JumpSeat is a hybrid creative agency advisory organization. We work alongside B2B marketing and revenue-generating teams to drive financial growth and success for our clients in the US across various business focus areas including sales, marketing, business development, partnerships, operations, and enablement.

As a Marketing Operations Specialist, you will play a crucial role in driving our digital marketing efforts, executing cross-channel campaigns, and optimizing results for maximum impact. 

Responsibilities:

• Integrate, manage and follow up various marketing technology platforms (e.g., CRM, Zapier, APIs, marketing automation, email marketing, social media, analytics).
• Ensure data synchronization and consistency across multiple platforms.
• Configure and automate marketing workflows spanning multiple tools (e.g., lead nurturing, customer journeys).
• Extract, consolidate, and analyze marketing data from integrated sources to generate reports and insights.
• Continuously optimize marketing technology processes for greater efficiency and effectiveness.
• Ensure these programs are developed and delivered in a consistent and timely manner through planning, scheduling, coordinating, tracking, and measuring results for all assigned weekly.
• Execute a wide-ranging set of digital campaigns, utilizing various platforms and tools to reach and engage our target audience effectively.
• Stay up-to-date with industry trends, best practices, and emerging digital marketing technologies to ensure our campaigns remain innovative and competitive.

Qualifications:

• Bachelor's degree in Marketing, Business Intelligence, Data, or a related field. Additional certifications in digital marketing will be a plus.
• Proficiency in (MUST):
  • WordPress 
  • SalesForce and experience using Pardot as a Marketing Automation tool 
  • Outreach
• Proven experience in utilizing various digital marketing tools and platforms, such as Google Analytics, social media management tools, email marketing platforms including (but not limited to): Unbounce, Salesforce, Pardot, CallRail, Google Ads, Wordpress, Zapier, Outbound, HubSpot, Databox, Tableau. 
• Experience understanding B2B marketing strategies and tactics, with the ability to translate business objectives into successful digital campaigns.
• Proven experience (5+ years) in digital marketing, with a focus on campaign management and execution across multiple channels.
• Excellent analytical skills, with the ability to interpret data, identify trends, and make data-driven recommendations for campaign optimization.
• Excellent problem-solving and analytical skills
• Strong project management and organizational abilities
• Effective communication and interpersonal skills

Employment type: Independent Contractor