Marketing Manager

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We’re looking for a commercially minded Marketing Manager to join our Local Marketing team in Baku.

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<title>About us</title>

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With over 200 million customers in 50+ countries, Bolt is one of the fastest-growing tech companies in Europe and Africa. And it's all thanks to our people.

We believe in creating an inclusive environment where everyone is welcome, regardless of race, colour, religion, gender identity, sexual orientation, age, or disability.

Our ultimate goal is to make cities for people, not cars, and we need your help to achieve this mission!

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<title>About the role</title>

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As a Marketing Manager, you will act as the local heartbeat of Bolt’s brand in Azerbaijan, blending on-the-ground market insight with global strategy to deliver campaigns that truly connect with local audiences. You’ll drive growth across Rides, Delivery, and Micromobility by building partnerships, creating buzz, and executing social-first initiatives, while also managing budgets and identifying high-impact opportunities. 

As part of the Northern Europe Local Marketing team, you’ll collaborate across a dynamic international organisation, with the autonomy and visibility to directly shape brand growth in a key market.

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<title>Main Tasks & Responsbilites:</title>
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• <point>Own and execute the local marketing strategy in Azerbaijan across Rides, Delivery and Micromobility, driving measurable growth.</point>
• <point>Plan and deliver buzzworthy, social-first campaigns that generate earned attention and strong local engagement.</point>
• <point>Lead local social media execution and collaborate with creators and influencers to produce high-impact content.</point>
• <point>Identify and activate scalable local partnerships that support acquisition and brand growth.</point>
• <point>Support vertical-led initiatives such as airport activations, venue branding, car branding, and local rollouts.</point>
• <point>Manage budgets, track performance, and use data-driven insights to optimise campaigns and investment decisions.</point>

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<title>About you:</title>

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• <point>You have 5+ years of marketing experience, ideally within app-based platforms, marketplaces, or consumer brands.</point>
• <point>You have a strong understanding of brand, social, partnerships, and/or performance marketing.</point>
• <point>You bring proven experience managing budgets and optimising campaigns based on metrics such as CAC, CPA, CTR, and LTV.</point>
• <point>You are comfortable working independently while collaborating cross-functionally in a fast-paced, international environment.</point>
• <point>You are fluent in English and Azerbaijani.</point>
• <point>You are proactive, structured, creative, and commercially minded — combining cultural instinct with analytical thinking.</point>

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Experience is great, but what we really look for is drive, intelligence, and integrity. So even if you don’t tick every box, please consider applying if you feel you’re the kind of person described above!
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<title>Why you’ll love it here:</title>

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• <point>Play a direct role in shaping the future of mobility.</point>
• <point>Impact millions of customers and partners in 600+ cities across 50+ countries.</point>
• <point>Work in fast-moving autonomous teams with some of the smartest people in the world.</point>
• <point>Accelerate your professional growth with unique career opportunities.</point>
• <point>Get a rewarding salary and stock option package that lets you focus on doing your best work.</point>
• <point>Enjoy the flexibility of working in a hybrid mode with a minimum of 2 days in the office each week to foster strong connections and teamwork.</point>
• <point>Take care of your physical and mental health with our wellness perks.</point>

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<text>*Some perks may differ depending on your location and role.</text>
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