Job Summary:
Coordinate and/or assist in the design, creation, and delivery of marketing programs and brand management, including online branding and data efforts, to support expansion and growth of the company and products.
Job Duties and Responsibilities:
1. Assisting sales and marketing management with communication efforts to effectively promote the products and services of the company to the marketplace
2. Aid in development and maintenance of the company websites, including brand management, brand descriptions, product attributes, product imagery, and online sales support
3. Aid in the creation of print and online materials using graphic design software tools
4. Aid in preparing press releases, company newsletters, brochures and event announcements
5. Aid in conducting market research activities including competitive analysis
6. Assist in promotional strategies and product lifecycle announcements
7. Assist in the coordination and management of trade show activities
8. Search existing reporting tools to find opportunities for additional promotional support
9. Serve as liaison between outside agencies, suppliers, freelance talent, and various marketing services, and the company, ensuring timely and accurate project completions
10. Performs other work related duties as assigned
Qualifications
Experience and Education:
• Bachelor’s degree in Marketing, Advertising, Communications or Graphic Design
• Excellent verbal and written communication skills
• Effective interpersonal skills
• Well-built skills in project management, organization, time management and prioritization
• Work to meet project deadlines and provide attention to detail
• Experience with Microsoft Office including Word, Excel and PowerPoint is required
• Experience with Adobe Creative Suite including InDesign, Photoshop and Illustrator a plus
• Excellent decision-making and problem-solving skills
• Excellent analytical and presentation skills
• Should exhibit great creativity and resourcefulness to solving problems
Positions Supervised:
• None
An Equal Opportunity Employer M/F/H/V
Skills Required
- Bachelor's degree in Marketing, Advertising, Communications, or Graphic Design
- Excellent verbal and written communication skills
- Effective interpersonal skills
- Project management, organization, time management, and prioritization skills
- Ability to meet project deadlines and demonstrate attention to detail
- Microsoft Office experience, including Word, Excel, and PowerPoint
- Adobe Creative Suite experience, including InDesign, Photoshop, and Illustrator
- Excellent decision-making and problem-solving skills
- Excellent analytical and presentation skills
- Creativity and resourcefulness in solving problems
What We Do
WEGMANN automotive is a global market leader in the production of wheel balancing weights, valves, and battery bushings for passenger cars, trucks, and heavy-duty commercial applications. Combining a long tradition of German engineering with continuous innovation, the company provides high-quality automotive components to renowned automobile manufacturers and major spare parts trading companies across the globe, ensuring the world stays in constant motion.
