The Role
Analyze internal and external data to generate insights, narratives, benchmarks, and original research for marketing content, campaigns, sales enablement, and executive communications. Partner with content, creative, brand, growth, product marketing, sales, and data teams. Manage research partners, validate marketing data, support segmentation and attribution, and promote evidence-based decision-making across marketing.
Summary Generated by Built In
Samba connects the advertising industry. Today, a trillion dollars of media flows through platforms that don’t talk to each other, and each one measures its own results. We built the independent alternative: consented first-party data and AI that give the world’s biggest advertisers, publishers, and platforms one clear view across all of it.
The next era of advertising will run on AI agents, and those agents will need data they can trust. We’re building that foundation, and the agents that act on it. Join us and help build what the industry runs on.
You are the analytical backbone of our marketing content engine, translating data into the insights, narratives, and proof points behind campaign creative, thought leadership, sales enablement, and executive storytelling. You partner with content, creative, brand, growth, and product marketing teams so every piece of content is informed by evidence.
- Generate Insights: Pull, clean, and analyze data from internal and external sources to surface insights that shape marketing content.
- Tell Data Stories: Turn complex findings into clear narratives, charts, and talking points the content team can use in blog posts, reports, social posts, sales decks, and PR pitches.
- Find Proprietary Stories: Identify trends, benchmarks, and proprietary data stories that position Samba as a category authority.
- Power the Content Engine: Serve as the dedicated data partner to content marketing, supplying insight-driven topic ideas, supporting statistics, and original research angles, and managing the content insights backlog.
- Lead Original Research: Lead original research, from designing surveys and structuring datasets to interpreting results and shaping the story, and fact-check data used in marketing content.
- Partner Across Teams: Collaborate with measurement science, product, sales, customer success, and data engineering to access the right data, and with growth and demand generation on segmentation, testing, and attribution.
- Build Evidence Culture: Educate marketing stakeholders on what the data says, building a culture of evidence-based decisions, and manage external research partners, data vendors, and analytics tools.
What You Bring
- 5+ years in marketing analytics, marketing science, insights, business intelligence, or a related discipline, ideally supporting a content, brand, or demand generation team.
- Strong SQL and fluency with at least one analytics or business intelligence (BI) tool, such as Looker, Tableau, Power BI, Mode, or Hex; power-user spreadsheet skills; Python or R a plus.
- Hands-on experience with the modern marketing data stack: customer relationship management (CRM) systems such as Salesforce and HubSpot, marketing automation such as Marketo, web analytics such as GA4, and customer data platforms.
- A track record of turning data into narratives, with reports, decks, or campaigns where your insights drove the story, and strong written and visual communication skills.
- Project management instincts, intellectual curiosity, healthy skepticism of your own numbers, and a bias toward action: you juggle stakeholders, prioritize ruthlessly, and ship on deadline.
- Nice to have: original research or survey experience, familiarity with marketing mix modeling, multi-touch attribution, or incrementality testing, a business-to-business software-as-a-service (B2B SaaS), media, or consumer tech background, and published data-driven content.
Compensation
$130,000 - $160,000 a year
Samba expects to offer On-Target Earnings (OTE) of $130,000 - $160,000 per year for roles to be performed in San Francisco; actual base salary offered will depend on various factors, including but not limited to, location, experience, and performance. Base salary is just one component of Samba’s total compensation package for employees. Other rewards may include bonuses, short-term incentives, and long-term incentives. In addition, Samba provides health insurance, wellness offerings, life and disability insurance, a retirement savings plan, paid holidays and paid time off (PTO), and other employee benefits.
Samba is an equal opportunity employer.
Your personal information
We collect personal information directly from you when you apply. Where the law permits, we may also receive it from third parties, such as through background, employment, or reference checks. For details, see Samba’s Applicant Privacy Policy. For EU residents, Samba Inc. is the data controller.
Use of AI in hiring
We may use AI tools to help review applications, analyze resumes, or assess responses. These tools support our recruiting team. People make every hiring decision. To learn more about how we process your data, please reach out.
Skills Required
- 5+ years of experience in marketing analytics, marketing science, insights, business intelligence, or a related discipline
- Strong SQL skills
- Fluency with at least one analytics or business intelligence tool such as Looker, Tableau, Power BI, Mode, or Hex
- Advanced spreadsheet skills
- Hands-on experience with CRM systems such as Salesforce or HubSpot
- Experience with marketing automation platforms such as Marketo
- Experience with web analytics tools such as GA4
- Experience with customer data platforms
- Ability to turn data into clear narratives, reports, presentations, or campaigns
- Strong written and visual communication skills
- Project management, stakeholder prioritization, analytical skepticism, and ability to deliver on deadlines
- Experience conducting original research or surveys
- Familiarity with marketing mix modeling, multi-touch attribution, or incrementality testing
- Background in B2B SaaS, media, or consumer technology
- Published data-driven content
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The Company
What We Do
Samba is a media-intelligence company that combines consented first-party viewership data from streaming, linear TV, the web, and video games with AI to map content, audiences, and outcomes. Its platform gives advertisers, publishers, and media platforms insight into audience behavior and supports campaign planning, targeting, measurement, and optimization across channels. Samba’s data and analytics help clients understand audiences and make marketing decisions.
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