Ibtdara is looking for a proactive and well-organized Marketing & PR Executive to strengthen the company's brand visibility, expand its industry network, and support business growth through strategic external engagements.
The role will focus on securing relevant podcast appearances for the CEO, coordinating participation in business events and industry fairs, and building relationships with media platforms, event organizers, and industry professionals.
Research and identify relevant podcasts, business shows, conferences, exhibitions, and networking events aligned with Ibtdara's business niche.
Proactively reach out to podcast hosts, media platforms, and event organizers to secure appearances, speaking opportunities, and event participation for the CEO.
Coordinate schedules, invitations, registrations, and logistical arrangements for confirmed engagements.
Identify opportunities to enhance brand visibility, establish strategic connections, and support business growth.
Maintain an organized tracker of outreach activities, confirmed engagements, upcoming events, and potential opportunities.
Attend relevant business events alongside the CEO when required.
Requirements
Bachelor's degree in Marketing, Communications, Public Relations, Business, or a related field.
Strong written and verbal English communication skills.
Excellent research, outreach, networking, and coordination abilities.
Confidence in approaching external stakeholders and representing the company professionally.
A proactive mindset with the ability to identify and pursue opportunities independently.
Strong organizational skills and attention to detail.
Fluent in Urdu and English
Experience in marketing, public relations, podcast outreach, media relations, or event coordination.
Existing connections with podcast hosts, media platforms, or event organizers.
Familiarity with the Saudi business ecosystem, entrepreneurship, and business consultancy.
Benefits
Competitive compensation based on experience.
Opportunities to work closely with the CEO and contribute to brand growth.
Exposure to industry networking, strategic partnerships, and business development.
Remote position from Pakistan or India. Candidates based in Jeddah, Saudi Arabia, who can work on-site and attend business events in person, will be preferred.
Skills Required
- Bachelor’s degree in Marketing, Communications, Public Relations, Business, or a related field
- Strong written and verbal English communication skills
- Excellent research, outreach, networking, and coordination abilities
- Confidence approaching external stakeholders and representing the company professionally
- Proactive mindset and ability to identify and pursue opportunities independently
- Strong organizational skills and attention to detail
- Fluency in Urdu and English
- Experience in marketing, public relations, podcast outreach, media relations, or event coordination
- Existing connections with podcast hosts, media platforms, or event organizers
- Familiarity with the Saudi business ecosystem, entrepreneurship, and business consultancy
What We Do
Sohoby is a Saudi Arabia-based IT solutions provider specializing in cloud-based software development for web and mobile platforms. Founded in 2019, the company offers a comprehensive suite of services, including custom CRM implementations, UI/UX design, SEO, and cybersecurity. They are dedicated to providing affordable and flexible technology solutions tailored to the unique needs of small businesses in Jeddah and global markets.
