Marketing Project Coordinator

Manufactured is a venture backed inventory platform. We are building the first inventory exchange for SMBs creating, making, and selling physical products around the world. We serve customers doing $1M - $100M in annual revenues in Fashion, Accessories, Healthcare, Construction Materials, CPG, Food, Electronics, Home Goods, Industrials, and Commodities. 

With over 800+ vendors across 25 countries (and growing), we make the inventory cycle a breeze by handling everything from vendor discovery and negotiation to shipping, warehouse coordination, quality control, PO advances, through to collections. With over $150 million in volume powered by Manufactured since we launched in 2019, we deliver a compelling inventory partnership for fast growing SMBs. 

We are a post-Product Market Fit, Series A startup that is growing 850% Year on Year. There is tremendous opportunity in our ~45 person team to take ownership, make an impact, and build an extremely rewarding, accomplished career. 

We don’t care about: 

• Where you went to college
• What you studied
• If you’ve worked at blue chip companies 

We do care about: 

• What you’ve done
• What you can do
• How you’ll do it 

This looks like: 

• Making success a priority: We value ownership, initiative, and tenacity 
• Having a point of view: We hire smart people and want to hear opinions. We’re low ego, and we welcome feedback and new ideas informed by data and intuition 
• Being a good person and teammate: We all contribute to a positive, inclusive workplace. Direct communication, kindness, and integrity are non-negotiables 

You’ll be trusted and challenged to do your best work in a fast moving, high performing environment. If this sounds like you, please read on! 

We are seeking a dynamic and experienced Marketing Project Coordinator to join our team, focusing on ecommerce marketing initiatives for internal ecommerce clients. This role will primarily involve managing a team of external contractors across various marketing channels including paid media, social media, email marketing, and other relevant agencies. The Marketing Coordinator will collaborate closely with internal stakeholders to ensure marketing campaigns align with business objectives for both MFD and the external clients, while effectively communicating results.

• : Supervise and coordinate external contractors responsible for paid media campaigns, social media management, email marketing, and other agencies. If another agency is needed, you will research and vet other agencies to ensure we have the correct resources in place. 
• : Monitor and and report on ecommerce marketing campaigns to achieve KPIs such as ROAS, CTR, Gross Margins, and conversion rates.
• : Work closely with internal clients to understand their marketing needs and work with internal and external resources to develop strategies that meet their objectives.
• : Generate regular reports on campaign performance, providing insights and recommendations for improvement.
• : Assist in budget planning and allocation across various marketing channels to maximize ROI.
• : Ensure all marketing materials and communications uphold brand standards and align with each individual client’s brand messaging.
• : Manage timelines and deliverables for multiple projects simultaneously, ensuring deadlines are met.

• Minimum 5 years of experience in ecommerce marketing or digital marketing roles, with a proven track record of managing external teams.
• Proficiency in Google Analytics, social media platforms (Facebook Ads Manager, Instagram, etc.), email marketing tools (Mailchimp, Klaviyo, etc.), and project management software (Asana, Trello, etc.).
• Excellent verbal and written communication skills, with the ability to effectively present findings and recommendations.
• Strong analytical skills and data-driven thinking, with the ability to interpret complex data sets.
• Collaborative attitude with the ability to work cross-functionally and manage relationships with external vendors.
• Exceptional organizational and time-management abilities, with a keen attention to detail.

• Relevant certifications in digital marketing or ecommerce management (e.g., Google Ads Certification, HubSpot Certification) are a plus.

We’re a remote first company, based in Los Angeles. Our team is around forty-five people, and growing quickly. 

Manufactured is a small, fast growing startup. Which means we deal with ambiguity and require a sense of ownership from all our team members. This is reflected in our core values. 

Always act like an owner, seek help in case of delays beyond 48 hours, move quickly when you have enough information (usually 70-75%), know when to dive in if there’s a crisis, and hold true to the best possible timelines without compromising on quality, value or process.

 Be Authentic, be real, be respectful both, in front of and behind a person’s back. If you are frustrated, you’re frustrated. If you’re stuck, you’re stuck. If you’re worried, you’re worried. Let's support each other in resolving these issues. Be upfront and respectful in your conversation. We are a multi cultural, distributed, global team. Respectful authenticity in communication is critical.

Our business is as much about people and relationships as it is about technology and process. We take time to build relationships and understand the needs of our internal and external partners. Context and empathy helps us understand the “why”. We set goals and drive outcomes based on context and realities, rather than tasks and process alone.

Did it work? Did it solve the problem? Was it a short term hack? or a long term process solution that benefits everyone? Was it something we can use to grow / move forward or was it a defensive solution. Did we meet our stakeholders’ expectations, did we exceed them? Did our stakeholders all win? Are you using your time correctly? Are you helping your team members use their time well? Are you contributing to the growth of the company?

 "What is the shortest risk-mitigated route to the Best Potential Outcome?"

Our CEO and Founder, Pranay Srinivasan, writes often on LinkedIn about our culture and operating principles. We recommend these articles in particular: 

Our core values: https://www.linkedin.com/feed/update/urn:li:activity:6993599543976099840/

Our operating framework: https://www.linkedin.com/posts/pranaysrinivasan_08312022-a-big-part-of-our-work-at-manufactured-activity-6970875309470494720--bfv/