Marketing Specialist

Forward Slash Technology
is a St. Louis-based Cyber Security, Information Technology, and Managed Services Provider. We provide innovative technology solutions to small and mid-sized businesses across the region. As our company grows, we are seeking a creative and organized Marketing Manager to lead our brand presence across digital and physical channels. We offer a unique opportunity for a marketer to have a visible, hands-on impact across the company’s communications and client-facing brand.

ROLE SUMMARY

The Marketing Manager is responsible for managing and executing all marketing initiatives for the company. This includes maintaining and updating the company website, creating and managing social media content (especially Facebook), developing print collateral, coordinating company participation in industry conferences and trade shows, and upholding brand consistency across all platforms. The ideal candidate will be a hands-on marketer who can balance strategy with execution, and who enjoys working in a fast-paced, collaborative environment.

This position will report to the Office Manager and will work closely with the Executive Management team.

KEY RESPONSIBILITIES

Digital Marketing

• Maintain and update the company website with new content, service offerings, and visual improvements
• Optimize web content for SEO and improve search engine rankings
• Use tools like Google Analytics to monitor web performance and inform campaigns
• Plan and execute social media strategies
• Monitor and report on engagement metrics to optimize future campaigns

Content & Design

• Create and manage branded marketing materials including brochures, flyers, case studies, and promotional items
• Support internal and external communications through email campaigns, newsletters, and client updates
• Ensure brand consistency across all touchpoints

Events & Conferences

• Coordinate logistics for company participation in conferences, trade shows, and community events
• Design booth materials, swag, and promotional strategies for events
• Collaborate with internal stakeholders to align event presence with strategic goals

Brand Management

• Serve as the steward of the Forward Slash Technology brand, ensuring visual and messaging consistency
• Refine brand guidelines and enforce standards across departments

Collaboration & Strategy

• Work with company leadership to develop marketing strategies aligned with business goals
• Collaborate with technical teams to translate complex services into marketable offerings
• Manage third-party vendors (e.g., designers, printers, media platforms) as needed

REQUIRED QUALIFICATIONS

• 3+ years of marketing experience, preferably in a B2B or technology-focused setting
• Proficiency in website content management systems (e.g., WordPress or similar)
• Familiarity with social media platforms, especially Facebook for business
• Strong design skills and experience with graphic design tools (e.g., Adobe Suite, Canva)
• Excellent written and verbal communication skills
• Strong project management and organizational abilities

PREFERRED QUALIFICATIONS

• Experience coordinating trade shows or event marketing
• Basic understanding of IT, cybersecurity, or MSP services
• Familiarity with email marketing tools (e.g., Mailchimp, Constant Contact)

Compliance & Background Requirements

To maintain employment with our company, by mandate, each employee must

• Be a U.S. Citizen and hold a valid driver’s license with a clean record
• Pass a MSHP/Federal fingerprint-based background check
• Complete CJIS Security & Privacy Training Certification

This is a part-time/full-time, onsite position based in our St Louis, MO office.