Ready to Start Your Career with the City of Temple?
Summary
The Marketing Specialist serves as a key member of the City's communications and marketing team. This position is responsible for the daily activities of the City’s social media, marketing, and promotional efforts for the City. This position performs a variety of marketing duties in support of the goals and mission of the City of Temple, with a special emphasis on creativity, written communication, and advertising.
Essential Duties and Responsibilities
- Implements social media strategies and campaigns to engage City residents.
- Designs social media graphics, signage, flyers and other promotional materials to support City departments.
- Develops and implements monthly social media content calendars.
- Updates all content for websites, social media, and other communication channels.
- Assists with content development & programming for the City's Government Access Channel, through graphics, video projects and photography.
- Implements marketing and advertising plans for assigned departments.
- Seeks out relevant and proactive stories, topics, content, etc. to be used to promote Temple’s image.
- Collaborates proactively with departments to ensure that content communicated is relevant and well-designed.
- Stays up-to-date with current industry trends and technology by attending trainings, conferences, webinars, etc.
- Participates in professional organizations and marketing information groups to advance knowledge and network with other industry professionals.
- Assists Marketing Manager with a variety of projects and other support.
- Follows City policies, procedures, and safety guidelines
- Performs other duties as assigned
Minimum Qualifications
- Combination of education and experience equivalent to a Bachelor’s Degree in Marketing, Public Relations, Journalism, Advertising, Mass Communication or related field.
Preferred Qualifications
- Bachelor's Degree in Marketing, Public Relations, Journalism, Advertising, Mass Communication or related field
- One (1) year of experience in content creation, marketing, digital photography, videography, website design, or social media platforms
- Graphic design experience
- Demonstrated use of Adobe Creative Suite
- Municipal Government experience
- Photography & Videography experience
Skills Required
- Bachelor's degree in Marketing, Public Relations, Journalism, Advertising, Mass Communication, or a related field, or an equivalent combination of education and experience
- One year of experience in content creation, marketing, digital photography, videography, website design, or social media platforms
- Graphic design experience
- Demonstrated use of Adobe Creative Suite
- Municipal government experience
- Photography and videography experience
What We Do
City of Temple, Texas is a municipal government serving the Temple community through public services, administration, utilities, public safety, planning, cultural programs, and community development. Its official website provides access to city departments, public meetings, service requests, water services, records, and local government news. The city also operates and oversees the Railroad & Heritage Museum and other civic facilities and programs.
