Marketing QA Specialist

Posted 4 Days Ago
Be an Early Applicant
Lansing, MI, USA
Hybrid
94K-124K Annually
Entry level
Gaming • Internet of Things • Machine Learning • Software
We're bringing joy to life through the power of play.
The Role
Owns quality assurance across iLottery promotions, marketing automations, platform releases, mobile apps, and websites. Develops test plans, test cases, regression procedures, and UAT processes; validates customer journeys, segmentation logic, functionality, analytics tagging, and cross-platform experiences. Documents and tracks defects, collaborates with product, engineering, marketing, and vendors, participates in agile ceremonies, and advises on release readiness. The role is hybrid in Lansing, Michigan, with up to 25% travel.
Summary Generated by Built In

A recognized world-leader in the gaming industry, Aristocrat Interactive offers innovation, an exciting environment, rewarding culture, and we're growing! As the Marketing QA Specialist, you'll operate at the intersection of meticulous, data-driven automation and outstanding, entertaining, memorable creative content. Ready to accelerate your career with a high-impact role on a strong, respected team on the rise?

Seize this opportunity to join a dynamic, collaborative marketing team passionate about engaging customers, optimizing our approach, supporting one another and boosting revenue in support of the Michigan Lottery's iLottery program. We operate on the cutting edge of gaming and enjoy a culture that thrives on innovation, empowerment, respectful connection and a shared pursuit of continuous improvement. Our excellence builds a positive impact for millions of people daily!

You'll ensure our public-facing promotions, assets and content are functional, accurate, timely, measurable and resonate with our prospect and customer segments in a manner that is insightful, modern, experiential and valuable.

This role is hybrid, based in Lansing, Michigan with three in-office days per week, contributing valuable perspective, proofing, difference-making safeguards, vital to our marketing success. It demands proficient planning, testing, feedback and content edits across the entire marketing ecosystem.

What You'll Do

  • Own the QA process across multiple projects and run comprehensive QA testing for new promotions, marketing automations, and feature releases across the iLottery platform, mobile app, and website.

  • Compose, build and finalize test plans, test cases, and regression testing procedures to validate technical functionality, platform improvements, and player-facing features.

  • Ensure that new promotions, player journeys, and segmentation logic function as encouraged from both a technical and customer-facing perspective.

  • Log, track, and analyze defects in collaboration with internal teams and vendor partners; clearly document issues for effective resolution.

  • Work collaboratively with product managers, developers, and marketing leads to ensure business and technical requirements offer clarity across business units and translate into effective QA plans. Maintain documentation to improve awareness within the team, project efficiency and facilitate effective exchange of information.

  • Participate in sprint planning, requirement reviews, and user acceptance testing (UAT) for ongoing platform development and marketing initiatives. Provide input on release readiness and support crucial changes prior to releases and campaign launches.

  • Perform cross-platform testing using manual and automated methods. Use external testing providers like Applause for scalability and real-user validation. Own measurement set up and validate tagging and analytics events related to promotions, campaigns and new platform features.

What We're Looking For

  • Bachelor’s degree in Information Technology, Marketing Technology, Computer Science, or a related field. A comparable amount of training and related experience may be substituted.

  • Proven experience in digital QA, technical testing, or QA Specialist roles supporting websites, apps, or marketing technologies. Use of QA tools & platforms (Jira, BrowserStack, etc).

  • Solid understanding and shown success of QA approaches, software development life cycle (SDLC), and testing processes, across web and mobile platforms in agile environments.

  • Strong analytical and problem-solving skills with a proactive approach to troubleshooting and risk mitigation.

  • Familiarity with marketing automation platforms, customer journeys, segmentation logic, and workflows connected through software interfaces.

  • Clear and concise communication skills, both written and verbal, for collaboration with cross-functional teams and external vendors.

  • Knowledge of accessibility and compliance standards is a plus.

  • Experience with lottery, iGaming, or ecommerce platforms is an advantage.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Our Values
  • All about the Player

  • Talent Unleashed

  • Collective Brilliance

  • Good Business Good Citizen

Pay Range

Our goal is to pay a market competitive salary focusing near the median of our pay ranges. However, final offers for all positions will be based on several factors such as experience level, education, skills, work location, and internal pay equity.

This position offers a comprehensive benefits package, including health, dental, and vision insurance, paid time off, and a 401(k) plan with employer matching, more details available at https://atibenefits.com/.

Additional Information

This role is subject to background screening and regulatory approvals. As part of your employment with Aristocrat, you may be required to complete a criminal background check, submit fingerprints, and obtain licenses or registrations with applicable gaming regulatory authorities.

At this time, we are unable to sponsor work visas for this role. Candidates must be authorized to work in the United States for this position on a full-time basis without the need for current or future visa sponsorship.

Company Summary

Aristocrat Interactive  

Aristocrat Interactive is Aristocrat Leisure Limited’s (ASX:ALL) regulated online Real Money Gaming (RMG) business and was formed in 2024 when the Anaxi and NeoGames businesses (Anaxi, NeoGames, Aspire Global, BtoBet, and Pariplay) came together.  The business is an industry leader in content and technology solutions for online RMG, with a full-service offering that includes content, proprietary technology platforms and a range of value added services across iLottery, iGaming and Online Sports Betting (OSB). 

About Aristocrat

Aristocrat Leisure Limited (ASX: ALL) is a leading gaming content creation company powered by technology to deliver industry-leading casino games together with mobile games and online real money games, collectively entertaining millions of players worldwide, every day. Headquartered in Sydney, Australia, Aristocrat has three operating business units, spanning regulated land-based gaming (Aristocrat Gaming), social casino (Product Madness) and regulated online real money (Aristocrat Interactive). Our team of over 8,500 people across the globe are united by our company mission to bring joy to life through the power of play.

