Marketing Strategist

Posted 2 Days Ago
Be an Early Applicant
Minneapolis, MN
Hybrid
95K-125K Annually
Senior level
Other
The Role
As a Marketing Strategist at Cuningham, you will lead the development and execution of comprehensive marketing strategies, annual marketing plans, and asset management. Collaborating with various teams, you will leverage data to enhance market positioning, manage marketing workflows, and implement innovative practices while overseeing a skilled marketing team.
Summary Generated by Built In

Cuningham is seeking a skilled Marketing Strategist to lead the development and execution of comprehensive marketing strategies that support our growth goals and strategic priorities. In this role, you’ll oversee the entire marketing journey—from awareness to engagement and client selection—ensuring all efforts are cohesive and impactful. You’ll lead the creation of an annual marketing plan and asset strategy, collaborate closely with Business Development and Communications teams, and leverage data to position Cuningham as a competitive force in the architecture and design industry. If you’re a proactive strategist with a passion for innovation and data-driven marketing, we invite you to help shape Cuningham’s market presence.

What you will do:

  • Lead development and execution of Cuningham’s annual marketing plan inclusive of the marketing budget.
  • Lead the development and execution of Cuningham’s marketing asset strategy and asset management platform ensuring that marketing positioning and pursuit materials are compelling content, provide accurate data, and aligned with brand standards.
  • Collaborate with Business Development Strategists, Communications team and studio leadership to address the needs and interests of Cuningham's target audiences.
  • Leverage all marketing assets (graphics, written, etc.), developing new content as needed to position Cuningham competitively in all relevant markets.
  • Lead development and execution of Marketing’s data capture and management strategy.
  • Lead digital content development and deployment strategies in support of Cuningham’s visibility priorities in coordination with end-to-end marketing platforms.
  • Identify potential market lags and recommend strategies to pivot to meet changing demands. 
  • Responsible for the management and improvement of processes and tools that facilitate marketing workflows.
  • Research, develop and manage an AI integration strategy for facilitating the production and management of marketing positioning and pursuit materials.
  • Maintain awareness of current trends and developments in marketing practices and the A+D industry.
  • Manage and promote the implementation of new approaches, policies, and procedures to effect continual improvements in the efficiency of Marketing’s processes, tools and services.
  • Manage the day-to-day operations of the marketing team.
  • Support recruiting process.
  • Adopt and proficiently use: MS Office, Deltek Vantagepoint, Open Asset, Adobe Creative Suite, Bluebeam, Ceros, Miro, Flowcode, Hub Spot (or other)

What we look for:

  • 10+ years of professional marketing experience with 4 + years of that being Architecture, Engineering and Construction (AEC) experience.
  • Bachelor’s degree in marketing, communications or related field, or commensurate experience.
  • Proficiency with MS Office, Adobe Creative Suite required.
  • Proficiency with Bluebeam, Deltek Vantagepoint (CRM), preferred.
  • Coaches managers and leaders on how to effectively communicate feedback clearly and with empathy.
  • Ensures that the time available for collaboration adds significant client value, project progress and overall business results.

Why Cuningham?


Together, we create enduring experiences for a healthy world.

 

Whether we are celebrating at a Spirit hour, nurturing an equitable and just work environment, or delivering regenerative design solutions to restore natural and human systems, each exchange is an opportunity to create a better future and support the health of our talent and communities. Our values are simple and impact every aspect of our practice:

 

Celebrate curiosity.

Design the future.

Restore the earth.

Take care of each other.

Have fun.

 

What can we create together?


_______________________________________________ 


Cuningham is an Equal Opportunity/Affirmative Action Employer and values the strength diversity brings to the workplace when combined with equity and justice. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, marital status, age, genetic information, national origin, disability, military, or veteran status.

Top Skills

Adobe Creative Suite
MS Office
The Company
Culver City , CA
289 Employees
On-site Workplace
Year Founded: 1968

What We Do

Founded in 1968 by John Cuningham, Cuningham is based on a model of architecture that is highly inclusive and incorporates extensive client, consultant, engineer, and contractor participation. In 2018 we celebrated 50 years of growth, exciting projects, and collaborative client and partner relationships. Through a collaborative approach both internally and externally, there is no end to the good that we can do together to create a beautiful, balanced world.

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