Join Us!
HealthCare.com has become one of America’s fastest-growing insurtech companies, revolutionizing how consumers shop for health insurance. Leveraging advanced technology and data science, the company has developed customized proprietary products to better fit consumer requirements, enhance customer satisfaction, and take some of the guesswork and inefficiencies out of buying insurance.
About the Company:
Pivot Health, a Healthcare.com company, is seeking a Marketing Specialist to join our team. At Pivot Health, we work with partners across the healthcare and insurance industries to craft products for people who don’t fit in a box. Through our network of agents and our direct-to-consumer website, we sell specialized individual health insurance plans and other products for people who are not a good fit for traditional employer-sponsored group plans or government-sponsored plans.
Job Description:
- Innovative multi-channel marketing specialist.
- The position will oversee all aspects of email, text messaging, and social
marketing campaigns for agent recruitment.
- Market research and collaboration with co-workers across departments are required to ensure maximum conversion.
- Candidates will be required to create accessible, engaging, and memorable emails, text messages, and social posts.
Job Responsibilities:
- Conduct market research to better comprehend an agent's product needs.
- Conceptualize marketing campaigns that speak directly to the pain points for existing and prospective agents and agency principals.
- Ability to create well-written copy that is free from mistakes.
- Collaborate with graphic designers to improve the appearance and layout of communications.
- Maintain a database of agents who have opted to receive our correspondence.
- Distribute emails and text messages through the use of automation software.
- Create landing pages to drive traffic for recruitment.
- Create a strategy for email journeys based on website interactions and implementation.
- Express specific data needs to engineers helping to support marketing efforts.
- Monitor and report on the results of each campaign.
Requirements:
- Degree in marketing, advertising, communications or similar.
- 3-5 years of proven experience creating high-impact, data-driven, unique marketing campaigns in the insurance recruitment field is strongly preferred but not required.
- Prior database management experience, preferably in a similar role.
- Familiarity with pertinent automation and performance evaluation software. - BlueShift and Salesforce platform knowledge is preferred.
- Outstanding copywriting and editing abilities.
Benefits
Opportunity to work from home
Excellent work environment
Medical, dental, and vision insurance
Up to 15 days of paid time off
11 company observed holidays
8 weeks of paid parental leave
401k plan with company match
Life insurance
Professional growth opportunity
Most importantly, an inclusive company culture established by an incredible team!
Get to Know Us!
https://www.healthcare.com/
linkedin.com/company/healthcare-com
What We Do
We are on a mission to help our users become better healthcare consumers.
HealthCare.com is the leading search, comparison and recommendation tool for healthcare consumers. Our visitors can analyze hundreds of health insurance options in their area, and get data-rich recommendations to help make smarter decisions about their health plan purchase.
The HealthCare.com of today was launched in 2014. We started with the belief that we can apply our technology, data and health insurance expertise to build easy-to-use tools to help consumers make better purchase decisions about their health plan. Our goal is to deliver tools and related content in a way that engages everyday users, and demystifies the healthcare buying experience. And we help consumers find the coverage best suited to their health needs while improving their healthcare literacy.
We started this company because we know how important purchasing health insurance coverage is. Yet the confusion that surrounds the shopping process can lead to wasted time or worse, ill-fitted plans that don’t provide needed medical coverage. We assembled a great entrepreneurial team of Internet, technology, data and health insurance experts with the know-how and drive to serve this mission.
To support our mission to consumers, we work with the largest health insurance companies in the U.S. to make their health plan offerings more accessible, and easier to understand. HealthCare.com also gives consumers the opportunity to compare both on-exchange, marketplace plans and off-exchange plans side by side, so consumers can see nearly every choice available to them before they buy.
We’re supported by a group of investors who have built some of the most valuable Internet companies in the world, including Priceline and Booking.com. The strength of our financial backing allows us to build great proprietary technology for today’s marketplace, and serve consumers better.