Our Values

  • All about the Player

  • Talent Unleashed

  • Collective Brilliance

  • Good Business Good Citizen

Travel Expectations

Up to 25%

Pay Range

$93,781 - $123,500 per year

Our goal is to pay a market competitive salary focusing near the median of our pay ranges. However, final offers for all positions will be based on several factors such as experience level, education, skills, work location, and internal pay equity. 

This position offers a comprehensive benefits package, including health, dental, and vision insurance, paid time off, and a 401(k) plan with employer matching, more details available at https://atibenefits.com/.

Additional Information

This role is subject to mandatory background screening and regulatory approvals. As part of your employment with Aristocrat, you may be required to complete a criminal background check, submit fingerprints, and obtain licenses or registrations with applicable gaming regulatory authorities.

Aristocrat operates in a highly regulated environment and holds licenses in over 340 gaming jurisdictions worldwide. To meet our global compliance obligations, you will be required to provide the disclosure of relevant personal and background information to government agencies, sovereign nations/tribal regulators, and other applicable gaming regulatory bodies. This is a condition of Aristocrat’s gaming licenses. The specific information required may vary depending on the jurisdiction and project assignment.

At this time, we are unable to sponsor work visas for this position. Candidates must be authorized to work in the job posting location for this position on a full-time basis without the need for current or future visa sponsorship.

Skills Required

  • Bachelor’s degree in Information Technology, Marketing Technology, Computer Science, or a related field; comparable training and related experience may substitute
  • Proven experience in digital QA, technical testing, or QA Specialist roles supporting websites, applications, or marketing technologies
  • Experience using QA tools and platforms such as Jira and BrowserStack
  • Understanding and successful application of QA approaches, software development life cycle, and testing processes across web and mobile platforms in agile environments
  • Strong analytical and problem-solving skills with a proactive approach to troubleshooting and risk mitigation
  • Familiarity with marketing automation platforms, customer journeys, segmentation logic, and software-connected workflows
  • Clear and concise written and verbal communication skills for cross-functional and vendor collaboration
  • Knowledge of accessibility and compliance standards
  • Experience with lottery, iGaming, or ecommerce platforms

Aristocrat Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Aristocrat and has not been reviewed or approved by Aristocrat.

  • Healthcare Strength Medical coverage offers multiple Aetna options with preventive care fully covered and $0 in‑network outpatient mental health visits, plus employer‑paid premiums on at least one dental and one vision plan. Feedback suggests first‑day eligibility and HSA funding increase perceived value.
  • Parental & Family Support Paid parental leave provides up to 12 weeks for primary caregivers and 10 days for secondary caregivers, with adoption/surrogacy reimbursement and access to Lyra sessions. Feedback suggests these supports materially enhance family and mental wellbeing.
  • Equity Value & Accessibility The SuperShare program matches employee share purchases with free shares up to a defined annual limit, with clear enrollment windows and a two‑year vest. Feedback suggests this structure delivers uncommon ownership value compared with standard ESPPs.

Aristocrat Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Las Vegas , NV
6,500 Employees

What We Do

Aristocrat Leisure Limited is an ASX20 listed company and one of the world’s leading providers of gaming solutions. We’re licensed in over 300 jurisdictions and operate in over 90 countries around the world. We’re also proud to have a team of over 6500 employees that deliver outstanding results by pushing the boundaries of innovation, creativity and technology each day. We offer a diverse range of products and services including electronic gaming machines, social gaming and casino management systems, but it doesn’t stop there. Despite our global presence and exponential growth, we remain an ideas company at heart that is committed to delivering outstanding results for our customers and players and an unparalleled experience for our employees, who have the opportunity to grow, be inspired and be the best they can be. Our values of Talent Unleashed, All About the Player, Collective Brilliance and Good Business, Good Citizen guide and inspire us to live our mission of bringing joy to life through the power of play – every day. Come and join us – let’s play!

Why Work With Us

Individually we’re great, but together we’re brilliant. Our employees are the beating heart of our business and we attract the best people in the industry thanks to our unique and inspiring culture. Come and join the team and help bring joy to life through the power of play.

Gallery

Gallery

Similar Jobs

Aristocrat Logo Aristocrat

Quality Assurance Specialist

Gaming • Internet of Things • Machine Learning • Software
Hybrid
Lansing, MI, USA
6500 Employees
94K-124K Annually

Tapestry - Coach and Kate Spade Logo Tapestry - Coach and Kate Spade

Cashier III

eCommerce • Fashion • Retail • Sales • Wearables • Design
Hybrid
Byron Center, MI, USA
16000 Employees
15-20 Hourly

Babylist Logo Babylist

Senior Director, Content, Social, Creator Marketing

eCommerce • Healthtech • Kids + Family • Retail • Social Media
Easy Apply
Remote or Hybrid
United States
300 Employees
213K-284K Annually

CrowdStrike Logo CrowdStrike

Sr. Security Research II, DataOps (Remote)

Cloud • Computer Vision • Information Technology • Sales • Security • Cybersecurity
Remote or Hybrid
USA
11000 Employees
100K-155K Annually

Similar Companies Hiring

Kepler  Thumbnail
Artificial Intelligence • Fintech • Software
New York, New York
9 Employees
Onshore Thumbnail
Artificial Intelligence • Fintech • Software • Financial Services
New York, New York
60 Employees
Revel.io Thumbnail
Aerospace • Hardware • Robotics • Software
US
50 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account