Marketing Strategy Coordinator

Posted Yesterday
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Birmingham, AL, USA
In-Office
52K-58K Annually
Entry level
Agency • Marketing Tech • Professional Services • Sales
The Role
Supports marketing strategy and campaign coordination through market, customer, and competitor research; campaign planning; cross-functional coordination; brand messaging consistency; performance review; reporting; and organization of timelines, deliverables, and resources. The role also contributes to promotional initiatives, customer engagement, brand development, process improvement, and overall campaign effectiveness.
Summary Generated by Built In
Company Description

GG Media is a growing company focused on delivering professional, reliable, and high-quality customer experiences. We believe strong communication, attentive service, and a solutions-focused mindset are essential to building lasting relationships with the people we serve.

We are looking for motivated individuals who enjoy communicating with others, solving problems, and contributing to a professional, team-oriented environment.

 

Job Description

The Marketing Strategy Coordinator will work closely with internal teams to help develop and coordinate marketing strategies aligned with company goals.

This role is ideal for someone who enjoys combining creative thinking with organization, research, communication, and performance analysis. You will assist in turning marketing concepts into structured plans while helping ensure campaigns and projects remain aligned, consistent, and on schedule.

Responsibilities

  • Assist in the development and coordination of marketing strategies and campaigns.

  • Conduct market, customer, and competitor research to identify opportunities and trends.

  • Support the creation of marketing plans, campaign timelines, and project priorities.

  • Coordinate with internal departments to ensure marketing initiatives are executed effectively.

  • Help maintain consistent brand positioning and messaging across marketing materials.

  • Review campaign performance and assist with identifying opportunities for improvement.

  • Prepare reports, presentations, and strategic marketing documentation.

  • Organize project information, deadlines, deliverables, and campaign resources.

  • Support promotional initiatives, customer engagement strategies, and brand development projects.

  • Contribute ideas for improving marketing processes, positioning, and overall campaign effectiveness.

Qualifications

  • Strong communication and organizational skills.

  • Ability to manage multiple priorities and meet deadlines.

  • Creative and strategic approach to problem-solving.

  • Strong attention to detail.

  • Comfortable working independently and collaboratively.

  • Ability to research, organize, and interpret marketing information.

  • Strong written communication and presentation skills.

  • Professional mindset with a willingness to learn and adapt.

  • Interest in marketing strategy, branding, customer engagement, and business growth

Additional Information

  • Competitive salary of $52,000–$58,000 per year

  • Full-time professional position

  • Career growth and advancement opportunities

  • Opportunities to develop valuable marketing and strategic planning skills

  • Collaborative and professional work environment

  • Exposure to a variety of marketing initiatives and business projects

  • Opportunity to contribute ideas and have a meaningful impact on company growth

  • Continuous learning and professional development opportunities

Skills Required

  • Strong communication and organizational skills
  • Ability to manage multiple priorities and meet deadlines
  • Creative and strategic approach to problem-solving
  • Strong attention to detail
  • Ability to work independently and collaboratively
  • Ability to research, organize, and interpret marketing information
  • Strong written communication and presentation skills
  • Professional mindset with willingness to learn and adapt
  • Interest in marketing strategy, branding, customer engagement, and business growth
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The Company
Year Founded: 2019

What We Do

At Alphabe Insight, we are dedicated to developing the next generation of business leaders.

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