Marketing Social Media Specialist

In this role you'll be responsible for:

• Managing a high-performing influencer and contra partnership program aligned with brand and commercial goals
• Sourcing and negotiating strategic influencer deals (paid and contra) in line with Kogan.com’s brand values
• Leading end-to-end influencer campaigns, from briefing and contracts to approvals and reporting
• Building strong, ongoing relationships with influencers, creators, and brand partners
• Ensuring all content meets legal, regulatory, and brand guidelines
• Developing and executing a results-driven organic social media strategy
• Owning all social media channels, including content creation, scheduling, and community management
• Creating engaging, on-brand content that supports campaigns and business priorities
• Take ownership of all social media channels including content production, publishing, scheduling, and community management across Instagram, Facebook, TikTok, LinkedIn and emerging platforms
• Staying across trends and social conversations to identify growth opportunities
• Collaborating with external agencies to deliver aligned, high-quality assets
• Partnering with internal teams to ensure social supports broader business objectives
• Managing trackers, databases, contracts, and general admin
• Reporting on performance and sentiment across social and influencer activity
• Delivering insights to optimise future content and campaigns
• Overseeing budget to ensure cost-effective execution within approved limits

To be successful in this role, you should be:

• University degree qualified in a relevant field (Commerce, Business, Marketing, or similar)
• A proactive social media marketer with hands-on experience sourcing, negotiating and managing influencer and contra partnerships, ideally in a Retail or eCommerce environment 
• Proven experience developing and executing organic social media strategies with measurable results
• A confident communicator and negotiator who can build strong, strategic relationships
• Creative and organised, with an eye for compelling content and the ability to manage multiple campaigns at once
• Comfortable interpreting data and using insights to drive strategy and performance
• Highly collaborative, with a proven ability to work cross-functionally and manage stakeholders
• Up to date with social media trends, influencer and content best practice and audience behaviours
• Commercially minded with experience managing budgets and negotiating commercial agreements
• Highly organised with strong project management skills and ability to manage multiple priorities.

Why Kogan.com?

• Work with an incredible team to solve important challenges, helping to drive Australia and New Zealand’s eCommerce future
• Your role has a lot of ownership, autonomy and little red tape
• You’ll be empowered to achieve positive outcomes and your work will have a real impact
• You’ll be at the forefront of the eCommerce industry  with us and be part of a company that are the Pioneers of eCommerce in Australia
• Be an Intrepreneur, playing a hands on role in shaping our strategy at our HQ
• A range of employee benefits such as; complimentary Kogan First Membership, team exclusive discounts, Health & Wellness program, Learning & Development and Lunch & Learns, Hackathons, Team member referral program, Company and team events and celebrations, community engagement (volunteering) and extensive career development opportunities plus loads more!