoints.
• Create documentation and training to guide users on best practices for AI-assisted content production.

Cross-Platform System Integration

• Oversee data and content flow between platforms, including metadata tagging, asset linking, and automated publishing.
• Collaborate with developers or IT to leverage APIs and automation tools for syncing content and triggering marketing actions based on system events.

Marketing Operations & Content Governance

• Define and enforce content governance policies across tools and teams.
• Establish naming conventions, taxonomy structures, and usage guidelines that support campaign scalability and compliance.
• Develop frameworks that balance speed and brand control, particularly in AI-enhanced content workflows.

Change Management & User Enablement

• Lead or support the rollout of new technologies and workflow changes across marketing and creative organizations.
• Create and maintain detailed documentation, process maps, and training resources.
• Deliver training sessions, facilitate feedback loops, and partner with cross-functional teams to drive adoption and optimize usability.
• Act as a liaison across marketing, legal, IT, and creative stakeholders to ensure alignment and shared understanding of new processes.

Qualifications:

• 7+ years of experience in marketing operations, marketing technology, or systems architecture
• Proven experience integrating AI tools like ChatGPT into marketing workflows and systems
• Expertise in platforms such as Workfront, Adobe DAM, and Marketo (or similar equivalents)
• Strong understanding of content lifecycles, campaign operations, and governance frameworks
• Familiarity with APIs, automation platforms (e.g., Workato, Zapier), and metadata structures
• Excellent communication and stakeholder management skills
• Ability to think strategically while delivering hands-on execution and support
• Background in managing change and enabling users through training and documentation

About RevOpsforce:

We are On-Demand, Technical RevOps Experts for Go-to-Market Teams.

RevOpsforce is a tech-enabled consulting firm redefining how B2B SaaS companies scale and optimize revenue operations. We eliminate inefficiencies, reduce costs, and accelerate execution by streamlining tech stacks, automating workflows, and integrating data for full go-to-market alignment. We don’t just advise—we execute, delivering hands-on solutions that drive real impact. Backed by a network of top-tier RevOps experts, we partner with high-growth companies to build scalable, efficient, and cost-effective revenue engines. If you're looking to work on cutting-edge projects that shape the future of RevOps, we’d love to have you on board.

Type: Contract, hourly 

We are an equal-opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

www.revopsforce.com